Premium Essay

Individual Case Report

In:

Submitted By mwu4
Words 550
Pages 3
1. Situation analysis
There are lots of factors that influence NFL’s revenue growth, such as sales channels, advertising, marketing, corporate image and web architecture, these all associated factors play a significant roll in NFL e-commerce activities and these factors have far-reaching influence to the brand growth.
The major trends of e-commerce applications are inclined to from web storefront and e-catalog through interactive marketing, web store, self-service web sales, B2C portal to the e-business empowerment by B2C model. According to B2B model, the operations automation through Customer self-service to procurement automation, extranets and exchanges, B2B portal until e-business empowerment.
Overall, NFL e-commerce activities have benefits on facilitate delivery of public services at the aspects of reducing cost, increasing effectiveness, and improving quality of products.
2. Assessment of Current NFL's Adoption and Usage of Electronic Commerce
NFL is currently using several significant types of e-commerce platforms and applications. The most obvious type is B2C, which means e-commerce transactions between business and consumer. NFL business cannot without B2B, which is E-commerce between companies. For the online store, NFL provides online shoppers physically shopping experience because they trend to rely on the descriptions, pictures, videos, even commons of the products for their purchases. B2C, C2C, and C2B these platforms have been reflected through online shopping.
As for inside the stadium or online games, NFL adopts banners as publicity. Banners and advertisements about appear during games time.
The impact of current platforms facilitates competition in electronic commerce field, which results in substantial discounts. Meanwhile, more and more people work at home or shopping online through Internet that could reduce air pollution caused by

Similar Documents

Free Essay

Syllabus

...MGT 701.01 BUSINESS, GOVERNMENT, & SOCIETY Tuesdays, Thursdays 9:40-11:00 AM Classroom: Paul G25 University of New Hampshire Fall 2015 |Instructor: Professor Dev Dutta, Ph.D. |Admn. Assistant: Nancy Palmer | |Office: 255 D Paul College Hall |Office: 337 Paul College | |Phone: (603) 862-2944 |Phone: (603) 862-3371 | |Email: Dev.Dutta@unh.edu |Email: Nancy.Palmer@unh.edu | 1. OFFICE HOURS You are welcome to meet me at my office anytime during the term by scheduling a prior appointment. Whenever you feel a need, please email me on any aspect of the course and I will try and respond to you as quickly as I can. 2. REQUIRED READING MATERIAL The custom e-book for the course is as follows: Title: Business, Government, Society Publisher: McGraw Hill ISBN: 9781308623580 Instructions to purchase the book: 1. Go to http://create.mheducation.com/shop/ 2. Search for and select book by Title/ISBN. 3. Add the book to your cart and pay using a credit card. I expect the students to thoroughly and critically read the assigned reading material before they come to class. Students should be prepared to discuss the material as part of class participation. In addition...

Words: 3833 - Pages: 16

Free Essay

Managing Workforce

...M. (2011). Strategic Staffing (2nd ed.). Pearson/Prentice Hall. ISBN-10: 0136109748 ISBN-13: 978-0136109747 We will also be using Sakai for the course. Instructions are below. Please check Sakai for the most current syllabus and weekly assignments. Using Sakai 1. 2. 3. 4. 5. Go to: http://sakai.rutgers.edu Login using your Rutgers netid and password Click on the TAB “Managing Workforce Flow” If you do not see the TAB “Managing Workforce Flow”, contact me at jeanp@rci.rutgers.edu as you may not be on the roster. Click on Resources to download the current syllabus and other course material. Evaluation Grades will be determined on the basis of 4 factors that will be weighted as follows: 1) Participation 2) Midterm 3) Final Exam 40 Chern’s Case Study 10% 30% 30% 30% 100% The midterm and final exam will together account for 60% of your grade. The nature of the exams will be discussed in more detail in...

