...section Vi essay forms Many people use the term “essay” to mean any paper written for a class. In actuality, there are many different types of essays, each of which has a unique purpose, form, and style. We call these different types of essays “modes of discourse,” and they include expository, persuasive, and comparecontrast essays to name just a few. This section of the Guide has a dual purpose. First, various types of essays are described and suggestions are included about how to approach each particular type of writing. Second, the sample essays are good tools for you to see how these different essays look in their final form. These are not templates (no essay can be a carbon copy of another even in form), but they will give you a good idea of what a final piece of writing for each mode of discourse looks like. It would be advantageous to critically analyze the form and content of each sample against the instruction for how to write each type of essay. chapter 21 expository essays Jennifer propp An expository essay explains something using facts rather than opinions. The purpose of this type of essay is to inform an audience about a subject. It is not intended to persuade or present an argument of any kind. Writing this type of essay is a good way to learn about all the different perspectives on a topic. Many students use the expository essay to explore a variety of topics, and do so in a wide range of formats, including “process” and “definition”...
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...School of Accountancy, QUT 2003 Produced by QUT Publications 232975 8437 ISBN: 1 74107 014 7 ii Contents Preface Accountancy writing and preparation of documents Writing and accountants Determining the Purpose (aim) Investigating Planning the document Writing the document Revising the document Style of professional documents Good and poor writing Audience Tone Language Overwriting (padding) Overgeneralisation Spelling, punctuation and grammar Abbreviations Expressing numbers Paragraphing Headings and sub-headings Quantitative information Recommendations Letter writing for accountants Claim letter Letter of advice Letter of engagement Letter of enquiry Letter of refusal Management letter Memos E-mails Research Essays, Reports and Resumés Research essays Reports Resumés References and Bibliographies iii v 1 1 2 2 7 8 8 9 9 10 10 10 11 11 11 12 12 12 12 12 13 14 16 17 19 21 22 23 24 26 27 27 31 40 41 iv Preface Writing for Accountants is a brief guide to the types of writing that accountancy students and practising accountants are most often called on to do. It is not intended as a definitive text, but rather as a general guide for students at the Queensland University of Technology. It is intended that the booklet be used in conjunction with the lectures and tutorials presented to students, and as a guide in the writing of their assignments. Topics cover: ! ! ! ! ! the types of writing that accountants and accountancy students are expected to undertake;...
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...alternate design ideas that could save money over the life cycle of a project. 3. In about 300 words, describe the services offered by an online auction escrow service. Name one advantage and one disadvantage of using this type of an escrow service. Answer: An escrow service will hold the buyer’s funds until the buyer has received the merchandise and is satisfied; this is primarily used for high ticket items. The advantage to the buyer is that they can be sure they are getting what they paid for in the auction. The disadvantage is that a buyer can be dissatisfied about almost anything and the seller must wait for a decision. 4. Some eBay users believe that the use of sniping software is unfair and that eBay should prohibit its use. In an essay of about 200 words, present facts and logical arguments that would convince eBay to prohibit the use of sniping software. Answer: Responses will vary but you should consider the advantages of sniping on...
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...this situation sounds familiar, you may find it reassuring to know that many professionals undergo these same strange compulsions before they begin writing. Jean Kerr, author of Please Don’t Eat the Daisies, admits that she often finds herself in the kitchen reading soup-can labels—or anything—in order to prolong the moments before taking pen in hand. John C. Calhoun, vice president under Andrew Jackson, insisted he had to plow his fields before he could write, and Joseph Conrad, author of Lord Jim and other novels, is said to have cried on occasion from the sheer dread of sitting down to compose his stories. To spare you as much hand-wringing as possible, this chapter presents some practical suggestions on how to begin writing your short essay. Although all writers must find the methods that work best for them, you may find some of the following ideas helpful. But no matter how you actually begin putting words on paper, it is absolutely essential to maintain two basic ideas concerning your writing task. Before you write a single sentence, you should always remind yourself that 1. You have some valuable ideas to tell your reader, and 2. More than anything, you want to communicate those ideas to your reader. These reminders may seem obvious to you, but without a solid commitment to your own opinions as well as to your reader, your prose will be lifeless and boring. If you don’t care about your subject, you can’t very well expect anyone else to. Have confidence that your ideas are...
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...also have a bad side effect on humanity. Global warming starts out with gases which is called greenhouse gases emitted by everyday objects and big things too. After that, the gases then go up to the atmosphere where it stays there. This starts the greenhouse effect where the atmosphere is thick with greenhouse emissions, this forces heat to stay underneath it. Some of the big effects under climate change are the weather and how it gets changed. The effects of it on the economy and social groups are pretty big. It is known to change changes the amount of food and water we get. It has affected us in the past. It can kill lives as well save lives with its good affects. Even though we have some good effects we will pay a bigger toll. This essay also talks about methods to prevent climate change. Weather effects: Global warming is known to increase temperatures which can cause more severe hurricanes throughout most places. It causes more floods due to more melting ice. As the sea water levels rise due to melting ice and increased rain, it can act harsher towards people who live near coastlines. Droughts can be also caused due to lack of precipitation and too much heat. Thus threatening the chances of being in a safe environment to call home. It is predicted for...
