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India Power Cables Industry

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REPORT ON INDIAN POWER CABLES INDUSTRY 2011

BIG STRATEGIC MANAGEMENT CONSULTANTS
MAY, 2011 3, Hindustan Kohinoor Complex, L.B.S Road, Vikhroli (W), 400 083 Tel 022 67427821-29 URL: www.big-consultants.com

CONTENTS

1. Indian Economic Overview

2. Power Cable Industry Overview

3. Understanding Power Cable – Product & User Industry Overview

4. Major Players in Power Cable Industry

5. About BIG Strategic Management Consultants

BiG Strategic Management Consultants

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India is among the top 15 countries in the global economy in terms of GDP at current prices.

INDIAN ECONOMIC SCENARIO q Indian economy has

20.0 18.0 16.0 14.0 12.0 10.0 8.0 6.0 4.0 2.0 0.0 2007 GDP growth Source: Indian Economic Survey 2010-11

emerged with remarkable

17 15 15 13 9.6 6.5 4.8 14

rapidity from the slowdown caused by the global financial crisis 2007-09. q All the advanced economies faced deep

9.3 8.0 6.8 8.0

9.4 8.6

economic crisis , as the world GDP dropped 2009. q The signs of recovery have by 1.3% in

3.6

been witnessed from fourth quarter of 2010. q The Indian economy which

2008

2009 PCI growth

2010

2011

has also been impacted by the global turmoil, posted a growth of 8.6% in FY 2010-11.

Infla:on (WPI)

BiG Strategic Management Consultants

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CONTENTS

1. Indian Economic Overview

2. Power Cable Industry Overview

3. Understanding Power Cable – Product & User Industry Overview

4. Major Players in Power Cable Industry

5. About BIG Strategic Management Consultants

BiG Strategic Management Consultants

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The global cable & wire market is expected to grow at a CAGR of 9.4% to reach nearly $ 200 billion by 2015.

GLOBAL CABLE & WIRE MARKET

The Global Cable Market (2008-­‐2015) 200,000 $ Millions 150,000 100,000 50,000 0 2008 2009 2010 Telecom Cable 2015 Power Cable Source: BCC Research

The World Cable & Wire consumption for the year 2008 was at 1,64,72,000 tonnes.

§ The Global Wire and Cable Industry in 2009 dipped by 22.8% compared to 2008 due to global financial turmoil. § The Global cable market is dominated by China with a backdrop of China’s stupendous annual growth rate of 13% in the power sector between 2000 to 2008, the Chinese Cable Manufacturers achieved an exponential growth curve which has enabled them to gain a preponderant position in the world market. § The global power cable market shall be majorly steered by Asian and European nations for the next 5 years on account of exponential growth in sectors like infrastructure projects and power generation. BiG Strategic Management Consultants

The Indian cable & wire market is expected to grow at a CAGR of 25% for the next five years.

INDIAN CABLE & WIRE MARKET
§ The Indian Cable Industry has been playing a crucial role by supporting the growth of the Power Sector for over 60 years. § Industry is fully established for all types of cables from 1.1 kV and developing for EHV cables up to 220kV. § There exists more than 25 major power cable companies in the organized sector and over 600 medium & small units. § Major manufacturers have undertaken expansion for additional capacity through brown field as well as green field. § The Industry has kept pace by continuously upgrading the technology to meet the technical demand from the Power Sector.

Market Value (INR Crores)

Market Value (INR Crores)

INDIAN WIRE & CABLE INDUSTRY MARKET INDIAN WIRE & CABLE INDUSTRY SIZE SIZE
4,879 5,415 6,087 7,000

15,000 8,000 10,000 6,000 4,000 5,415 2,000

12,000 6,364

There has been very limited consolidation amongst the major players in the Indian cable industry.

6,087

7,000

6,364

5,000

0 -

2005 2007 2006 2006

2007 2008

2008 2009

2009 2010

Year Year

Source: Bloomberg Database & Havells

BiG Strategic Management Consultants

The major sector contributing to the growth of cable industry is the Power sector.

GROWTH DRIVERS FOR POWER CABLES IN INDIA

The Indian Cable Industry has been playing a crucial role and dedicatedly serving the Nation by supporting the growth of the Power Sector for over 60 years. It is envisaged that the Power Sector Growth – especially in the Transmission & Distribution Segment would soon trigger an Explosion in Demand for Cables.

The Industry has kept pace by continuously upgrading the technology to meet the technical demand from the Power Sector.

In consonance with the Power Development Programme the Industry has been augmenting its capacity to meet the projected demand-supply gap.

The industry had to pass through many traumatic phases due to cyclical recessions arising from the slippages in the projected Power sector targets.

BiG Strategic Management Consultants

CONTENTS

1. Indian Economic Overview

2. Power Cable Industry Overview

3. Understanding Power Cable – Product & User Industry Overview

4. Major Players in Power Cable Industry

5. About BIG Strategic Management Consultants

BiG Strategic Management Consultants

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The EHV, LV and MV/HV contributes 10%, 65% and 25% respectively in India.

