...Telecommunications Industry in India Industry Background The telecom sector in India is a booming market now. India is the world’s second largest mobile phone user with a total subscriber base of 894 million as of December 2011, and the third largest internet user with a subscriber base of 121 million as of December 2011. The total market values according to experts are $75.88 billion with a y-o-y growth rate of 26% and generate employment for about 10 million people. The services sector generates revenue of about $62.31 billion (FY 2010-2011) and the equipment sector generates about $25.75 billion. Factsheet as of Dec, 2011: Particulars | Wireless | Wired | Total | Total Subscribers (million) | 893.84 | 32.69 | 926.53 | Total net addition (million) | 9.47 | -0.28 | 9.19 | % of monthly growth (%) | 1.07 | -0.84 | 1 | Urban Subscribers (million) | 586.26 | 24.94 | 611.19 | Net addition (million) | 4.93 | -0.2 | 4.73 | % of monthly growth (%) | 0.85 | -0.8 | 0.78 | Rural Subscribers (million) | 307.59 | 7.75 | 315.33 | Net addition (million) | 4.54 | -0.07 | 4.47 | % of monthly growth (%) | 1.5 | -0.94 | 1.44 | Overall Tele-density | 74.15 | 2.71 | 76.86 | Urban Tele-density | 161.01 | 6.85 | 167.85 | Rural Tele-density | 36.56 | 0.92 | 37.84 | Share of Urban subscribers | 65.59% | 76.30% | 65.97% | Share of Rural subscribers | 34.41% | 23.70% | 34.03% | Industry in the pre-independence era: The industry was born in 1850 under the British East...
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...P.E.S.T Analysis of the Indian Telecom Industry P.E.S.T. depth psychology of the Indian Telecom labor 2009 This is an analysis of the Political, frugal, Social and scientific environment surrounding the Indian Telecommunication Industry. By- Akshar Mehta 02 2nd January 2009 Particulars| scallywag| 1. Introduction 2.1 Panoramic Scene of Indian Telecom Industry 2.2 The Road Ahead| 2-323| 2. P.E.S.T. Analysis What is it? 3.3 Meaning 3.4 Main Aspects of P.E.S.T. Analysis| 444| 3. Political Environment3.1 Policies Framed By the Government for the Telecom Industry3.2 impaction of Policies on the Industry| 5-767| 4. Economic Environment 5.5 Current Economic Scenario4.2 Mergers and Acquisitions4.3 Foreign Direct Investment (FDI)| 8-9899| 5. Social Environment| 10| 6. applied science Environment 7.6 Technology Available in India Today6.2 Technology which will be implemented later| 11-1311,1213| 7. Conclusion| 14| 8. Bibliography 9.7 Articles 9.8 Books 9.9 Internet| 15151515| ------------------------------------------------- Table of Contents 1. Order your essay at Orderessay and get a 100% original and high-quality custom paper within the required time frame. THE TELECOM INDIAN INDUSTRY The Indian telecommunications has been zooming up the harvest-festival curve at a feverish pace, rising as one of the key sectors responsible for Indias resurgent economic growth. It is the accelerated growing telecommunication market in the demesne, and with 281.62 million telephone connections (at...
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...“REPORT ON IMPACT OF TELECOM INDUSTRY ON INDIAN ECONOMY” INTRODUCTION The Indian telecom industry is one of the fastest growing in the world. Government policies and regulatory framework implemented by Telecom Regulatory Authority of India (TRAI) have provided a conducive environment for service provider. This has made the sector more competitive, while enhancing the accessibility of telecommunication services at affordable tariffs to the customers. In the last two decades, the Indian Telecom Sector and mobile telephony in particular has caught the imagination of India by revolutionizing the way we communicate, share information, and through its staggering growth helped millions stay connected. This growth, however, had and continues to be at the cost of the climate, powered by an unsustainable and inefficient model of energy generation and usage. Simultaneously, this growth has also come at significant and growing loss to the state exchequer, raising fundamental questions on the future business and operation model of the telecom sector. The telecom industry has witnessed significant growth in subscriber base over the last decades, with increasing network coverage and a competition induced decline in tariffs acting as catalysts for the growth in subscriber base. The growth story and the potential have also served to attract newer players in the industry, with the results that the intensity of competition has kept increasing. The sector expected to witness up US$ 56.3 billion...