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...The Psychology of Road Rage: A discussion of psychological explanations of road rage and policy implications. Name: Graeme Standing Candidate #: 002351 015 Subject: Psychology – Extended Essay Word Count : 3993 School: Collège du Léman Date: February 2007© Graeme Standing (graemestanding@hotmail.com) Contents Introduction ............................................................................................................................................1 Is Road Rage Just a Media Invention?..................................................................................................... 1 What is Road Rage? ................................................................................................................................2 Stress and Anger .....................................................................................................................................2 Are Some People More Susceptible to Road Rage? ............................................................................... 3 Gender Stereotypes................................................................................................................................4 Intermittent Explosive Disorder.............................................................................................................. 5 Driving Pathology....................................................................................................................................6 Solutions...
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...Improve your Written English Visit our How To website at www.howto.co.uk At www.howto.co.uk you can engage in conversation with our authors – all of whom have ‘been there and done that’ in their specialist fields. You can get access to special offers and additional content but most importantly you will be able to engage with, and become a part of, a wide and growing community of people just like yourself. At www.howto.co.uk you’ll be able to talk and share tips with people who have similar interests and are facing similar challenges in their lives. People who, just like you, have the desire to change their lives for the better – be it through moving to a new country, starting a new business, growing your own vegetables, or writing a novel. At www.howto.co.uk you’ll find the support and encouragement you need to help make your aspirations a reality. For more information on punctuation and grammar visit www.improveyourpunctuationandgrammar.co.uk How To Books strives to present authentic, inspiring, practical information in their books. Now, when you buy a title from How To Books, you get even more than just words on a page. Improve your Written English Master the essentials of grammar, punctuation and spelling and write with greater confidence MARION FIELD Published by How To Content, A division of How To Books Ltd, Spring Hill House, Spring Hill Road, Begbroke, Oxford OX5 1RX, United Kingdom. Tel: (01865) 375794. Fax: (01865) 379162...
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...employee for final hiring decision? 1 2 3 4 5 () () () () () 4. Do you think house rent allowance/Rent free accommodation is an important element of your pay structure? 1 2 3 4 5 () () () () () 5. How important On-the-job training is? 1 2 3 4 5 () () () () () 6. Do you consider length of service is integrated with performance? 1 2 3 4 5 () () () () () 7. Do you believe hiring decision is taken based on performance? 1 2 3 4 5 () () () () () 8. Do you think essay appraisal is essential to judge the employees ability? 1 2 3 4 5 () () () () () 9. How important off-the-job training is? 1 2 3 4 5 () () () () () 10. Do you think hiring decision is based on academic qualification? 1 2 3 4 5 () () () () () 11. Do you think classroom lecture in helpful for training? 1 2 3 4 5 () () () () () 12. Do you think advertisement in the notice board is an effective way for recruitment? 1 2 3 4 5 () () () () () 13. How recommendation by direct supervisor can help a candidate while recruitment process? 1 2 3 4 5 () () () () () 14. Do you think Car/ Conveyance allowance is an important element of your pay structure? 1 2 3 4 5 () () () () () 15. Do you think unstructured interview process is helful on recruitment process? 1 2 3 4 5 () () () () () 16. How effective Graphic Rating Scale is in measuring employees performance? 1 2 3 4 5...
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...Electronics FOR DUMmIES by Gordon McComb and Earl Boysen ‰ TEAM LinG - Live, Informative, Non-cost and Genuine ! Electronics For Dummies® Published by Wiley Publishing, Inc. 111 River Street Hoboken, NJ 07030-5774 Copyright © 2005 by Wiley Publishing, Inc., Indianapolis, Indiana Published by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, (317) 572-3447, fax (317) 572-4355, e-mail: brandreview@wiley.com. Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, Dummies.com, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates in the United States and other countries, and may not be used without written...
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...Starting an Online Business FOR DUMmIES ‰ 4TH EDITION by Greg Holden TEAM LinG - Live, Informative, Non-cost and Genuine ! Starting an Online Business For Dummies®, 4th Edition Published by Wiley Publishing, Inc. 111 River Street Hoboken, NJ 07030-5774 www.wiley.com Copyright © 2005 by Wiley Publishing, Inc., Indianapolis, Indiana Published by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, (317) 572-3447, fax (317) 572-4355, e-mail: brandreview@wiley.com. Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, Dummies.com, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates...
