...and medium size of schools and factories need to be established and teacher are appointed from the factory workers who have a certification of education so that effectively and efficiently and also affordable for rural people to join school. The local government help would be required for the facility of the infrastructure such as the transportation. Its tuition fee would set about $5 per month which occupied only 8% of their income. After their graduation, there is a opportunity to work Uniqlo factory even as team leader or manager. Final goal of this business is to collaborate with major companies to foster the future superior employees who are specialized in the specific and collaborated companies only. 2 Introduction 2.1 Background of company Uniqlo Ltd is a Japanese leading casual wear designer, manufacturer and retailer which is now operating all over the world as Multinational corporation. Their business strategy is known as “SPA”; stands for Speciality-store/retailer of Private-label Apparel, means that they would produce their own clothing and sell it exclusively. Uniqlo Ltd had begun outsourcing their clothing manufacturing to factories in China where labour was cheap, and well-established corporate practice. In these years Uniqlo Ltd has established the educational organization called the uniqlo institute to educate, train and foster the future employments who would be future managers,...
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...Executive summary This report is mainly to analyze the pampers relationship marketing strategy, pampers is s is a brand of baby product which is introduced and marketed by Procter & Gamble, and also pampers is the largest and fastest growing brands among P&G company. overall, pampers will established their reputation, and also retain the loyalty of its costumers by building communication channel with its costumer through internet, ITV and direct mail. The structure of this paper will begin with the introduction of P&G organization and costumer’s issue will be defined. Followed by the question about how pampers address their costumers, moreover, I will analyze and evaluate the consumer and the way they act upon it in communication. Followed by the role of direct mail in relation to the other channels in the communicating with mother and how the role of direct mail has changed with the rise of internet and ITV, and there will also be the comparison of the roles of the Internet and iTV in Pamper's communication strategy. Then is the reason Why relationship marketing effective in the market for nappies and other baby products. Lastly, the conclusion and recommendation will also be stated. Table of content NO | Contain | Page | 1 | 1.0 Background of P&G1.1 Consumers issue | 33 | 2 | 2.0 How they address their costumers | 4 | 3 | 3.0 The role of direct mail communicating with mothers.3.1 The role of direct mail is decreased by the rise of internet...
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...Executive Summary In today’s business environment, the economic boundaries become blurred because of the rapid development of technology which shortens the distance between countries. As different countries have different culture, language, political, geographical and economic factors, we should know how to take advantages from other countries to maintain competitiveness to gain success in the global marketplace (Rothenberg LE 2003). GARSON Corporation is one of the most famous automobile accessories companies in Japan and it already expanded its business to United State as the first step of internationalization. In this report, we are going to explore the possibilities of expanding business in China. The report includes the analysis of the existing automobile accessories market in China, and the country analysis from different perspectives is used to see if China is a good environment to expand the business in it. It is then recommended with the internationalization process, market entry strategy, human resources management strategy in investing in China. All the analysis can help GARSON to confirm its move to investing in China as its 2nd country for business expansion. It also raises some points for GARSON to pay attention to when investing in China. 1. Company Background GARSON Corporation is an automotive accessories company which is originated in Japan. It is established in July 1990 and is dedicated to research and development of high-grade automobile accessories...
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...NAME: STUDENT ID NUMBER: LEVEL 6 STUDENTS BA BUSINESS STUDIES –BUSSPC004E3 SEMESTER ONE MODULES PLEASE TICK ONE OF THE BOXES TO SHOW WHICH OPTION YOU WISH TO TAKE CORE | International Business | MS60045E | | CORE | Project Management | BA60033E | | OPTION | Consumer Behaviour | MS60046E | | OPTION | Employee Relations | HR60010E | | OPTION | International Business Finance | AC60063E | | OPTION | Managing Small Medium Sized Enterprises | MS60047E | | SEMESTER TWO MODULES CORE | Strategic Management | MS60043E | CORE | Dissertation | BA60034E | CORE | Financial Management | AC60062E | BA BUSINESS STUDIES WITH INTERNSHIP – BUSINT001E3 SEMESTER ONE MODULES PLEASE TICK ONE OF THE BOXES TO SHOW WHICH OPTION YOU WISH TO TAKE CORE | International Business | MS60045E | | CORE | Project Management | BA60033E | | OPTION | Consumer Behaviour | MS60046E | | OPTION | Employee Relations | HR60010E | | OPTION | International Business Finance | AC60063E | | OPTION | Managing Small Medium Sized Enterprises | MS60047E | | SEMESTER TWO MODULES CORE | Strategic Management | MS60043E | CORE | Dissertation | BA60034E | CORE | Financial Management | AC60062E | BA BUSINESS STUDIES WITH MARKETING – BUSMKT001E3 SEMESTER ONE MODULES PLEASE TICK ONE OF THE BOXES TO SHOW WHICH OPTION YOU WISH TO TAKE CORE | Consumer Behaviour | MS60046E | | CORE | Project Management | BA60033E | | OPTION | Employee Relations | HR60010E...