Words: 1137 - Pages: 5

Premium Essay

Gsk Case

...GlaxoSmithKline “In an environment where competitive advantage relies on process efficiency and speed to market, an outsourced model for Corporate Information helps to give this pharmaceutical giant the edge.” Leading pharmaceutical company, GlaxoSmithKline (GSK), is on course to make substantial savings through Williams Lea’s UK-wide output strategy. Williams Lea enables the client to embrace technological change while delivering significant cost savings and process improvements. Headquartered in the UK, GlaxoSmithKline (GSK) is a world-leading research-based pharmaceutical company. Williams Lea has been providing corporate information solutions to GSK’s legacy companies for six years, particularly in the production of submission documents and case report forms (CRFs), both business-critical elements of the drug development process. The challenge GSK’s success is underpinned by the effective time to market of its new medicines. Spiralling research and development costs in the race to bring new drugs to market place primary focus on investing first and foremost in science, minimising business support costs where possible. The solution As GSK’s strategic partner for UK reprographics, Williams Lea rose to this challenge. A 12-month programme of process re-engineering was initiated to significantly improve management of clinical trial documents across the organisation, speeding up the process without compromising document quality and personalisation. With the objective of consolidating and...

Words: 611 - Pages: 3

Free Essay

Learning Team Police Report

...Learning Team Police Report CJA/304 WEEK 2 LEARNING TEAM ASSIGNMENT May 28, 2012 Dr. Pamela Knothe Learning Team Police Report When writing reports and documents, it is important that information is detailed and precise. Working in the criminal justice system is one field that holds the highest demand for competency and accuracy. Appearing in front of a judge and jury when prosecuting an individual suspected of a crime requires facts and perfection. Reports begin when an officer apprehends a person of interest and hands the reports to the prosecuting attorney, who will present the information before the judge and jury. This holds each division of the criminal justice system responsible for their actions if not completed correctly. An officer is responsible for providing well-written reports to his or her supervisor. It is not only a matter of making sure it is a detailed report to avoid confusing the reader but also the officer also has to double check the report for spelling, grammar, and sentence structure. “Effective communications, in contrast, is like using a map. You know there is a certain route that will take you where you want to go, but you also know that dead ends and wrong turns may delay your getting to your destination” (Wallace & Roberson, 2009, p. 2). Whenever a poorly written police report reaches the supervisor, there are several potential reactions he or she may have. One possibility is that the supervisor will return it to the officer and request...

Words: 1994 - Pages: 8

Premium Essay

American Conector

...SUPPLY CHAIN MANAGEMENT DESIGNATION PROGRAM MODULE THREE Logistics and Transportation ©Supply Chain Management Association Supply Chain Management Professional Designation Program Copyright © 2013 by the Supply Chain Management Association No part of this material in this manual may be reproduced without the prior written consent of the Supply Chain Management Association. 777 Bay Street, Suite 2701, P.O. Box 112, Toronto, Ontario M5G 2C8 Tel: (416) 977-7111 Fax: (416) 977-8886 Web Site: www.scmanational.ca. Use of this material is restricted to SCMA and its Provincial/Territorial Institutes for the express purpose of delivering the Supply Chain Management Designation Program. No other use is authorized, expressed, or implied. This material must be used in its entirety. © Supply Chain Management Association Supply Chain Management Professional Designation Program Module Three Logistics and Transportation Information and Overview .................................................................................................... IO – 1 General Information ........................................................................................................ IO – 2 Module Overview ........................................................................................................... IO – 4 Module Readings ............................................................................................................ IO – 7 Session and Reading...

