...7 5) INTREST RATE 8 6) FOREIGN TRADE 9 7) INDUSTRIAL PRODUCTION 10 8) ECONOMIC FREEDOM INDEX 11 9) POLITICAL STABILITY: 11 10) Stock Market Performance 12 Major Trade Partners 12 Weaknesses 13 Conclusion 13 Appendix 14 History: Between 1772 and 1795, Russia, Prussia, and Austria partitioned Poland among themselves. Poland regained its independence in 1918 only to be overrun by Germany and the Soviet Union in World War II. It became a Soviet satellite state following the war, but its government was comparatively tolerant and progressive. Labour turmoil in 1980 led to the formation of the independent trade union "Solidarity" that over time became a political force with over ten million members. Free elections in 1989 and 1990 won Solidarity control of the parliament and the presidency, bringing the Communist era to a close. Poland joined NATO in 1999 and the European Union in 2004. Economy: Poland made a remarkable progress in its economy post liberalization. It makes an interesting case study as one of Europe’s champions of good economic management. It is a decentralized country with solid institutions, and its economy is diversified and deeply integrated within the European Union (EU) The country has population of about 38.2 million, and a per capita income of $12,660 With annual GDP of $489.8 billion and an average growth rate of around 4% (in 2012, now decelerated to1.9%) Poland is recognized as a regional economic power within Central Europe. Poland...
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...What are clusters? Why are policy makers so keen to promote them? Innovation recently has become very hot topic to general public or at least it is a bit trendy to talk about it between politicians. You can’t blame where it is very arguable that we innovate more now than ever before, we definitely talk about it more. Therefore also innovation clusters have been one of the hot topics within academics, politicians and just people who are just a bit interested into innovation. But what is innovation clusters have been defining generally and what are grounds of successes, what is innovation cluster impact on innovation and economic growth is argued a lot in academic literature. “The notion of a cluster was first put forward by Alfred Marshall (1890). He used the term “industrial district to describe agglomerations of small specialised firms found in particular localities. He cited as examples the cotton industry in Lancashire and the cutlery trade in Sheffield. He explained the success of these industrial agglomerations in terms of external economies of scale, where the close proximity of large numbers of small firms generated a market for increasingly specialised services. According to Marshall (1890), agglomeration economies around three sources of collective efficiency, namely: a local pool of specialised labour, firms specialising in the intermediate stages of production and knowledge spill-overs. “(David Smith, 2010, Exploring Innovation, P 267-268). However Marshal...
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...Marketing Plan: Coca-Cola in 2015 Matt Curd Matt Curd Page 1 Marketing Plan Purpose: In brief the purpose is to market a new innovative beverage packaging for Coca-Cola. The packaging has been designed around the brief ‘consider the creation of a new concept form of beverage packaging container for 2015.’ The Coca-Cola Company is one of the largest manufacturers, distributors and marketers of nonalcoholic beverage concentrates and syrups in the world. Coca-Cola's headquarters are in Atlanta, Georgia, in America. It is best known for its flagship product, Coca-Cola, and is one of the largest corporations in the United States. Today, Coca-Cola is an internationally recognized soft drinks company with ambitious plans to further grow the brand. The company owns the majority of the soft drinks available in coolers and in vending machines in the western world. Some of these brands include, Coca-Cola and sub brands1, Dr Pepper, Fanta, Sprite, Oasis and PowerAde. A full list of Coca-Colas affiliated brands can be found on their corporate website2. The 2005 Annual Report states the company sells beverage products in more than 312 countries or territories.3 The international presence of Coca-Cola is phenomenal and its logo, advertising and colours are among the most recognized in the world. Mission: Taken from thecoca-colacompany.com Everything we do is inspired by our enduring mission: • • • To Refresh the World... in body, mind, and spirit. To Inspire...
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...Marketing Plan: Coca-Cola in 2015 Matt Curd Matt Curd Page 1 Marketing Plan Purpose: In brief the purpose is to market a new innovative beverage packaging for Coca-Cola. The packaging has been designed around the brief ‘consider the creation of a new concept form of beverage packaging container for 2015.’ The Coca-Cola Company is one of the largest manufacturers, distributors and marketers of nonalcoholic beverage concentrates and syrups in the world. Coca-Cola's headquarters are in Atlanta, Georgia, in America. It is best known for its flagship product, Coca-Cola, and is one of the largest corporations in the United States. Today, Coca-Cola is an internationally recognized soft drinks company with ambitious plans to further grow the brand. The company owns the majority of the soft drinks available in coolers and in vending machines in the western world. Some of these brands include, Coca-Cola and sub brands1, Dr Pepper, Fanta, Sprite, Oasis and PowerAde. A full list of Coca-Colas affiliated brands can be found on their corporate website2. The 2005 Annual Report states the company sells beverage products in more than 312 countries or territories.3 The international presence of Coca-Cola is phenomenal and its logo, advertising and colours are among the most recognized in the world. Mission: Taken from thecoca-colacompany.com Everything we do is inspired by our enduring mission: • • • To Refresh the World... in body, mind, and spirit. To Inspire Moments of...