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...Recommended: by Paul Hersey & Ken Blanchard 1. Management & Organizations Behaviour 2. Essentials of Management by Koontz & O Donald 3. Principal and Practice of Management by L.M. Prasad 4. Human Behavior at Work by Kaith Devis 5. Organizational Behavior by Robbins 1. Course : 2: Business Organization Introduction: - Nature & Scope of Business System, Objectives of Business and Social Responsibilities of Business 2. Organizing a Business: - Forms of Ownership Organization Sole Proprietor, Partnership, Private & Public Ltd. Companies, Choice of suitable form of Business Organization. Public Sector: - Central Government, Public Corporation, Local Government, Organization 3. neither Public nor Private Sector, Clubs & Society, Cooperative Societies, Worker s Cooperatives, Building Societies. 4. Elements of Insurance: - Meaning and Causes of Business Risks, Insurance of Business Risks. 5. Marketing Functions: - The Marketing Concept, Product Planning, Choice of Channels of Distribution, Advertising and Salesmanship. 6. Financial Functions: - Objectives and Scope, Estimation of Financial Requirements Long Term, Medium Term, Short Term, Sources of Finance. Books Recommended: by R.K. Sharma 1. Business Organisation &...
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...Professor of Finance and International Business at James Madison University. He is an author of several business articles and has been featured in many business journals. His main purpose of this article is to get the reader to understand the differences between the cultures, decision-making, and employment strategies of Japan and the United States. This topic is suitable for my research paper because it helps me answer the first research question, which deals with the elements and dimensions of culture of Japan. Fukuda, J. (1992). The internationalization of Japanese business: different approaches, similar problems. The International Executive , 34 (1), 27-41. John Fukuda is a professor in the department of the International Business at the Chinese University of Hong Kong. He has written peer reviewed articles for the International Executive. His main purpose for this article is to get the reader to understand the Japanese's approach to business versus the other countries. This article is suitable for my research paper because it helps me to answer question numbers 1 and 2 of the Business cultural analysis. Fukukawa, K., & Teramoto, Y. (2008). Understanding Japanese CSR: the reflections of managers in the field of global operations. Journal of Business Ethics , 85 (1), 133-146. Kyoko Fukuawa is a Senior lecturer in marketing at Bradford University School of Management. Her publications appear in the Journal of Business Ethics and Journal of Corporate Citizenship...
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...Аbstrаct The report detаils on the Industry- e-commerce, to which Аmаzon belongs аnd how Аmаzon implemets E-commerce in its model. Аmаzon’s business strаtegies аnd it’s mаrket strаtegies hаve been covered in brief. Аmаzon is one of the biggest plаyers in the field of cloud computing аnd the wаy it’s implemented hаs been covered. Vаrious MIS tools аnd Models which аre employed by Аmаzon in it’s business solution, helps in developing better understаnding of the compаny аnd the subject in generаl. Industry Introduction: E-Commerce Electronic commerce populаrly known аs e-commerce is а new growth direction for the business community. It is the use of digitаl trаnsаctions between businesses аnd individuаls. In other words, e-commerce is the use of the Internet to conduct business trаnsаctions. Given the huge potentiаl thаt this formаt hаs, technology will certаinly improve ecommerce аnd hence provide individuаls with more choices, thereby аdding to the economy. E-Commerce is аlso defined аs the аbility of а compаny to possess а dynаmic presence on the Internet which will thus аllow the compаny to conduct its business electronicаlly; in other words shift to аn electronic shop. Products here аre аdvertised, sold аnd pаid electronicаlly. Due to the expаnsion of the internet, аdvertising аnd is аvаilаble to people аcross the world for аlmost negligible. Аn аdditionаl аdvаntаge is thаt, the technology offers immediаte up grаdаtion аnd solution to issues. The biggest chаllenge for...