Words: 6233 - Pages: 25

Free Essay

Accg340 Assigment

...Services Session 2, 2013 Case Study Assignment 1 Case Study Assignment (20% of the total assessment) This assignment consists of two (2) separate components, a group based component and an individual component. The first component (group case study assignment) is based on Harvey Norman Holdings Limited and its controlled entities (ASX code HVN) and consists of a written report to be completed in groups. Groups of four (4) students are to be formed within your tutorial groups. Only one submission per group is to be made by the due date and time i.e. you should nominate one member to submit. The objective of the group case study component is to develop your communications skills and to test your ability to integrate skills learnt in this unit of study, i.e. to analyse a real company from the auditor’s perspective. The successful completion of this case study requires extensive research on HVN’s internal and external environments, operations, strategies and an analysis of the 2012 annual report (the 2013 annual report is not expected to be available until late September 2013 and as such students are not expected to use it for their assignment). You are expected to demonstrate ability to synthesise relevant background financial and non-financial information and apply analytical skills to this information to critically evaluate potential significant audit risks in relation to HVN. The second component is an individual reflection report. Each student must make an ...

Words: 1568 - Pages: 7

Premium Essay

Sony

...(ISPP) Assessment 4 – Business Report Length: 1500 words per team member, Weighting: 20%, Due Date: 11pm Sunday 2nd Nov 2014 INSTRUCTIONS TO STUDENTS This task has an individual and a team component. Assignments will be returned to you within two to three weeks of submission. Feedback on this assignment will be provided on a Feedback form, a sample of which is available on the course website. Please read the assessment summary and assessment details sections of your course outline booklet carefully for further information relating to assessment in this course. SPECIFICATIONS Team Component The team component is worth 15% of the assignment and consists of a report based on a case study assigned to your team including a mind map of the case study. The report should be 1000 words in length per team member. CASE STUDY All groups have been assigned a case study which is to be written up as a business report. Address all questions related to your case study. Think of a case study as a scenario, syntactic or story telling narrative. Case studies typically examine the interplay of all variables in order to provide a complete understanding of an event or situation. The case study and questions are available on the course website. Case study reference: Laudon, K. C., and Laudon, J. P. (2012), Management Information th Systems: Managing the Digital Firm, Global Edition,12 Edition, Prentice Hall. When writing this assignment, follow the report template as provided on the...

Words: 822 - Pages: 4

Premium Essay

Marketing

...“Marketing…is the whole business seen from the point of view of its final result, that is, from the customer’s point of view. Concern and responsibility for marketing must, therefore, permeate all areas of the enterprise.” - Peter F. Drucker, People and Performance, 1977 Required Textbook • Managing Marketing in the 21st Century: Developing and Implementing the Market Strategy, 3rd ed., by Noel Capon (www.axcesscapon.com, 2012). Available through www.axcesscapon.com (as a PDF file or in paperback), as well as Amazon.com or BN.com in either paperback or electronic format and in paperback through the University Bookstore. Required Cases • Harvard Business School Cases: listed in course outline. Cases are available for purchase online through Harvard Business School Press (Coursepack Link for purchasing cases listed below with list of cases). Introduction and Overview In their never-ending search for the ultimate secret to business success, many businesses continue to overlook the most fundamental premise of all business. While their search for the ultimate “secret to success” has provided some interesting and useful concepts and theories, the ultimate secret to business success is not as secret or complex as some would have us believe. Success in business comes from creating satisfied customers. This is, or should be, the essence of all marketing activities. Yet each day, we personally encounter—or the press brings news of—CEOs...

Words: 3188 - Pages: 13

Premium Essay

Ebay and Amazon

...Assignment for eBay and Amazon (Group 7 will present this case in class on November 7) Case Questions: 1. 2. 3. 4. What are the key drivers of profitability in eBay’s business model? What are the key drivers of profitability in Amazon’s retail business model? How does its retail business model interact with that of eBay? As it shifted to a retail and platform business model, how successful was Amazon in overcoming barriers to entry in the third-party seller market? What would you recommend eBay going forward, and why? Requirements: For Each Individual Student 1. 2. 3. 4. Read the case material carefully and briefly address the above questions in your case report. Limit your case report within TWO pages. Case report must be written in English. Submission deadline for case report is 2pm, November 6 (Tuesday) For Group 7 1. 2. Submission deadline for case presentation PowerPoint is 11pm, November 6 (Tuesday) – only one copy need to be submitted Limit your presentation to 20 minutes (including Q&A) Note: Each student in Group 7 still needs to submit his/her individual case report separately. Marking Criteria for Individual Case Report (total 2 points in your final grade): 1. 2. 3. 4. On-time submission with satisfactory quality – 1 point On-time submission with good discussions – 1.5 point On-time submission with excellent insights – 2 points Late submission without justifiable reason is not accepted Marking Criteria for Group Case Presentation (total 10 points in your final grade...