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...________. A) sales promotion B) direct marketing C) advertising D) personal selling E) public relations Answer: C Diff: 2 Page Ref: 430 Skill: Concept Objective: 15-1 2) A company's total marketing communications package consists of a special blend of advertising, sales promotion, public relations, personal selling, and direct-marketing tools that the company uses to communicate customer value and build customer relationships. This is also called ________. A) the communications method B) integrated marketing C) the promotion mix D) competitive marketing E) target marketing Answer: C Diff: 1 Page Ref: 428 Skill: Concept Objective: 15-1 3) According to the opening scenario, GEICO has become the fourth-largest insurance company by ________. A) integrating humor and creativity into its minicampaigns B) targeting a niche market of people with exceptional driving records C) offering cost savings directly to customers without sales personnel D) marketing its product through creative print ads in major magazines E) creating a website that is appealing to both young and old drivers Answer: A Diff: 3 Page Ref: 428 Skill: Concept Objective: 15-1 4) All of the following are important decisions during the process of developing an advertising program EXCEPT ________. A) setting advertising objectives B) setting the advertising budget C) developing advertising strategy D) selecting a target market E) evaluating advertising campaigns Answer:...
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...7 ANALYZING THE AUTHOR’S PURPOSE AND TECHNIQUE he writer’s overall purpose determines the techniques he or she uses. The writer’s reason for writing a particular article or book may be manipulative, as in propaganda or advertising, or may be more straightforward, as in informative writing. In either case, understanding the writer’s underlying purpose will help you interpret the context of the writing. It will also help you see why writers make the decisions they do—from the largest decisions about what information to present to the smallest details of what words to use. The chapter concludes with instructions on how to write an analysis of purpose and technique. This kind of rhetorical analysis will provide the perspective required to keep you from being pushed by words in directions you don’t want to go. T 103 104 Part 1 Writing About Reading The Writer's Purpose Insofar as people know what they are doing, they plan their actions to achieve their purposes. Someone who selects the purpose of being rich will design and carry out a set of actions, legal or illegal, to gain the desired wealth. A person who wants to gain great wisdom will design an entirely different life course. Writers, whether they want most to be wealthy or wise, have specific purposes they hope to achieve by any piece of work. If they are skilled writers—that is, in control of what they write—they design each aspect of what they are writing to achieve their purpose. Being aware of the writer's...
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...“in addition”, and it is not your use of phrases like “this is controversial issue nowadays”. To get a high score you need to use good “topic language” (words and phrases that are related to the question topic). You need good ideas in order to answer the question well. How should you prepare for IELTS writing task 2? There is an enormous amount of advice on my website ielts-simon.com. Here is a summary of what I suggest: Spend more time preparing than testing When you test yourself, you find out what your level is, but you do not learn anything new. You will not improve if you only write test essays. Before writing an essay, study the topic and prepare your ideas, opinions and vocabulary. Steal my ideas If you only use the vocabulary that you already know, you will not learn anything new, and you will not improve. Practise linking my topic ideas together to write “perfect essays”. See the website for examples of how to do this. Use this book together with the website The website ielts-simon.com contains lessons and videos that show you how to use the ideas from this book. You can speak to me there if you have any questions. Content 24 topics: 1. Advertising Positives of Advertising Advertising is a key part of modern business Companies need to tell customers about their products Advertisements inform us about the choices we have Advertising is a...
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...and it is not your use of phrases like “this is controversial issue nowadays”. To get a high score you need to use good “topic language” (words and phrases that are related to the question topic). You need good ideas in order to answer the question well. How should you prepare for IELTS writing task 2? There is an enormous amount of advice on my website ielts-simon.com. Here is a summary of what I suggest: - Spend more time preparing than testing When you test yourself, you find out what your level is, but you do not learn anything new. You will not improve if you only write test essays. Before writing an essay, study the topic and prepare your ideas, opinions and vocabulary. - Steal my ideas If you only use the vocabulary that you already know, you will not learn anything new, and you will not improve. Practise linking my topic ideas together to write “perfect essays”. See the website for examples of how to do this. - Use this book together with the website The website ielts-simon.com contains lessons and videos that show you how to use the ideas from this book. You can speak to me there if you have any questions. Content 24 topics: 1. Advertising Positives of Advertising Advertising is a key part of modern business Companies need to tell customers about their products Advertisements inform us...
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...101 Small Business Ideas for Under $5,000 Corey Sandler Janice Keefe John Wiley & Sons, Inc. 101 Small Business Ideas for Under $5,000 Corey Sandler Janice Keefe John Wiley & Sons, Inc. This book is printed on acid-free paper. ● ∞ Copyright © 2005 by Word Association, Inc. All rights reserved. Published by John Wiley & Sons, Inc., Hoboken, New Jersey. Published simultaneously in Canada. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose...
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