1. How do information technologies contribute to the business success of Sew What? Inc.? Give several examples from the case regarding the business value of information technology that demonstrate this conclusion.
Information technologies contributed to the business success of Sew What? Inc. in a variety of ways. Creating a website allowed Megan to extend her local client base. Then refreshing her site a year later she was able to increase her presence to global level and gain customers worldwide. She further improved the site by providing several custom features such as translators, fabric calculators, and useful information. These benefits solidified to Megan’s customer her commitment to providing stellar customer service and positioned her company as a leader in the entertainment industry. Megan’s use of quality computer hardware and manufacturing/accounting software allows her to run her business accurately and complete projects on time and on budget. Her wish to incorporate a scanning process with her prize winnings; allows tracking of her manufacturing/production process to improve efficiency and cut waste costs.

2. If you were a management consultant to Sew What? Inc., what would you advise Megan Duckett to do at this point to be even more successful in her business? What role would information technology play in your proposals? Provide several specific recommendations. (Anna)
If I was a management consultant to Sew What? Inc., I would advise Megan to continue to use the information technologies that she currently uses for the administration portion of her business. Her accounting and marketing software that is currently in use appears to be working well since her client base continues to grow locally and internationally. I would fully support Megan’s idea to digitize her production process by utilizing scanners to log the path of materials and