...Japan, 6Department of Environmental Engineering for Symbiosis, Faculty of Engineering, Soka University, Hachioji, Tokyo 192-8577, Japan, and 7Recognition and Formation, Precursory Research for Embryonic Science and Technology, Japan Science and Technology Agency, Kawaguchi, Saitama 332-0012, Japan Imprinting behavior in birds is elicited by visual and/or auditory cues. It has been demonstrated previously that visual cues are recognized and processed in the visual Wulst (VW), and imprinting memory is stored in the intermediate medial mesopallium (IMM) of the telencephalon. Alteration of neural responses in these two regions according to imprinting has been reported, yet direct evidence of the neural circuit linking these two regions is lacking. Thus, it remains unclear how memory is formed and expressed in this circuit. Here, we present anatomical as well as physiological evidence of the neural circuit connecting the VW and IMM and show that...
Words: 11987 - Pages: 48
...A multivariate explanatory study into the factors that affect consumers' attitudes, intentions and engagement with indirect mobile marketing. A dissertation submitted by: Phil Hudson BA (Hons) Marketing The Media School Bournemouth University 2012 - 2013 Word count: 9992 I Dissertation Submission Form with Author’s Declaration This form must be fully completed and submitted to the Media School Student Support Reception with 2 copies of your bound dissertation/project. Incomplete submissions will not be accepted. Full Name: Phil Hudson Student ID Reference No: 4229546 Programme: BA (Hons) Marketing Submission Date: …………………………………………………… I declare that this dissertation/project is all my own work and the sources of information and the material I have used (including the internet) have been fully identified and properly acknowledged. Student signature ……………………………………………………… Contact Details Please ensure that details of your contact address for future correspondence and information regarding graduation are up-to-date via the log-in page of the student portal: http://studentportal.bournemouth.ac.uk/log-in/?srclnk=123home Access Permission to the Dissertation I approve the use of my dissertation/project as a reference text for future students on the following basis: Public Access (freely available) Confidential (permission of author required) Strictly Confidential (not available for reference under any circumstances) Yes / No Yes / No Yes / No For Office Use Only Date...
Words: 29596 - Pages: 119
...1.0 Introduction 1.1 About JCube JCube is set to inject new excitement into the retail, dining and entertainment scene in Jurong East. Designed by Benoy, the award-winning firm behind ION Orchard, JCube boasts an iconic façade inspired by an ice cube. Like an ice cube, it is designed to reflect natural light by day and sparkle by night. With shops from Basement 1 to Level 4, JCube has a net lettable area of 210,000 square feet, and more than 90% of the mall has been pre-leased. It will be home to Singapore’s first Olympic-size ice rink 460-seat gallery, the 60 by 30 metre rink is designed to host international events and competitions for sports like ice hockey, curling and speed skating. The first IMAX theatre in the suburbs and offer extended-hours dining options. JCube will also be home to Singapore’s first Olympic-size ice rink, offering the only rink-side dining experience in Singapore, and the first IMAX cinema in the suburbs. It is owned by CapitaMall Trust and managed by CapitaMalls Asia. Numerous brands making their debut at JCube include Japanese lifestyle store Francfranc, Italian F&B concept Capricciosa, Eat at Taipei and Nana’s Green Tea Café. Other highlights include skincare brand Laneige’s first stand alone concept store, Payless Shoesource and Misulo Children Arts Adventure. Restaurants opening their first outlets in the suburbs include Ginza Bairin, Chili’s and Itacho. Foodies will also get to enjoy Nando’s, Yamazaki Boulangerie and Kung Fu Paradise...
Words: 1336 - Pages: 6
...INFO 101 / ILP104 FOUNDATIONS OF INFORMATION SYSTEMS An Introduction to Information Systems (IS) W eek 1 - Lecture Notes (Chapter 1 of text book) Contents Concepts of Information System s (IS) Com ponents of an IS Data vs Inform ation Characteristics of Valuable Information What is a System ? What is a Model ? Com puter-Based IS (CBIS) Technology Infrastructure Business Inform ation System s (BIS) Special-Purpose BIS 1 Concepts of Information Systems (IS) IS are ev erywhere! e.g ? ATM ¨ cash withdrawal / deposit, check balance, transfer m oney to another A/c ? Internet ¨ online trading, searching, etc.. ? Touch N Go system, Movie Ticketing System ? HandPhone, PDA, ? scanners, bar codes,etc.. ¡ ¡ ¡ ¡ ¡ Can we live without IS ??? What is an IS ? - a s et of interr elat ed c om pon ents th at c ollect, manipu late, an d diss emin at e dat a/inf orm ation an d pr ovide a f eedback m ech anism t o m eet an objective. Com pon ent s of an IS collect manipulate disseminate f eedback Components of an IS ? Input (I/P) ¨ the activity of collecting, capturing or gathering of raw data. E.g to produce a paycheck for an em ployee ? No. of hours work, h ourly r at e ¨ can be m anual or autom atic ¨ input device i.e. scanner, keyboard etc.. 2 Components of an IS ¡ c o n t¡ ? Process ¨ the activity of manipulating, converting or transforming data into useful outputs. ¨ involves calculations...
