...CHAPTER 4 Consumer Motivation LEARNING OBJECTIVES After studying this chapter students should be able to: 1. Understand the types of human needs and motives and the meaning of goals. 2. Understand the dynamics of motivation, arousal of needs, setting of goals, and interrelationship between needs and goals. 3. Learn about several systems of needs developed by researchers. 4. Understand how human motives are studied and measured. CHAPTER SUMMARY Motivation is the driving force within individuals that impels them to action. This driving force is produced by a state of uncomfortable tension, which exists as the result of an unsatisfied need. All individuals have needs, wants, and desires. The individual’s subconscious drive to reduce need-induced tensions results in behavior that he or she anticipates will satisfy needs and thus bring about a more comfortable internal state. Motivation can be either positive or negative. Innate needs—those an individual is born with—are physiological (biogenic) in nature; they include all the factors required to sustain physical life (e.g., food, water, clothing, shelter, sex, and physical safety). Acquired needs—those an individual develops after birth—are primarily psychological (psychogenic); they include love, acceptance, esteem, and self-fulfillment. All behavior is goal oriented. Goals are the sought-after results of motivated behavior. The form or direction that behavior takes—the goal that is selected—is a result...
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...BEYOND MAPPING – UNDERSTANDING CREATIVE INDUSTRIES. The case of UK Author: Vusal Baghirov E-mail: vusal_baghirov@yahoo.com Mobile: +37060491037 Supervisor: Jekaterina Kartasova Mykolas Romeris University Faculty: Social Technologies Table of contents I. Introduction 1.1. Introduction to research problem. 1.2. Research question. 1.3. Relevance of study. 1.4. Structure of the research work. II. The economy. The creative sector and its spatiality: the case of UK 2.1. Defining Creative Industries 2.2. Characteristics of Creative Industries 2.3. Nature of Production and Provision of Goods and Services 2.4. Creative Industries Employment 2.5. Urban Environments and Creative Industries 2.6. The culture-economy nexus 2.7. The creative sector as a production system 2.8.1. Local production clusters for global distribution networks 2.8.2. High rate of new business creation 2.9. The spatial dimension of the cultural production 2.10.1. The concept of cluster 2.10.2. Types of cluster 2.11. The creative economy as part of the knowledge economy Conclusion Reference list Introduction Creative industries are now more and more promoted as an important component of the “new economies”, which will drive the future economic growth. The economic development debates have now shifted from discussing countries to most often seeing urban areas as the drivers of countries economies and a blooming creative economy is frequently named among necessities ...
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...software is far more complex. In fact, software production networks are bounded within three major economic regions: Western Europe, North America and Asia Pacific. This paper seeks to explain how and why this has occurred. Keywords: video games, global production networks, value, power, embeddedness JEL classifications: L14, L23, L82 Date submitted: 4 October 2004 Date accepted: 12 April 2005 1. Introduction The video games industry1 was born during the early 1960s and has rapidly, and almost continuously, grown in size and scope ever since. It is estimated that the industry was worth around $23.2 billion in 2003, and is predicted to reach $33.4 billion in 2008 (DFC Intelligence, 2004). Despite now being comparable in size to the global film industry, and having a pervasive impact upon popular culture, the video games industry has received relatively little...