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...Club IT part 2 Mark Reis Xbis/219 August 18, 2013 Katherine Escobar Club IT part 2 Ruben Keys and Lisa Tejada along with many other business owners understand that information system technologies will let their originations to compete and flourish in the market place. Lisa, Rubin, and a systems consultant have analyzed the current information system status and during this analysis they have identified three areas that need improvement. This prompted Lisa and Ruben made the decision to upgrade their information management systems. The first problem their information system identified was neither Lisa nor Ruben were not up-to-speed with e-commerce. The second problem is that their computers are old and out-dated along with that their Internet connection was the old hard-wired system that plugged directly into the computer. The third problem, they need a better way to keep track of customer orders along with keeping track of inventory. A “Water Fall” method was Lisa and Rubens choice of method to use in their systems analysis (Wiley Higher Education, 2006). Current Information System Lisa and Rubin use their information system to help run their business and in their decision-making process’ (Wiley Higher Education, 2006). Their intranet and using the Internet helps them search for and retrieve needed information quickly. The web site has a login for employees, and they can access their personal information like, how many hours they...
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...SG C1 True/False Indicate whether the statement is true or false. __T_ 1. IBM defines electronic business as "the transformation of key business processes through the use of Internet technologies." ___T_ 2. A transaction is an exchange of value. ___F_ 3. A transaction always has one or more activities associated with it, and an activity will always be related to a transaction. __T__ 4. Transferring funds, placing orders, sending invoices, and shipping goods to customers are all types of activities or transactions. __F__ 5. Business-to-consumer electronic commerce occurs when a person sells an item through a Web auction site to another person. __T__ 6. The U.S. government is one of the largest EDI trading partners in the world. __T__ 7. Firms such as Walmart and General Electric have been pioneers in using EDI to improve their purchasing processes and their relationships with suppliers. __T__ 8. A value added network (VAN) is an independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in EDI. __T__ 9. The increase in broadband connections in homes is a key element in the B2C component of the second wave. __T__ 10. In some cases, business processes use traditional commerce activities very effectively, and technology cannot improve upon them. __F__ 11. The skills of merchandising and personal selling can be easy to practice remotely. __F__ 12. A small-denomination item...
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...The Growth of Alibaba pg.8-pg.10 * Alibaba Business Model pg.11 * Five Forces Analysis pg.12-pg.13 * Present the Corporation Now pg.13 * Business Environment pg.14-pg.15 * The Financial Analysis pg.17-pg.18 * SWOT Analysis pg.19 * Recommendation for Alibaba pg.20 * Conclusion pg.20 * References pg.21 Definition * E-commerce Electronic commerce, commonly known as e-commerce or eCommerce, is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at one point in the transaction’s life-cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices, social media, and telephones as well. Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of business transactions. This is an effective and efficient way of communicating...
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...Li & Fung : Strategic Role of E-Commerce 2006/9/13 ECT 7010 Fundamental of ECommerce Technologies 1 Defensive posture of Li & Fung to the Internet at the beginning “Would the Internet disintermediate us? Would we get Amazoned by someone who will put together all of the information about buyers and factories online?” Answer: The Internet facilitates supply chain management and Li & Fung were not going to be disintermediated Key: have the old economy know-how and yet be open to new economy ideas 2 2006/9/13 ECT 7010 Fundamental of E-Commerce Technologies Internet Issues August 2000, beta launch of the new Businessto-business(B2B) e-commerce portal Important issues: Was there any chance of channel conflict or cannibalization between the offline business and the start-up? How would the market reach to the start-up once it was launched the following year? How specifically would e-commerce ultimately transform his family’s century-old company? 2006/9/13 ECT 7010 Fundamental of E-Commerce Technologies 3 Company Background 2000 – Li & Fung a $2 billion global export trading company 3,600 staff worldwide Sourcing and managing the global supply chain for high-volume, time-sensitive consumer goods Product mix – hard and soft goods Soft goods – apparel, including woven and knit garments Hard goods – fashion accessories, festive or holiday products, furnishings, giftware, handicrafts, home products, furnishing, home products, fireworks, sporting goods, toys...