Words: 307 - Pages: 2

Premium Essay

Abcdef

...conduct their research later. The course aims to provide learners with knowledge and skills in designing and implementing an independent business research project. After the course, students will be able to: 1. Formulate research questions and objectives. 2. Conduct an appropriate literature review. 3. Design and implement appropriate qualitative and/or quantitative research methods. 4. Write a research proposal that can form the basis for their final dissertation. 5. In overall, learners will know necessary steps to carry out a research project and to write a structured report/dissertation. 2) Course Textbook(s)/Resources: a) Mark Saunders, Philip Lewis, and Adrian Thornhill, 2012, Research Methods for Business Students, 6/E, Financial Times Press. (ISBN-10: 0273750755; ISBN-13: 9780273750758) For instructors: Instructor manual with solutions, PPT Transparencies, Test Bank, and additional cases http://wps.pearsoned.co.uk/ema_uk_he_saunders_resmethbus_6/ For students: http://wps.pearsoned.co.uk/ema_uk_he_saunders_resmethbus_6/ b) Coverage: 30 slots with 90 minutes per slot for study 3) Implementation plan in details (FSB-Mỹ Đình-...

Words: 1883 - Pages: 8

Premium Essay

Capital Punishment

...Enacted In Illinois Due to the recent releases of newly exonerated Death Row inmates, individuals and organizations are calling for a moratorium- a cooling off period for state executions. The cases of just a few inmates makes it apparent that this would be a necessary step to save innocent lives. After 17 years in prison, Illinois Death Row inmate Anthony Porter was released from jail after a judge threw out his murder conviction following the introduction of new evidence. This reversal of fortune came just two days before Porter was to be executed. As reported in USA Today, Porter's release was the result of investigative research as conducted by a Northwestern University professor and students. The evidence gathered suggested that Porter had been wrongly convicted. Were these new revelations and the subsequent release of Porter a lucky break or a freak occurrence? Not likely, reports DeWayne Wickham, also of USA Today. He points out that since the reinstatement of the death penalty in the United States in 1976, of those sentenced to death, 490 people have been executed while 76 have been freed from Death Row. This calculates into one innocent person being released from Death Row for every six individuals that were executed. This figure correlates with the 1996 U.S. Department of Justice report that indicates that over a 7-year period, beginning in 1989, when DNA evidence in various cases was tested, 26% of primary suspects were exonerated. This has led some to conclude that...

Words: 2908 - Pages: 12

Premium Essay

Gloalisation

... 6. Financial Globalisation Discuss the impact of globalisation on the domestic financial sector in a developing country of your choice. 7. Financial Instability Study the financial crisis of 2008 in the United States. Describe how the crisis manifested itself and discuss its causes. 8. Poverty and Inequality in the Age of Globalisation Discuss how the global recession will affect the Millennium Development Goal of poverty levels. INFORMATION ON ASSESSMENT Student performance in this module is assessed 100 per cent by coursework, which consists of two short essays and an in-class group presentation. One Group/Case Study Presentation Each student as part of a group presents a case study of a firm, sector or country of their own choice on a presentation topic in a seminar. A short report of the case...