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...MISMATCH BETWEEN DEMAND AND SUPPLY IN INDIAN TELECOM INDUSTRY Telecom industry deals with providing services through electronic systems for transmitting messages through telephones, mobile, optic cables etc. The mismatch between demand and supply in telecom industry are: * The demand for 3G services among the mobile subscribers in rural areas are more but the 3G services provided/supplied by the network providers in rural areas are less and does not meet the demand of the mobile subscribers in rural areas. * The supply for landline telephones are more but the demand for landline telephones are getting reduced as a result extensive use of mobile phones and internet calling. * There is a demand for hi-speed internet connection in different parts of the country but those demands are not met by the service providers in telecom industry and the supply of broadband connection by service providers are not meeting the demand in market. * The demand for 4G services in urban areas is increasing but the supply of 4G services by service providers are not meeting the demand of the customers. * The demand for 3G and 4G spectrum is more among mobile phone service providers in many states of India but the supply of spectrum by the Government is not meeting the demand of the service providers. * The supply of mobile connection by different mobile phone service providers is not meeting the demand generated by the people in the market. * The demand for manufacturing...
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...THE INDIAN INSTITUTE OF PLANNING AND MANAGEMENT, AHMEDABAD THESIS TOPIC “Critically analyze the customer preference and satisfaction measurement in Indian Telecom Industry” SUBMITTED BY Naman Shah PGP/SS/06-08 ALUMNI REFERENCE ID: SS/06-08/AHD/MKTG/2 SUMISSION DATE: 27th August, 2008 GUIDED BY Prof. Pabitra Ranjan Chakravorty Senior Research Associate (Marketing) IIPM, Ahmedabad. I LETTER OF CONSENT IIPM Ahmedabad 19, Inquilab Society, Gulbai Tekra, Ahmedabad-380015 To, The Dean, IIPM-Ahmedabad Date: November 6, 2007 Respected Sir, Subject: Letter of Consent I, Prof. Pabitra Ranjan Chakravorty, a faculty of Marketing Management of IIPM-Ahmedabad, expressing my interest in guiding for a thesis on “To critically analyze the customer preference and satisfaction measurement in Indian Telecom Industry” to Mr. Naman Shah, a student of PGP/SS/06-08. This is to inform that I shall support him as a guide for his thesis on the above mentioned topic and extend my knowledge and help in all ways possible. Thank You. Yours faithfully, Prof. Pabitra Ranjan Chakravorty. II LETTER OF APPROVAL III PREFACE The customers are very important and play a crucial role in any process of marketing. Today, customers are the kings of the market because the customer loyalty and customer preference are built by the products and the services offered to the customers and they seek for the more benefits and money’s worth for the amount they spend. That is where the...
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...MDI, Gurgaon Strategy Management - II Assessment of the changes in Indian industry environment and their impact in respect of the following sectors: a) Telecom b) Automobile c) Shipping ARPIT JAIN: 12P189 Indian Industries The Indian economy has survived the global downturn very well. It has posted one of the highest rates of economic growth in the world despite other major industrial giants lagging behind. At the end of 2009, the Indian economy was growing at 7% a year. The strongest growth was coming from the manufacturing and construction sector and the weakest section was agriculture. The drawback of such a rapid economic expansion is a rise in inflation. The economy of India is the eleventh largest economy in the world by nominal GDP. Post independence the country went into a fast paced economic growth which was further fuelled by the free market principles started in the 1990’s which welcomed foreign investments. It has been predicted by leading Economists around the world that by 2020, India will be among the leading economies of the world. Four key industrial economic sectors are identified in India. The primary sector, largely extract raw material and they are mining and farming industries. In the secondary sector, refining, construction, and manufacturing are included. The tertiary sector deals with services and distribution of manufactured goods. India's service industry accounts for 57.2% of the country's GDP while the industrial and agricultural sector...
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...making a difference for you INDIAN TELECOMMUNICATION SECTOR I Introduction Indian telecom industry is growing at a great pace & India is expected to become a manufacturing hub for telecom equipment. Indian telecom equipment manufacturing sector is set to become one of the largest sectors globally by 2010. Due to rising demand for a wide range of telecom equipment, particularly in the area of mobile telecommunications, has provided excellent opportunities to domestic and foreign investors in the manufacturing sector. II Opportunitie s The Indian telecom market is expected to grow three fold by 2012 & market size over US $ 8 billion. Moreover the government has set a target of 20 million broadband connections by 2010. The National Telecom Policy 1999 targets tele-density at 15 per cent by 2010. This will entail an investment of US $ 40- 50 billion over the next 6-8 years. There is an immense opportunity for DTH in the Indian market which is almost 10 times compared to the developed countries like the US and Europe. For every channel there is a scope for broadcasting it in at least ten different languages. So every channel multiplied by ten that is the kind of scope for DTH in the country. India’s media players have all the ingredients to develop a successful DTH industry. So currently there is a lot of pent-up demand in the Indian market for DTH. It is expected that by the year 2010 there will be over 500 million subscribers in the Indian telecom market. Cellular subscriber base...