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...THIRD EDITI ----- --·-- --·-- - - -- - O N -- SU PP LY CH AI N MA NA GE ME NT Stra tegy , Plan ning , and Ope ratio n Sunil Chopra Kellogg Schoo l of Manag ement Northwestern University Peter Meindl Stanfo rd University --------Prentice I-I all Uppe r Saddl e River , New Jersey ·--· PEAR SON -- · - · - - - "ibrary of Congress Cataloging-in-Publication Data :::hopra, Sunil Supply chain management: strategy, planning, and operation I Sunil Chopra, >eter Meind!.-3rd ed. p. em. Includes bibliographical references and index. ISBN: 0-13-208608-5 1. Marketing channels-Managemen t. 2. Delivery of goods-Management. i. Physical distribution of goods-Management. 4. Customer servicesvfanagement. 5. Industrial procurement. 6. Materials management. I. vfeindl, Peter II. Title. HF5415.13.C533 2007 658.7-dc22 2006004948 \VP/Executive Editor: Mark Pfaltzgraff ii:ditorial Director: Jeff Shelstad ;enior Project Manager: Alana Bradley E:ditorial Assistant: Barbara Witmer Vledia Product Development Manager: Nancy Welcher \VP/Executive Marketing Manager: Debbie Clare Vlarketing Assistant: Joanna Sabella ;enior Managing Editor (Production): Cynthia Regan flroduction Editor: Melissa Feimer flermissions Supervisor: Charles Morris Vlanufacturing Buyer: Michelle Klein Vlanager, Print Production: Christy Mahon Composition/Full-Service Project Management: Karen Ettinger, TechBooks, Inc. flrinter/Binder: Hamilton Printing Company Inc. fypeface: 10/12 Times Ten Roman :::redits...
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...THIRD EDITI ----- --·-- --·-- - - -- - O N -- SU PP LY CH AI N MA NA GE ME NT Stra tegy , Plan ning , and Ope ratio n Sunil Chopra Kellogg Schoo l of Manag ement Northwestern University Peter Meindl Stanfo rd University PEAR SON --------Prentice I-I all Uppe r Saddl e River , New Jersey ·--· -- · - · - - - "ibrary of Congress Cataloging-in-Publication Data :::hopra, Sunil Supply chain management: strategy, planning, and operation I Sunil Chopra, >eter Meind!.-3rd ed. p. em. Includes bibliographical references and index. ISBN: 0-13-208608-5 1. Marketing channels-Managemen t. 2. Delivery of goods-Management. i. Physical distribution of goods-Management. 4. Customer servicesvfanagement. 5. Industrial procurement. 6. Materials management. I. vfeindl, Peter II. Title. HF5415.13.C533 2007 658.7-dc22 2006004948 \VP/Executive Editor: Mark Pfaltzgraff ii:ditorial Director: Jeff Shelstad ;enior Project Manager: Alana Bradley E:ditorial Assistant: Barbara Witmer Vledia Product Development Manager: Nancy Welcher \VP/Executive Marketing Manager: Debbie Clare Vlarketing Assistant: Joanna Sabella ;enior Managing Editor (Production): Cynthia Regan flroduction Editor: Melissa Feimer flermissions Supervisor: Charles Morris Vlanufacturing Buyer: Michelle Klein Vlanager, Print Production: Christy Mahon Composition/Full-Service Project Management: Karen Ettinger, TechBooks, Inc. flrinter/Binder: Hamilton Printing Company Inc. fypeface:...
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...No Paper Code 1. 2. 3. 4. 5. 6. CSE411 CSE461 CSE412 CSE462 CSE414 CSE464 Subject Title Scheme of Teaching L 3 0 3 0 3 0 T 1 0 1 0 1 0 P 0 3 0 3 0 3 Hours 4 3 4 3 4 3 Credit 4 2 4 2 4 2 University External Marks 50 50 50 CSE361 CSE313 CSE363 AS301 EC316 EC366 EC317 EC367 Data Structures (Practical) Peripheral Devices & Interfaces Hardware Lab (Practical) Engineering Mathematics – III Digital Electronics Digital Electronics (Practical) Microprocessors Microprocessors (Practical) 0 3 0 3 3 0 3 0 15 0 1 0 1 1 0 1 0 5 3 0 2 0 0 2 0 2 09 3 4 2 4 4 2 4 2 29 2 4 1 4 4 1 4 1 25 50 50 50 50 250 Internal Total Sessional Marks 50 50 50 50 50 50 50 50 50 450 100 50 100 50 100 100 50 100 50 700 7. 8. Total ASC405 CSE 415 Analysis & Design of Algorithms Analysis & Design of Algorithms (Practical) Database Management System Database Management System (Practical) Object Oriented Programming Object Oriented Programming (Practical) Cyber Law & IPR Computer Architecture & Organization Internal Total Sessional Marks 50 100 50 50 50 50 50 50 100 50 100 50 3 3 15 0 1 4 0 0 9 3 4 28 3 4 25 50 50 250 50 50 400 100 100 650 2 Scheme of Examination of B.E. in Computer Science & Engineering Third Year - Fifth Semester Sr. Paper Subject Title Scheme of Teaching Univesity Internal Sessional Code External L T P Hou Credit Marks Total Marks rs s 1. CSE511 Operating System 3 1 0 4 4 50 50...
