Business Driven Information Systems 2e

CHAPTER 1 INFORMATION SYSTEMS IN BUSINESS

McGraw-Hill/Irwin

©2009 The McGraw-Hill Companies, All Rights Reserved

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Chapter One Overview
• SECTION 1.1 – INFORMATION SYSTEMS IN BUSINESS
– Information Technology’s Role in Business – Information Technology Basics – Roles and Responsibilities in Information Technology – Measuring Information Technology’s Success

• SECTION 1.2 – BUSINESS STRATEGY
– Identifying Competitive Advantages – The Five Forces Model – Evaluating Business Segments – The Three Generic Strategies – Creating a Business Focus – Value Chain Analysis – Targeting Business Processes

SECTION 1.1

INFORMATION SYSTEMS IN BUSINESS

McGraw-Hill/Irwin

©2009 The McGraw-Hill Companies, All Rights Reserved

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LEARNING OUTCOMES
1. Describe the functional areas of a business and why they must work together for the business to be successful 2. Explain information technology’s role in business and how you measure success 3. Compare management information systems (MIS) and information technology (IT) and define the relationships among people, information technology, and information

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LEARNING OUTCOMES
4. Compare the responsibilities of a chief information officer (CIO), chief technology officer (CTO), chief security officer (CSO), chief privacy officer (CPO), and chief knowledge officer (CKO) 5. Explain the gap between IT and the business, along with the primary reason this gap exists

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INFORMATION TECHNOLOGY’S ROLE IN BUSINESS
• Information technology is everywhere in business

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Information Technology’s Impact on Business Operations

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Information Technology’s Impact on Business Operations

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Information Technology’s Impact on Business Operations

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Information Technology’s Impact on Business Operations • Organizations typically operate by functional areas or functional