UNDERSTANDING POWER CABLES

Electric Cables

Power Cable

Light Duty Cable

Extra High Voltage Power Cable

High Voltage/ Medium Voltage

Building Wire

Winding Wire

Low Voltage Cable Power/Control/ Instrumentation

Automobile LAN/Co-Ax

Elastometric Cable

BiG Strategic Management Consultants

Power sector is expected to grow at a CAGR of 25% for the next five years.

USER INDUSTRY: POWER SECTOR
§ The Indian power sector is growing at 1.8 to 2 times of the GDP, translating to an addition of generation capacity by nearly 18,000 to 20,000 MW (megawatts) each year. § Power cables play a crucial part in all the three aspects of the power sector – generation, transmission and distribution. § Nearly 3-3.5% of investment in Power Sector per MW goes towards Power Cables. § The Planning Commission of India (PCI) has proposed capacity addition of almost 78,000 MW during the Eleventh plan (2007-2012), translating as opportunities in the range of INR 103 Billion to INR 120 Billion.

Electricity Consump;on (Units)

INDIA’S PER CAPITA ELECTRICITY CONSUMPTION (IN KWH) 700 650 600 550 500 2006 2007 2008 Year 2009 2010 586 613 619 648 670

11th Plan (2007-2012) th

11 Plan (2007-­‐2012)

Generation: Rs. s. 3,43,000 Cr GeneraIon: R 3,43,000 Cr Transmission: Rs.s. 1,29,300 Cr Transmission: R 1,29,300 Cr Distribution: Rs. s. 1,44,300 Cr DistribuIon: R 1,44,300 Cr Total Outlay: INR 6,16,600 Crores

Source: Central Electricity Authority, 2011

BiG Strategic Management Consultants

The Telecom and Industrial sector are the upcoming user industries for Power cables in India.

USER INDUSTRY: TELECOMMUNICATIONS & INDUSTRIAL

TELECOMMUNICATIONS SECTOR
• Cables are the backbone of the communication sector. • India is the fastest growing telecom market in the world adding nearly 18 million every month. • In addition, with the government estimated to contribute nearly INR 18 Billion towards the Universal Service Obligations (USO) fund on an annual basis. • the demand for telecom infrastructure, including cables is expected to remain strong. • The telecom services industry registered a growth of 20.7 percent clocking revenues of Rs.1, 57,542 crore in 2008-09 compared to Rs.1, 30,561 crore in 2007-08. subscribers

INDUSTRIAL SECTOR

• Investments in the industrial sector, comprising of buildings, factories, and industrial units across various sectors such as steel, power, fertilizers, oil & refinery, aluminum, cement, mining, among others, also generate demand for power cables (both low and high tension cables). • It is estimated that nearly 2% to 2.5% of the total capex plans goes towards power cables. • With Indian corporates estimated to spend around USD 150 to USD 200 Billion as capex over the next few years, the demand for cables from the sector is expected to be high.

BiG Strategic Management Consultants

CONTENTS

1. Indian Economic Overview

2. Power Cable Industry Overview

3. Understanding Power Cable – Product & User Industry Overview

4. Major Players in Power Cable Industry

5. About BIG Strategic Management Consultants

BiG Strategic Management Consultants

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There exist over 15 power cable companies in the organized sector and over 600 medium and small units in India..

COMPETITION ANALYSIS
The Indian cable industry is highly fragmented with a very large number of cable producers – many hundreds of companies – a larger total than can be found in any other country in the world except China.

Sr. No
1 2 3 4 5 6 7 8 9 10 11 12 13 Finolex KEI Industries Delton Cables Diamond Cables

Name

Sales Turnover 2010 (Rs. crore)
1,726.59 909.24 150.96 735.41 368.54 1010.53 527.61 186.54 385.06 (2009) 32.73 (2009) 18.1 (2009) 32.03 (2009) 212 (2009)

Paramount Cables Ltd. Havells India Universal Cables Ltd. Torrent Cables RPG Cabled Ltd. Central Cables Ltd. Orient Cables India Pvt. Ltd. CapCab Cables Gemscab Ltd.

BiG Strategic Management Consultants

CONTENTS

1. Indian Economic Overview

2. Power Cable Industry Overview

3. Understanding Power Cable – Product & User Industry Overview

4. Major Players in Power Cable Industry

5. About BIG Strategic Management Consultants

BiG Strategic Management Consultants

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ABOUT US

Foundation
Ø BIG Strategic Management Consultants, established in 2008, is a fusion of the vast experience of industry veterans and its synergy with the young blood, which blends to give superior consulting services to both domestic and international clients in fields as diverse as strategic consulting, technology consulting, financial consulting, market research and analysis, feasibility studies and manpower planning.

Our Goal
Ø To exceed the expectations of every client by providing outstanding services which are timely, accurate and innovative.

Our Associates
Ø Are distinguished by their functional and technical expertise along with their hands-on experience, thereby rendering the most effective and professional service.

Our Services help clients
Ø Define new areas of businesses. Ø Give a competitive edge to current and new businesses. Ø Service with inventive business solutions which are realistic and achievable.

