Question 1
Inkawa is a privately owned South East Asian company that designs, develops and manufactures television. It has a solid financial position, which is the biggest electronics manufacturer in its own country.
Domestic and international suppliers
Domestic and international suppliers
Material procurement plans
Material procurement plans
Demand forecasting
Demand forecasting
Spare parts inventory
Spare parts inventory
Purchasing
Purchasing
Inventory Record
Inventory Record
Transportation
Transportation
Data processing
Data processing
Inventory management
Inventory management
Selling
Selling
Customers
Customers
Figure 1: supply chain in current Inkawa
Figure 1: supply chain in current Inkawa
Refer to the supply chain in current Inkawa in Figure 1. Inkawa makes material procurement plans through demand forecasting in the first step. Next step, it purchases components to designs, develops and manufactures televisions. Then Inkawa transports the finished televisions to the warehouse, and the retailers purchase the finished goods from warehouse. Finally, customers buy the finished good in the stores. Therefore, Inkawa take the manufacturer as the central, and according to the products of the production and inventory, Inkawa sells goods to the customer in a planned way, its driving force is from the upstream of supply chain, which is the push system.
Inkawa’s organizational aims is to further consolidate the domestic market position and expand the overseas market. According to Yannopoulos (2011) found that increasing market share and profitability can consolidated companies' position in market. Therefore, Inkawa focus on increasing sales, which make Inkawa chose make-to-stock (MTS) mode. MTS used by