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...phone. Indian telecom sector is more than 165 years old. Telecommunications was first introduced in India in 1851 when the first operational land lines were laid by the government near Kolkata (then Calcutta), although telephone services were formally introduced in India much later in 1881. Further, in 1883, telephone services were merged with the postal system. In 1947, after India attained independence, all foreign telecommunication companies were nationalised to form the Posts, Telephone and Telegraph (PTT), a body that was governed by the Ministry of Communication. The Indian telecom sector was entirely...
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...LITERATURE REVIEW Cygnus Business Consulting & Research Pvt. Ltd. (2008), in its “Quarterly Performance Analysis of Companies (April-June 2008)” has analysed the Indian telecom industry in the awake of recent global recession and its overall impact on the Indian economy. The analysis is done in the background of wake of global recession and rising inflation. Cygnus estimates, the Indian telecom industry is expected to maintain the growth trajectory in the next quarter as well. With almost 5-6m subscribers are being added every month, and the country is witnessing wild momentum in the telecom industry. Maheshwari (July-September 2008), in her report analysed the Indian telecom industry and ascertain that Indian telecommunications has been zooming up the growth curve at an mounting pace, and India is has surpassed US to become the second largest wireless network in the world. This growing subscriber base is basically created by tapping into rural India, which is an emerging market for the industry. The estimate for the next five to ten years is that the rural market will form 40 % of the subscriber base. The study has analysed the human resource management process of the industry, and specially the latest trends of recruitment of this massively growing industry. Anderson (2008), in his single executive interview titled “Developing a route to market strategy for mobile communications in rural India An interview with Gurdeep Singh, Operations Director, Uttar Pradesh,...
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...EOS –Indian Telecom Industry - Vodafone Submitted By: Niraj Bhandari Rajesh Sarangi Rakesh A C Sushant Sehra - 25/5 - 32/5 - 33/5 - 45/5 EOS –Indian Telecom Industry - Vodafone Table of Contents Executive Summary ................................................................................................................................. 2 1. Indian Telecom Industry ....................................................................................................................... 3 2. Industry Analysis ................................................................................................................................. 7 2.1 Threat of New Entrants .................................................................................................................. 7 2.2 Power of Suppliers ......................................................................................................................... 8 2.3 Power of Customer ........................................................................................................................ 8 2.4 Threat of Substitutes ...................................................................................................................... 9 2.5 Rivalry Among Competitors in the Industry ..................................................................................... 9 2.6 Industry Analysis – The integrated View ...................................................................................
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...84 ROLL NUMBER 26 ITM SION SMBA CASE STUDY FOR ITC ENTERING INTO TELECOM SECTOR ITC: ITC has a diversified presence in FMCG, Hotels, Paperboards & Specialty Papers, Packaging, Agri-Business, and Information Technology. While ITC is an outstanding market leader in its traditional businesses of Cigarettes, Hotels, Paperboards, Packaging and AgriExports, it is rapidly gaining market share even in its nascent businesses of Packaged Foods & Confectionery, Branded Apparel, Personal Care and Stationery. TELECOM SECTOR INTRODUCTION: The Indian telecom industry is the fastest growing industry with an addition of 9- 10 million monthly subscribers. The Indian telecommunications network with over 995.9 Million subscribers is second largest network in the world after China. Major players in this sector are BSNL, MTNL, Airtel, Vodafone, BPL, Tata, Idea, etc. Buyer power and threat of rivalry is very high in Indian Telecom Sector. Telecom Industry Sectors From holistic point of view telecom industry can be divided to four sub-sets. The major forces in Indian telecom industry are Service providers. All major telecom equipment suppliers have their R&D centres in India. In last 5 years, global giants in mobile devices have set up their manufacturing facitilities in India EXISTING RIVALRY IN INDIAN TELECOM INDUSTRY There are three types of players in telecom services: • • • State owned companies (BSNL and MTNL) Private Indian owned companies (Reliance Infocomm, Tata Teleservices, Shyam ( Southern...