BiG Strategic Management Consultants

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OUR SERVICES

Ø The regional exposure has a reach in Asia-Pacific, Middle East and Europe. Ø The various industries covered by the panel are divided into 3 different sectors covering the various industries as mentioned below.

A - Government Departments and Organizations
(Policy Formulations, Organization Redesign, Impact Assessment Studies) B – Manufacturing Industry (Automotive,Chemicals,Consumer Goods, Food & Beverage, Pharmaceuticals, Textiles, Cement,Building Materials)

C - Service Industry (Advertising, Financial Services, Banking & Insurance, Media and Telecom, Healthcare, Hospitality, Transportation & Logistics, Travel & Tourism, Aviation, Shipping) D – Miscellaneous Industry (Agriculture, Construction and Real Estate, Power and Water, Oil and Gas, Infrastructure)

BiG Strategic Management Consultants 16

HOW CAN

HELP?

Market Research for foraying into new Business Segments and Technology Upgradation.

GROWTH

Process Study Understanding the Current Power Cable Industry in KSA. Cost Optimization Studies

TechnoEconomic Analysis of New Business Segments & Leveraging Traditional approach with Modern Technology.

Competitive Positioning and Acquiring Larger Market Share

ID

TION LUA & VA TION IES A IFIC STUD EN T

BiG Strategic Management Consultants

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CONTACT US

Middle East

Mr. Makarand Pa:l

Consul:ng Director BIG Strategic Management Consultants P.O. Box 29815 Dubai, UAE

Tel:-­‐ 00971-­‐44-­‐4315672 Fax:-­‐ 00971-­‐44-­‐4315673 Mob:-­‐ 00971 55 8803641 Email:-­‐ makarand@big-­‐consultants.com

India

Mr. Md. Gulrez Iqbal

Associate Consultant BIG Strategic Management Consultants

Tel:-­‐ 0091-­‐22-­‐67427823 Fax:-­‐ 0091-­‐22-­‐67427830 Mob:-­‐ 0091-­‐8767106409 Email:-­‐ gulrez@big-­‐consultants.com

3. Hindustan Kohinoor Complex, L.B.S. Road, Vikhroli West, Mumbai 400083, India

BiG Strategic Management Consultants

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BiG Strategic Management Consultants

Thank You

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...Transit Railway Corporation | Sustainability Report 2001 & 2002 | Hong Kong | | Support & Improvement of Education | Winner | Tat Consultancy Services | Adult Literacy Program | India | | | Merit Awardee | Coca Cola Foundation, Inc. | Creative Writing Workshop on Children’s Books | Philippines | | | Merit Awardee | Hong Kong & Shanghai Bank Corp. Phils. (HSBC) | Model of Excellence School in Esteban Abada | Philippines | | Best CSR Policies | Winner | Union Cement Corporation | Union Social Development and Management Program | Philippines | | | Merit Awardee | Unocal Thailand | The Social Responsibility Ambassadors Program | Thailand | | | Merit Awardee | Central Azucarera Don Pedro | The Community Development Program | Philippines | | Poverty Alleviation | Winner | Hindalco Industries | Integrated Rural Poverty Alleviation Program | India | | | Merit Awardee | Allen & Overy | Supporting “Helpers from Domestic Helpers” | Hong Kong | | | Merit Awardee | Seylan Bank | Comprehensive Microfinance for Micro-sector Empowerment | Sri Lank | | Special Achievement Award | Winner | Philippine Business for Social Progress |   | Philippines | 2004 | Best Workplace Practices | Winner | Hindustan Petroleum Corporation Ltd | Employee Friendly Project | India | | | Merit Awardee | Edaran Otomobil Nasional Berhad | Better Workplace, Better Performance | Malaysia | | | Merit Awardee | Johnson & Johnson (Phils.) Inc. | CREDO- Based Employee...

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Trai Mandate on Digitisation

...Recommendations/2010 Telecom Regulatory Authority of India Implementation of Digital Addressable Cable TV Systems in India New Delhi: August 05, 2010 Mahanagar Doorsanchar Bhawan Jawahar Lal Nehru Marg New Delhi- 110 002 1 Preface Cable and Satellite TV services in India have grown exponentially in the last seventeen years. However, the nature of the analogue cable TV services, which forms the bulk of the cable and satellite TV universe, poses a number of problems. Capacity constraints and the non-addressable nature of the analogue cable TV services results in several problems including complex business transactions and a high level of litigation. Digital technology offers the requisite solution holding the promise of better satisfaction at all levels of the distribution chain including the consumers. Besides, digital addressable systems can enhance the scope of the services offered including broadband services. It is not surprising therefore that, during the consultation process, an overwhelming majority of the stakeholders have favoured early implementation of digitization in the country. We in the Authority, after duly taking into consideration all aspects, have worked out a framework of implementation of digitization with addressability in India by December 2013. In doing so, we are suggesting several measures such as fiscal incentives, right of way etc. to enable this process. It is hoped that these recommendations would be acted upon quickly to...

Words: 26523 - Pages: 107