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...SYSTEM CONCEPTS A system can be simply defined as a group of interrelated or interacting elements forming a unified whole. Many examples of systems can be found in the physical and biological sciences, in modern technology, and in human society. Thus, we can talk of the physical system of the sun and its planets, the biological system of the human body, the technological system of an oil refinery, and the socioeconomic system m of or a business organization. producing outputs in an organized transformation process. Such a interacting components or functions: • Input involves capturing and assembling elements that enter the system to be processed. For example, raw materials, energy, data, and human efforts must be secured and organized for processing. • Processing involves transformation process that convert input into output. Examples are a manufacturing process, the human breathing process, mathematical calculations. w w w .k in system (sometimes called a dynamic system) has three basic in d together toward a common goal by accepting inputs and ia A system is a group of interrelated components working .c o 1 • Output involves transferring elements that have been produced by a transformation process to their ultimate destination. services, For example, finished products, human be and management information must transmitted to their human users. Example A manufacturing system accepts raw materials as input...
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...UNIVERSITY OF KERALA B. TECH DEGREE COURSE 2008 SCHEME ELECTRICAL AND ELECTRONICS ENGINEERING I to VIII SEMESTER SCHEME AND SYLLABUS BOARD OF STUDIES IN ENGINEERING AND FACULTY OF ENGINEERING AND TECHNOLOGY UNIVERSITY OF KERALA B.Tech Degree Course – 2008 Scheme REGULATIONS 1. Conditions for Admission Candidates for admission to the B.Tech degree course shall be required to have passed the Higher Secondary Examination, Kerala or 12th Standard V.H.S.E., C.B.S.E., I.S.C. or any examination accepted by the university as equivalent thereto obtaining not less than 50% in Mathematics and 50% in Mathematics, Physics and Chemistry/ Bio- technology/ Computer Science/ Biology put together, or a diploma in Engineering awarded by the Board of Technical Education, Kerala or an examination recognized as equivalent thereto after undergoing an institutional course of at least three years securing a minimum of 50 % marks in the final diploma examination subject to the usual concessions allowed for backward classes and other communities as specified from time to time. 2. Duration of the course i) The course for the B.Tech Degree shall extend over a period of four academic years comprising of eight semesters. The first and second semester shall be combined and each semester from third semester onwards shall cover the groups of subjects as given in the curriculum and scheme of examination ii) Each semester shall ordinarily comprise of not less than 400 working periods each of 60 minutes...