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...substitutes and from completely new offerings or bundles from industry outsiders. Since product differences are closed at an increasing speed and many companies try to win the battle for customers by price reductions, products and services tend to become commodities. Customer perceptions are influenced by a variety of factors. Besides the actual outcome - i.e. did the product or service deliver the expected function and did it fulfil the customers need - the whole process of consumption and all interactions involved are of crucial importance. Background of the Study Today’s globalised information driven economy this can also comprise issues like • How other customers or influencing groups perceive the product or brand • The degree to which the customer feels the actual marketing campaign addresses the most important issues • Responsiveness and service quality of any affiliates, e.g. distribution partners Customer perceptions are dynamic. First of all, with the developing relationship between customer and company, his perceptions of the company and its products or services will change. INDUSTRY PROFILE INDIAN TELECOM AND CELLULAR INDUSTRY The telecom industry is one of the fastest growing industries in India. India has nearly 200 million telephone lines making it the third largest network in the world 2cr China and USA. With a growth rate of 45%, Indian telecom industry has the highest...
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...EXECUTIVE SUMMARY This report examines the international expansion process of Bharti Airtel as a result of increasing competition in the Indian telecom industry during the last 2-3 years. The report provides a detailed account of the evolution of the Indian telecom industry analysis. It gauges the industry through YIP’s globalization drivers and measures industry attractiveness through Porter’s Five Forces model. It also provides information about the increasing saturation and declining Average Revenue per User (ARPU) and the strategies major operators such as Bharti Airtel, Vodafone, Idea Cellular Ltd, Reliance Telecom Ltd, etc. are following to safeguard their profitability. The report discusses about the two fold strategy of tapping the rural market within India and netting talkers in emerging economies, followed by mobile operators in India to de-risk them. Whether it is the rural Indian market or other emerging markets, operators would be busy acquiring subscribers. This, in turn, may result in erosion in profitability. There is no question of profitability. It is all about registering your presence and building psychological pressure. On the other hand, the Indian market has yet to take-off when it comes to offering data-intensive mobile value-added services like m-commerce, healthcare services, governance, education, information and location-based services. But these areas are already contributing to revenues in many African and Middle Eastern countries. In...
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...Match the Skill Sets as per Telecom Sector Expectations for Telecom Sector Skill Council (Proposed) Reshaping the Skill Sets to match Telecom Sector Expectations(Proposed) Table of Contents EXECUTIVE SUMMARY 3 Key Objective of SIP 3 BODY 5 a) Introduction 5 b) Methodology 6 c) Results and Discussions 7 d) Conclusion and Recommendations 7 e) Limitations 7 Annexure 7 a) References 7 EXECUTIVE SUMMARY Key Objective of SIP My study aims to conduct the knowledge and skill gap analysis that are present in telecom sector. I will have to make qualitative analysis of these various job roles once they are identified. The qualitative assessment will be done by obtaining information from industry professionals of the requirements of certain job role, difficulties in recruitment of certain job role, turnover ratio of employees of certain job role etc. Thus by gathering all the relevant information an assessment will lead us to the skill gap that have been created in industry. A highly skilled workforce works more efficiently and effectively. Those skills, however, need to match with the changing needs of business. A skilled work force drives innovation, which in turns drives the need for other skills. The Skills Gap Analysis helps us to understand the mismatch between the skills that exist in a sector and those being demanded by industry (Companies). The Skills Gap Analysis provides primary researched data aimed to understand the existing workforce at...
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...Ocean and Blue Ocean. Red Ocean is representative of all such industries/products which already exist and are thus representative of the known market space. Blue Oceans denote the industries /products not in existence today. Blue Oceans thus represent the unknown market space. In the Red Ocean industry boundaries are defined and well accepted. This means the existing Competition is well known in the market space and the players in the market try to outperform their rivals to get greater share of the existing market demand. As existing market space gets crowded prospects for good profit and growth in future are reduced. Products then lose their distinctiveness and become regular commodities resulting in cut throat market competition thus turning Red Ocean more red or bloodier. Blue Ocean in contrast is defined by untapped market space, opportunities for highly profitable growth and possibility for new demand creation. 2. Understanding Creation of Blue Ocean – Value Innovation According to the W. Chan Kim and Mauborgne, most of the blue oceans that are created emerge within the existing red oceans by expanding existing industry boundaries. However some blue oceans can also be created well beyond existing industry boundaries. The companies which are located in the Red Oceans follow conventional approach to beat the completion by building up defensible position or by out-competing the rivals within the existing industry order. This, however many a times, leads to creation of situation...
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