Words: 1197 - Pages: 5
...THE FIRST OPTICAL CONCEPT STORE JEM @ Jurong East ©Private & confidential. Property of Nanyang Optical Group. CONTENTS • • • • • • • Understanding JEM Population Demographics Master Plan for the West The Target Audience Business Sense Project T.O.T. Merchandising Plan ©Private & confidential. Property of Nanyang Optical Group. UNDERSTANDING JEM UNDERSTANDING JEM ©Private & confidential. Property of Nanyang Optical Group. JEM’s Anchor Tenants & Positioning • Jem™ is the first lifestyle hub in west Singapore located at the heart of the Jurong precinct. • Key retail anchors include FairPrice Xtra, a 70,000sf hypermarket providing daily essentials on B1; Robinsons, bringing with it 4 levels worth of international brands; H&M, the Swedish fashion brand's second triplex outlet in Singapore; Uniqlo, a 17,000sf duplex with direct access from the MRT; Robinsons, Marks and Spencer, its largest suburban outlet in Singapore; and Koufu, a 18,000 sf food court on L5, located right next to Cathay, the largest cinema multiplex in the West with daily midnight movies ©Private & confidential. Property of Nanyang Optical Group. www.jem.sg JEM Flythrough Video • http://www.youtube.com/watch?v =du1g3dMTB8M&feature=youtu.be Retail+ Office space ©Private & confidential. Property of Nanyang Optical Group. POPULATION DEMOGRAPHICS POPULATION DEMOGRAPHICS ©Private & confidential. Property of Nanyang Optical Group. Understanding the Jurong East Population ...
Words: 1414 - Pages: 6
...Perspectives on International Trade and Finance Assessment 2 – Individual Case Analysis Case Analysis Walmart’s Expansion in Africa: A New Exploration Strategy Submitted by: Pharin Chhodarangsey (Kevin) 001MG715 Date of Submission: November 4th, 2015 Submitted to: Dr. Rachaniphorn Ngotngamwong 1 Table of Contents I. Introduction 3 I. 1 Company Background 3 II. Case Analysis 3 1. Detail the growth of Walmart and its international experience. 3 2. Describe the growth strategies of Massmart in the African Continent. 5 3. Detail Walmart’s acquisition of Massmart and expected strategic advantages.5 4. Analyses the challenges Walmart have to face in the African Continent. 6 5. What happened to Walmart’s operations after taking 51% share in Massmart in 2011? 7 References 2 I. Introduction I. 1 Company Background Walmart Stores, Inc., is an American multinational retail corporation that operates a chain of discount department stores and warehouse stores. Headquartered in Bentonville, Arkansas, United States, the company was founded by Sam Walton in 1962 and incorporated on October 31, 1969. (Winston-Salem Journal, 2010) From the humble beginnings as a small discount retailer in Rogers, Ark., Walmart has opened thousands of stores in the United States and expanded internationally. Through the model of business global expansion, which brings the right store...
Words: 1756 - Pages: 8
...play important role in detecting advertisements in the personal recordings of a program on TV. This paper presents a simple and operative technique for detecting advertisements in a video program. The method to carry out this is to first recognize the finest audio feature to spot advertisement border for the video along background music. Taking this process further it is extremely important to detect the border, novel method is used to serve this purpose, this method is generally used for detection of logo video frames this is important to indicate the beginning and finish of the advertisement at the borders detected by audio. Investigations display that merging audio and visual traces is an effective way to detect advertisements. INTRODUCTION Recognition based algorithms play important role in detecting advertisements in the personal recordings of a program on TV. Many algorithms are used to detect the commercials. For many consumers facilities such as recording of television program have proved highly convenient, this can be achieved through combination of technologies such as set top box and digital media storage, this facility is getting highly popular because of decrease in costs (Sadlier et al, 2002). In this framework, audio visual investigation gears that aid the user to accomplish the huge amount of data play important role for such recording devices (Lienhart, Kuhmnch, & Effelsberg, 1996). There are many other benefits of this system also can be seen such as...