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...Chemistry/Physics Laboratory Workshop Physical Training-I NCC/NSO/NSS L 3 3 3 1 3 0 0 0 0 13 T 1 0 1 0 0 0 0 0 0 2 1 1 1 1 0 0 0 0 4 1 1 0 0 0 0 0 0 2 0 0 0 0 P 0 0 0 3 0 2 3 2 2 8 0 0 0 0 0 2 2 2 2 0 0 0 0 0 2 2 2 6 0 0 8 2 C 8 6 8 5 6 2 3 0 0 38 8 8 8 8 6 2 0 0 40 8 8 6 6 6 2 2 2 40 6 6 8 2 Course No EC-1101 CS-1101 MA-1102 ME-1101 PH-1101/ CH-1101 CS-1111 EE-1111 PH-1111/ CH-1111 Course Name Semester-2 Basic Electronics Introduction to Computing Mathematics-II Engineering Mechanics Physics/Chemistry Computing Laboratory Electrical Science Laboratory Physics/Chemistry Laboratory Physical Training –II NCC/NSO/NSS Semester-4 Structural Analysis-I Hydraulics Environmental Engg-I Structural Design-I Managerial Economics Engg. Geology Laboratory Hydraulics Laboratory Physical Training-IV NCC/NSO/NSS Semester-6 Structural Design-II Structural Analysis-III Foundation Engineering Transportation Engineering-II Hydrology &Flood Control Concrete Lab Structural Engineering Lab L 3 3 3 3 3 0 0 0 0 0 15 3 3 3 3 3 0 0 0 0 15 3 3 3 3 3 0 0 T 0 0 1 1 1 0 0 0 0 0 3 1 1 0 1 0 0 0 0 0 3 1 1 1 0 0 0 0 P 0 0 0 0 0 2 2 2 2 2 6 0 0 0 0 0 2 2 2 2 4 0 0 0 0 0 2 2 C 6 6 8 8 8 2 2 2 0 0 42 8 8 6 8 6 2 2 0 0 40 8 8 8 6 6 2 2 MA-1201 CE- 1201 CE -1202 CE -1203 CE-1204 CE-1211 Semester-3 Mathematics-III Building Materials and...
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...Copyright © 2013 by McGraw-Hill Education. All rights reserved. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher. ISBN: 978-0-07-180360-1 MHID: 0-07-180360-2 The material in this eBook also appears in the print version of this title: ISBN: 978-0-07-180359-5, MHID: 0-07180359-9. E-book conversion by Codemantra Version 1.0 All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trademarked name, we use names in an editorial fashion only, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Where such designations appear in this book, they have been printed with initial caps. McGraw-Hill Education eBooks are available at special quantity discounts to use as premiums and sales promotions or for use in corporate training programs. To contact a representative please visit the Contact Us page at www.mhprofessional.com. Trademarks: McGraw-Hill Education, the McGraw-Hill Education logo, 5 Steps to a 5 and related trade dress are trademarks or registered trademarks of McGraw-Hill Education and/or its affiliates in the United States and other countries and may not be used without written permission. All other trademarks are the property...
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...COMPUTER EDUCATION YEAR 11 2014 Technology and Employment Skills Training Ministry of Education, Fiji. 28th November 2013 Year 11 Computer Education 1 Preface This text book has been written to cater for the new Year 11 Computer Education syllabus trialed in Fiji secondary school for the year 2014. It is a new text book and the first of its kind to be written locally. It is hoped that this book will be useful in implementing the syllabus but it should be understood that it is not the syllabus. The syllabus is the framework for the teacher to follow while this text book is a resource for the student. Therefore departure to other resource materials for more information will be acceptable. The text book is not the perfect piece of work as it has been prepared in a very short time, therefore suggestions for amendments will be welcomed. It is anticipated that this book will minimize the amount of time for teachers in lesson preparation and more time will be devoted to actual classroom teaching and learning. There may be a variety of opinion about the content of the topics, but for the beginner it is the best which gives the time and opportunity to become familiar with the basics before pursuing further into the field of study in greater detail at the upper secondary level Ministry of Education, Suva. Fiji Islands 28th November 2013. Year 11 Computer Education 2 Acknowledgement This textbook for year 11 Computer Education has been produced by the Computer...