Words: 1443 - Pages: 6

Free Essay

Acc 492 Contemporary Auditing Ii Week 1 to 5 with Final Exam

...Auditing II Week 1 Individual Assignment from the Text, 14-28, 14-30 Discussion Questions 1, 2 and 3 Week 2 Individual Assignment from the Text, 16-33, 16-35 Learning team Apollo Shoe Case Assignment Learning Team Payroll Schedule Discussion Questions 1, 2 and 3 Week 3 Individual Assignment from the Text, 16-26, 16-29 Learning team Apollo Shoe Learning team Apollo Shoe Case Assignment Discussion Questions 1, 2 and 3 Week 4 Individual Assignment from the Text, 17-22, 17-26 Individual Case Study Assignment Learning Team Apollo Shoe Case Assignment Learning Team Apollo Shoes Case Prepaid and Fixed Assets Learning Team Assignments from the Text, 17-27, 18-31 Discussion Questions 1, 2 and 3 Week 5 Individual Issuing Audit Reports Simulation Learning Team Case Study Assignment Learning Team Case Study Assignment and Presentation Sample Final Exam (36 Questions and Answers) ACC 492 Contemporary Auditing II Week 1 to 5 with Final Exam Purchase here http://chosecourses.com/acc-492-contemporary-auditing-ii-week-1-to-5-with-final-exam Product Description ACC 492 Contemporary Auditing II Week 1 Individual Assignment from the Text, 14-28, 14-30 Discussion Questions 1, 2 and 3 Week 2 Individual Assignment from the Text, 16-33, 16-35 Learning team Apollo Shoe Case Assignment Learning Team Payroll Schedule Discussion Questions 1, 2 and 3 Week 3 Individual Assignment from the...

Words: 538 - Pages: 3

Free Essay

Cancer Research Texas

...Texas Administrative Code Title 25. Health Services Part 1. Department of State Health Services Chapter 91. Cancer Subchapter A. Cancer Registry Effective Date: August 14, 2011 §91.1. Purpose. This subchapter implements the Texas Cancer Incidence Reporting Act, Health and Safety Code, Chapter 82. This legislation concerns the reporting of cases of cancer for the recognition, prevention, cure or control of those diseases, and to facilitate participation in the national program of cancer registries established by 42 United States Code, §§280e - 280e-4. Nothing in this subchapter shall preempt the authority of facilities or individuals providing diagnostic or treatment services to patients with cancer to maintain their own cancer registries. §91.2. Definitions. The following words and terms, when used in this subchapter, shall have the following meanings, unless the context clearly indicates otherwise. (1) Act--The Texas Cancer Incidence Reporting Act, Texas Health and Safety Code, Chapter 82. (2) Branch--Cancer Epidemiology and Surveillance Branch of the department. (3) Cancer--Includes a large group of diseases characterized by uncontrolled growth and spread of abnormal cells; any condition of tumors having the properties of anaplasia, invasion, and metastasis; a cellular tumor the natural course of which is fatal, including intracranial and central nervous system malignant, borderline, and benign tumors as required by the national program of cancer registries; and malignant...

Words: 3019 - Pages: 13

Free Essay

Mktg Syllabus

...  on  the  Learn  menu  bar   (left  side  of  the  Learn  window).  E-­‐mail  traffic  initiated  via  Blackboard  Learn  is  specifically   flagged  to  get  my  attention.      By  the  way,  do  not  expect  me  to  respond  to  e-­‐mail  on   weekends  or  after  5:00  p.m.  on  weeknights.    I  am  often  online  during  these  times,  but  there   are  no  guarantees  with  my  extensive  travel  schedule  this  Summer.       Roger  Kerin  and  Robert  Peterson  (2010),  Strategic  Marketing  Problems:  Cases  and   Comments,  12th  Ed.  (Upper  Saddle  River,  NJ:    Pearson  Prentice  Hall)  ISBN-­‐13:  978-­‐0-­‐13-­‐ 610706-­‐4       Philip  Kotler  and  Kevin  Keller  (2012),  A  Framework  for  Marketing  Management,  5th  Ed.   (Upper  Saddle  River,  NJ:    Pearson  Prentice  Hall)  ISBN  978-­‐0-­‐13-­‐253930-­‐2.         Both  books  are  available  new  and  used  from...

Words: 6865 - Pages: 28