Words: 2191 - Pages: 9
...USDINR CURRENCY FUTURES IN INDIA Abstract This paper examines the volatility of USDINR currency pair. USDINR currency pair was introduced in regulated stock exchange of National Stock Exchange in the year 2008. USDINR currency stated to trade as a future instrument on 29.08.2008. Though it’s a delayed decision undertaken in India to introduce currency futures in regulated exchange within the three years of its introduction 10 times of volume traded has increased. The pricing of currencies is supposed to be dependent on volatility of the markets. Therefore it’s important to know the volatility implications of currency market to trade in futures market. To understand volatility implications it is examined using ARCH, GARCH, and GARCH (1, 1) model in this paper. The study finds the evidence of time varying volatility of futures. The study finds an evidence of time varying volatility, which exhibits clustering, high persistence and predictability of currency futures in Indian Market. Key words: Time Varying Volatility, currency futures, USDINR and GARCH Introduction Currency Futures has been selected as the object of study because of its fangled launching in 2008 in regulated stock exchanges. Most of the corporations, banks and traders, use forward contracts in India for their forex risk management. But now it paved way to individuals and retailers who can hedge their foreign exchange risks by trading in currency futures and options in recognized stock exchanges. Currency...
Words: 2841 - Pages: 12
...MK501E INTERNATIONAL CONSUMER ------------------------------------------------- BEHAVIOUR ------------------------------------------------- CASE STUDY N°1 I. Introduction Cambridge Sciences Pharmaceuticals (CSP) is an international health care company that focus on developing, manufacturing, and marketing products that treat metabolic disorders, gastrointestinal diseases, imm une deficiencies, and other chronic and acute medical conditions. The company captured over $25 billion in sales in 2007. CSP created Metabical, what would be the first prescription drug approved by the FDA specifically for overweight individuals (those with a BMI of 25 to 30). Its compounds produce dramatic weight loss for overweight individuals. It works on a low-dose formulation, therefore reducing damages to heart and liver functions. Negative effects of the drug occurred when taken while consuming high levels of calories and fat. Metabical is intended to be taken during a 12-week treatment. The estimated retail price for the drug would be approximately $3 to $5 per day, so that would sum up to $1,800. Many health care insurance companies don’t cover weight-loss drugs in their plans. Direct competition includes over-the-counter (OTC) drug Alli (a reduced-strength version of the prescription drug Xenical), approved by the FDA for weight-loss use. There are a number of liver damage reports of people who have been taking Alli and Xenical being currently investigated by the FDA. ...
Words: 2159 - Pages: 9
...Journal of Engineering, Computers & Applied Sciences (JEC&AS) ISSN No: 2319‐5606 Volume 2, No.6, June 2013 _________________________________________________________________________________ Automatic Biometric Student Attendance System: A Case Study Christian Service University College Dr Thomas Yeboah Dr Ing Edward Opoku-Mensah Mr Christopher Ayaaba Abilimi ABSTRACT In many tertiary institutions in Ghana such as Christian Service University the attendance of students is very important factor since it forms part of the students’ assessment and evaluation. It has therefore become imperative that proper measures should be put in place to ensure that no student signs for another. It has been observed that at Christian Service University College lecturers sometimes give the attendance book to students to sign without actually supervising them to see whether the right student is signing or making sure that no student signs for another. Moreover, if a lecturer wants to supervise the signing of the attendance book to make sure that the right student is signing and no student signs for a friend then the lecturer may end up by wasting a significant amount of the lecture period on the signing supervision. Furthermore, in the larger classes lecturers sometimes use their own ideology and principles to award the attendance...
Words: 2527 - Pages: 11
...THE CHANGING ROLE OF THE MARKETING PROFESSIONAL IN A COMPETITIVE CAREER DRIVEN MARKET A research report presented to IMM Graduate School of Marketing In partial fulfilment of the Postgraduate Diploma By Gerhardus Francois Nel Student Number: N67513 July 2012 Supervisor: Dr Sidney Shipham Executive Summary The marketing profession worldwide has for the last decade been under pressure to show its worth. Marketers are finding it harder to show value and at an executive level, this is even more pronounced. The lack of being able to show clear return on investment in their activities has meant that many marketers and indeed marketing departments are being questioned as to their role in the fulfilment of the business strategy. In the light of all this negative attention, marketers themselves have not branded themselves as strategically important and through the ever increasingly complex role of a marketer today, the gap between how marketers are viewed by their counterparts and how they view themselves, has begun to show. In an effort to establish how marketers view themselves, their perceptions of their value and how that impacts on their career advancement and acceptance at an executive level, the research aims to highlight the need for a professional marketing standard in which marketers can gain a positive impression of themselves and the profession in general. Simply having a recognised qualification will obviously not be the only solution but the subsequent understanding...