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...ate Aptitude Test in Engineering GATE 2014 Brochure Table of Contents 1. Introduction .............................................................................................................1 2. About GATE 2014 ......................................................................................................1 2.1. Financial Assistance ............................................................................................................................ 1 2.2 Employment ............................................................................................................................................ 2 2.3 Administration ....................................................................................................................................... 2 3.1 Changes Introduced in GATE 2013 that will continue to remain in force for GATE 2014 .......................................................................................................................................................... 3 4.1 Eligibility for GATE 2014 ................................................................................................................... 4 4.2 GATE Papers ............................................................................................................................................ 5 4.3 Zone-Wise List of Cities in which GATE 2014 will be Held ................................................... 6 4.4 Zone-Wise List of Cities for 3rd...
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...Scheme and Syllabus of B.E. (Computer Science and Engineering) 3 rd th TO 8 Semester 2014-2015 University Institute of Engineering and Technology, Panjab University, Chandigarh DEPARTMENT: COMPUTER SCIENCE AND ENGINEERING VISION: To be recognized as an international leader in Computer Science and Engineering education and research to benefit society globally. MISSION: · · · · To move forward as frontiers of human knowledge to enrich the citizen, the nation, and the world. To excel in research and innovation that discovers new knowledge and enables new technologies and systems. To develop technocrats, entrepreneurs, and business leaders of future who will strive to improve the quality of human life. To create world class computing infrastructure for the enhancement of technical knowledge in field of Computer Science and Engineering. PROGRAMME: B.E. CSE (UG PROGRAMME) PROGRAMME EDUCATIONAL OBJECTIVES: I. Graduates will work as software professional in industry of repute. II. Graduates will pursue higher studies and research in engineering and management disciplines. III. Graduates will work as entrepreneurs by establishing startups to take up projects for societal and environmental cause. PROGRAMME OUTCOMES: A. Ability to effectively apply knowledge of computing, applied sciences and mathematics to computer science & engineering problems. B. Identify, formulate, research literature, and analyze complex computer science & engineering problems reaching substantiated conclusions...
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...ability, use a variety of learning activities to improve their understanding of a subject. Each member of a team is responsible not only for learning what is taught but also for helping teammates learn, thus creating an atmosphere of achievement. WHY USE IT? Documented results include improved academic achievement, improved behavior and attendance, increased self-confidence and motivation, and increased liking of school and classmates. Cooperative learning is also relatively easy to implement and is inexpensive. HOW DOES IT WORK? Here are some typical strategies that can be used with any subject, in almost any grade, and without a special curriculum: Group Investigations are structured to emphasize higher-order thinking skills such as analysis and evaluation. Students work to produce a group project, which they may have a hand in selecting. STAD (Student Teams-Achievement Divisions) is used in grades 2-12. Students with varying academic abilities are assigned to 4- or 5-member teams in order to study what has been initially taught by the teacher and to help each reach his or her highest level of achievement. Students are then tested individually. Teams earn certificates or other recognition based on the degree...
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...INFORMATION TECHNOLOGY FOUNDATION 1 Compiled By: RONKY F. DOH (aka: ronky biggy diggy daddy igp) FU DAME TALS OF COMPUTERS We are living in an information age dependent upon digital information. Digital information is electronic information, the result of computer processing. Every type of job relies upon getting information, using it, managing it, and relaying information to others. Computers enable the efficient processing and storage of information. Do not think of a computer merely as the machine with the keyboard and the mouse, although that might be true for some types of computers. Embedded computers may be inside your household appliances, the video cassette recorder, the automobile, planes, trains, power plants, water purification plants, calculators, and even inside a few toys. These embedded computers are very small. They affect our lives each day. Why, even modern traffic lights operate with computers. They are all around us. Think of additional ways in which computers affect our lives each day. Every organization somehow use(s) a computer to run the organization. Some of the places are hospitals, schools, fire department, banks, stores or supermarkets, stock exchange, police department, insurance companies, transport companies, and government agencies etc. What is a computer? A computer is many things to many people, depending on what it is being used for. At one time the computer can be a machine which processes the payroll, then it can be a machine which tabulates...
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