...Group 1: Chioma Nnorukah A0012620, Farida Wakaso A00011727,Azeemah Abdulmumim A00011653 MGT 406 March 27, 2012 Case Study: Motorola Inc. Company Description Telecommunications Company Motorola specialize in Microprocessors, Mobile phones, Two-Way radios and Networking Systems. It operates through three business divisions: Home and network mobility, enterprise mobility and mobile devices. Background Founded in 1928 by Joseph Galvin and it was known as Galvin Manufacturing. Produced Car radios and manufactured televisions. First initial public offering was in 1943. Produced world’s first portable Fm radio known as the “walkie talkie” Developed the first digital cellular phone photo type Introduced three-amp power transistor (known as the Pager) Introduced Cable Modem, and a cellular PDA handset that combined both Linux and java technology Mission "We are a global communications leader powered by a passion to invent and an unceasing commitment to advance the way the world connects. Our communication solutions allow people, businesses and governments to be more connected and more mobile." Top Management Chairman of the Board: Gary L. Tooker President and Chief Operating Officer: Robert L. Growney Executive Vice President, Chief Financial Officer: Carl F. Koenemann Current Position Market share dropped from 12.2 percent in 2006 to 12 percent in 2007 They had disappointing returns in 2007 They struggled with their mobile devices business STEEP Analysis Socio-cultural...
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