Words: 14595 - Pages: 59
...Business Research Report Cloud Computing Technology Investment Recommendation Assessment Code: RWT1 Student Name: Amanda Mertes Student ID: 239082 Date: October 6, 2014 Mentor Name: Danielle Northern Table of Contents Executive Summary………………………………………………………………………………………3 Introduction………………………………………………………………………………………………..3 Research Findings………………………………………………………………………………………..5 Cloud Computing Services...…………………………………………………………………………….5 Security in the Cloud……………………………………………………………………………………..6 Service Level Agreements……………………………………………………………………………….7 Recommendations………………………………………………………………………………………..8 Conclusion…………………………………………………………………………………………………9 References……………………………………………………………………………………………….10 Executive Summary Technology is moving fast and to keep up with our competitors we must embrace the latest technology and begin implementing cloud computing. Cloud computing is using a network of remote servers hosted on the internet to store, manage and process data, rather than a local server. This will allow us not only to continue to build our business but to put us on top as leading our competitors in this word of technology. I have done some extensive research on the new technologies available and cloud computing is where I recommend we place our IT dollars in the coming year. I know our budget is limited and I have taken that into consideration. It can be very costly to take on this type of project, however, I have found many...
Words: 3310 - Pages: 14
...Introduction IgG is an antibody probe that has an affinity for binding specifically to the IgG protein antigen. The research goal was to identify how closely the IgG of the tested species are related. This was accomplished by examining how goat IgG, specific for goat protein, responded to the same protein from cows, pigs, rats, and humans, and it was determined which animals have the most similar antigen binding reactions. The variability in each animal’s IgG protein was revealed by the level of affinity that the anti-goat IgG probe had for the species tested. Since the variability in each animal’s proteins is due to their genetic coding sequence this study clarified which species have the most similar genetic code. Immunoglobulins are the antigen-recognition molecules of B cells and are used as the main effector function in adaptive immunity. (Janeways, 2001) Their are five major immunoglobulin classes: IgA, IgD, IgE, IgG, and IgM and all five Ig classes are present in mammals and are produced from B lymphocytes as part of the immune response system. (Urich, 1994) IgG antibodies are large molecules, having a total molecular weight of 150kDa, composed of two heavy (H) peptide chains weighing approximately 50kDa and two light (L) peptide chains approximately 25kDa. (Janeways, 2001). The region of Light and Heavy chains connected by a disulfide bond makes up the Fragment antigen binding (Fab) structure, while the remaining Heavy chain region is referred to as the...
Words: 3084 - Pages: 13
...Basel II to Basel III: Changes and Requirements Hesham Hamdy Chief Risk Officer, Arab International Bank Nairobi, 7-8 March 2012 Basel; what is it? • A New Standard for the Measurement of Risks in Banks, and for the Allocation of Capital to cover those risks, published by the Basel Committee of G10 Central Banks. • What Does Basel Committee Do? - Acts as Think-Tank for banking regulators - Issues guidance on best practice for banks - Standards accepted worldwide - Generally incorporated in national banking regulations Basel I • Basel I was the round of deliberations by central banks from around the world, and in 1988, the Basel Committee (BCBS) in Basel, Switzerland, published a set of minimum capital requirements for banks. This was known as the 1988 Basel Accord, and was enforced by law in the Group of Ten (G-10) countries in 1992 . • Basel I primarily focused on credit risk. Assets of banks were classified and grouped in five categories according to credit risk, carrying risk weights of zero (for example home country sovereign debt), ten, twenty, fifty, and up to one hundred percent (this category has, as an example, most corporate debt). Basel I (continued) • Banks with international presence were required to hold capital equal to 8 % of the risk-weighted assets. • Basel I was then widely viewed as outmoded because the world has changed as financial corporations, financial innovation and risk management have developed. Therefore, a more comprehensive set of...
Words: 3834 - Pages: 16
...sustainability of business amongst Malaysian Bumiputera (Indigenous) new technology-based firms (NTBFs). Utilizing Weick’s (1989) conceptual theory building approach, this study provides a foundation for conceptualizing the implications of foreign investment in Malaysian Bumiputera new technology-based firms. Through systematic documentary analysis of the development of foreign investment activities in Malaysia prior to independence (1957) until 2009, our consolidated findings yield a conceptual model showing the implications of foreign investment to the sustainability of Malaysian Bumiputera NTBSFs, and thus contribute to the existing inward foreign investment literature and to the understanding of the evolution of Bumiputera NTBFs. INTRODUCTION In the new global economy, the importance of inward foreign investment towards a country’s economic growth has become a central issue, especially amongst...
Words: 8065 - Pages: 33