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...two things needed: - Socialisation – helps ensure individuals share the same norms and values. Shows the way to act. - Social control – rewards for conformity and punishment for deviance. Controls behaviour. Inevitability of crime – functionalists see crime as inevitable and universal. Every society has crime. Two reasons why crime and deviance are in all societies: - No everyone is equally socialized into norms and values. Some are likely to be deviant. - Diversity of lifestyle and values. Different groups have their own subcultures with distinctive norms and values. Some may see deviant acts as normal. > Durkheim says in modern societies there is tendency towards anomie. The rules for behaviour become weaker and less clear-cut. This is because modern societies have a complex division of labour meaning individuals become more different from each other. Crime is more likely. Positive functions of crime – it also performs two positive functions Boundary maintenance - produces a reaction from society, uniting members in disapproval of criminals and reinforcing their commitment to shared norms and values. Adaptation and change – all change starts with an act of deviance. There must be scope to challenge existing norms and values and this will seem deviant in the short run. Criticisms - Durkheim says society requires deviance to function properly but states no way of knowing how much is the right amount. - Functionalists see crime in terms of its function....
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...1 CHAPTER #1: INDUSTRY ANALYSIS 2 1.1: INTRODUCTION........................................................................................3 1.2: HISTORY/ BACKGROUND......................................................................3 1.3: MAJOR PLAYERS......................................................................................4 1.4: PEST ANALYSIS.........................................................................................5 1.4.1: POLITICAL FACTOR.............................................................................6 1.4.2: ECONOMIC FACTOR.............................................................................6 1.4.3: SOCIO-CULTURE FACTOR..................................................................7 1.4.4: TECHNOLOGICAL FACTOR................................................................7 1.5: PORTER’S FIVE FORCES MODEL.........................................................9 1.5.1: THREATS...................................................................................................10 1.5.2: POWER OF BUYERS................................................................................10 1.5.3: POWER OF SUPPLIERS..........................................................................10 1.5.4: THREATS OF SUBSTITUTE...................................................................10 1.5.5: COMPETITIVE RIVALRY......................................................................11 1.6: STRATEGIC GROUP MAP..................
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...AN ORGANISATION STUDY REPORT ON RASHTRA DEEPIKA. LTD. KOTTAYAM, KERALA SUBMITTED TO MAHATMA GANDHI UNIVERSITY, KOTTAYAM in partial fulfillment of the 3rd semester requirements for the award of the degree of Master of Business Administration of the Mahatma Gandhi University, Kottayam SUBMITTED BY Ms. KELEN JAMES REG.NO. 21942 UNDER THE GUIDANCE OF Prof. Siby Joseph Faculty, BIMS 2010-2012 DECLARATION I, Kelen James hereby declare that this project report entitled “ORGANISATION STUDY AT RASHTRADEEPIKA.. LTD.” has been prepared by me during the year 2010 – 2011, under the guidance of Mr. SIBY JOSEPH, Department of Management Studies, BIMS, Changanacherry. I also hereby declare that this project report has not been submitted to any other University or Institute for the award of any degree or diploma. Changanacherry Kelen James 13 - 06 - 2011 Acknowledgement First of all I would like to thank God Almighty for His love, mercy and abundant grace that he has showered upon me during my project period and preparing the report. I would like to thank the Principal of St.Berchmans College, Fr. Tommy Padinjareeveetil for all his support and encouragement. I express my gratitude to Head of the Department Dr. Mathew Joseph and my project guide Mr. Siby Joseph for helping me for helping me and guiding me throughout the course of work and for having helping me...
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...CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Advertisement plays a vital role in the marketing of products as it provides a buying power for various product operations by affecting the behavior of consumers. Different media have been used for advertising products such as news papers, magazines and radio. Television however occupies an important place of products due to its extensive spread worldwide. In addition, television plays an important role on changing the consumer behavior and also provides new patterns for consumption. The present context of business organization is situated in increasingly complex, uncertain, and dynamic business environments with multiple realities based on various values, priorities, and requirements. As a result, the challenges demanded by globalization, increased competition, far-reaching socio-cultural and technological developments, and acceleration of changes are bringing about new complexities for organizations. Therefore sustenance of existing customers and attracting new ones in recent times has become a critical factor in business. In fact the seeming growth of many advertising industries is instructive of the fact that, complex and uncertain business environment has lead many organizations to device multifaceted approaches to market their products and services through various techniques of advertisements. Moreover, the essence of being in business by any business outfits...
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