One well known part of Global Mobile is its skill in production in the mobile market. In return it is easy to attract customers to buy their products which in turns maintains the motivation of the workforce to be reliable, and innovative. They have not had a problem with dealing with the competition in their long history in the market. They often promote and showoff their most valuable employee, the Director of Product Development. His creative ideas have keep Global Mobile ahead of the competition and satisfies their customers. Even with the increasing demand, more and more innovative and efficient ideas continue to come from the Product Development department. The Skill of the firm is a result of selective staffing of talented newcomers that can be productivity in the firms unique work environment. The synergy from the staff and the structure that Global Mobile offers has allowed employees to reach their full potential. For example, the informal structure has allowed the Director of Product Development be as creative as he wants which has yielded unique products that have set Global Mobile from the rest of the competitors in the market. Having highly capability staff means there is little to no training needed on the job which means more time being productive and fully functional within the firm.

Based upon the structure of Global Mobile being informal with a hierarchy to direct concerns without actually being restrictive their strategy is never really set in stone. This is evident with the flexibility given to the Product Development department and even the Sales department when they decide to make promises on release dates for products that may not even started production. The informalities have caused there to always be the possibility of inconsistencies. With the differential leadership styles in this firm there is no one willing to conform to more defined