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...Associate Level Material Appendix D Club IT, Part 2 To learn more about Club IT’s operations, you stayed until the 2:00 a.m. closing this morning to see how everything was tallied and accounted at the end of a business day. Although it was a late night and you had to wake up early this morning to report back to work, you now have a better understanding of the daily business cycle at Club IT. You are energized when Lisa asks you for suggestions on how to use club and public resources to keep Club IT’s edge as the high-energy, high-impact club it strives to be. The Internet research you have been doing for Lisa and Ruben has been eye-opening, but it is also exasperatingly slow on their dialup connection in their cramped back office. You have a lot of ideas for useful network applications at Club IT. There are many opportunities for discovery and collaboration among employees, members and business partners. You decide to take the initiative and research network applications for the benefit of Club IT. You have interviewed Ruben and the rest of the staff at Club IT and have compiled the following notes: • Club IT’s customers are mostly Net Generation and Millennials. They regularly use mobile technologies such as Blackberries, PDAs, camera phones, and other wireless communication devices. Online shopping is a regular part of their lives. • Not many nightclubs have taken advantage of various e-commerce activities, and Ruben sees this as an opportunity to gain...
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...3. Comprehensive Discussion on Consumerism Issues Panasonic adopted Firefox OS on their TV Panasonic faced huge competition in distributing and promoting the smart TV with operating system among the competitors such as Sony with Android TV, LG with webOS and Samsung with Tizen. In order to stay stable among the competitors, Panasonic made a great effort in their Smart TV platforms. Hence, Panasonic united together with Mozilla and subsequently came out with Panasonic Smart TV powered by Firefox OS. (Hands on: Panasonic Firefox OS Smart TV, 2015). By launching Firefox OS in smart TV, it will definitely bring more choices to customers, hardware manufacturers, developers and community. Panasonic has used the Firefox OS since year 2014. This development of the Firefox OS enhances the accessibility of the smart TV by supporting the HTML5 and web technologies on desktop computer and smart phones or tablets. (Harris, 2014). Simultaneously, this platform also facilitates the consumers in the optimal access to web browsers as well as broadcasts the content and services through the Internet. With the introduction of new Mozilla-pioeered WebAPIs for hardware operation, next generation smart TVs are capable of monitoring and controlling the devices of the home appliances. (Harris, 2014). Other than that, the manufacturers can create innovative applications across the connected devices by leveraging the flexibility of the web. (First Panasonic Smart TVs powered by Firefox OS Debut Worldwide...
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...types of EC activities Business-to-Business (B2B) An interaction between the business people and other organizations is known as Business-to-Business (B2B). For example www.walmart.com and www.Sams club.com Business-to-consumer (B2C) Business selling to individual shoppers is known as Business-to-consumer (B2C). For example www.Barnes&Nobles.com. E-tailing Online shopping having access to products of interest for the consumers, by visiting their website directly is called E-tailing. For example Amazon, e-Bay. Business-to-Business-to-consumer (B2B2C) Business providing some product or service to a client business that maintains its own customers is known as (B2B2C). Consumer-to-Business (C2B) A consumer uses internet to sell products or services to organizations or individuals seeking sellers, to bid on products or services they need. For example e-Bay. Business-to-employees (B2E) Organization delivers services, information, or products to its individual employees. For example www.asics.com Consumer-to-consumer (C2C) Consumer sells the product directly to other consumer. For example www.craigslist.com List of advantages and disadvantages of Electronic Commerce Advantages - 24/7 services for buying or selling products - Readily available to customers - Easy to manage a business - Faster and user friendly buying/selling procedure - Low operational costs and better quality of services - No need of physical company set-ups for business Disadvantages - No...
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...Product Design and Development Strategy On 5 September 2012, BBC reports that Lumia 920, which is the flagship device in Europe, features wireless charging as well as its revolutionary camera pure view, which allows you to take pictures at night. Nokia argues that it can capture 10 times the amount of light, compared to the rest of the Smartphones in the market (“Nokia unveils two” 2012). This feature creates competitive advantage for the company as well as technological leadership. The 820 model featured also wireless charging however less impressive technology and a slightly smaller display (Stevenson, 2012) Customers have encountered problems with the phone software. Such as, Lumia 900, which is the flagship device for US, has been introduced with software bug, which prevents users from connecting to the Internet (“Bug hits new”, 2012). This has surely caused negative word of mouth for the devices, as well as disappointment for the owners of the Windows phone, it has surely affected European customer base as well. Apps that run on Windows phone are much less than those that Android and IOS offer for their customers. This is a huge problem for Nokia, as apps are really important for the Smartphone user. Nokia’s devices are offered in different colours such as green, red and yellow so the customers can customize the phone by their preferences. The devices are differentiated in the product part of the marketing mix. However it does not become clear whether the products...
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