...Apple’s iPhone5 vs. Samsung’s Galaxy S3 Apple’s iPhone5 vs. Samsung’s Galaxy S3 In today’s world, technology has a huge impact on the way that individuals live and communicate. Technology is used at work, school, home, and just about anywhere else that one could imagine. The use of cell phones has been the dynamic for the 21st century. Just about everyone, from the elderly, to elementary students owns one. With such a huge variety of cell phones on today’s market, the iPhone5 and the Samsung Galaxy S3 reign as today’s market leaders. Both devices are exceptional however, when comparing the technology, design, and overall functionality of the iPhone5 and Samsung Galaxy S3 there are some commonalities and differences that prove the superiority of the Samsung device. Examining the design of these two handsets provided by the industry leaders, Apple and Samsung shows that the Galaxy S3 has a vibrant 4.8 inch Super AMOLED HD display, whereas its competitor boasts a 4 inch Retina LCD display. As far as the display goes, the Galaxy S3 is one of the best 720p display smartphones on the market. When comparing these two devices one cannot help but to notice the drastic difference in size. The Galaxy S3 measures 5.38 inches high, 2.78 inches wide, .34 inches thick, and weighs 4.70 ounces. Its counterpart measures 4.87 inches high, 2.31 inches wide, .30 inches thick, and weighs 3.95 ounces. In other words, the Galaxy S3 is a much larger phone compared to the IPhone5. To some...
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...The target market for the Samsung Galaxy Alpha is aimed at any smartphone user. With the constant changes in demands for new and improved smart devices Samsung has created a new device to try and meet these demands with a bigger screen, more memory, and better graphics. By improving these items they are trying to make them more appealing to their target market by helping improve their devices to make their use of smartphones more desirable. Young adults and youth cover most of their target market to improve gaming and social media to keep in touch and with more memory they can save more applications and pictures to their phone. There are many ways that Samsung is attempting to meet target needs by meeting consumer’s wants and needs in a smart device. There is always something new coming out and there are changing demands daily. With IPhone out new phones Samsung is trying to appeal to Apple consumers with creating a similar device but with the Samsung operating system to move more customers to their side. The cell phone industry is one of the largest growing industries in the world. It is very rare to see a person without a cellphone and most cellphones are smart phones so therefore Samsung has to come up with new and improved devices to help reach their target market and fulfill their target needs. Samsung’s biggest competitor would be Apple with the new IPhone six that just came out Samsung had to compete to bring out a different phone to appeal to smartphone users. Their...
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...in 1978, Samsung Semiconductor and Samsung Electronics became separate entities. Soon after in the 1980s, they increased their focus on technology and this had led to the creation of the company’s 2 research and development (R&D) institutes. However, after the death of their founder Lee Byung-chul, it was segmented into 4 independent business groups. By the 1990s, Samsung became more globalized and their best sources of revenue came from their mobile phones and semiconductors. Business Portfolio Samsung Corporation is a multinational conglomerate company with operations in almost every country. Often, they have products or services that are available in a huge number of countries and an example is the initial launch of the Samsung Galaxy S4 smartphone. It was initially sold in 110 countries and over time it expanded to total of 155 countries in cooperation with 327 partners (Yarow, 2013). It also serves organisations and almost every segment of consumers regardless of geography, demography and other differentiations among them. They serve industries by providing them products such the chips Apple use in their mobile devices (lessin, 2013), or services such as asset management. Furthermore, much of the products that they sell are sold through third party organisations such as BestBuy in the US market. Samsung also has contracts with governments in which...
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...Jasmine Glass English 1101 Comparative essay: IPhone vs. Samsung phone Technique: Point by Point In the 21st century, the smart phone has already become an indispensable instrument in human life. Human beings rely on smart phones in recording everything in their daily life. There are different smart phone manufactures all around the world such as Samsung, Apple, Nokia, Motorola and so on. Among the smart phone manufacture, the Apple and Samsung smart phone manufacturer are the leader in the smart phone world. Thus, the products from these two manufacturers are famous among the users, such as the Apple iPhone 5 and the Samsung Galaxy Note 2. Therefore, when we decide to buy a smart phone on either Apple iPhone 5 or the Samsung Galaxy Note 2, we should consider several aspects of the smart phone such as the design of the phone, the camera aspect, the life of battery can stand, call quality and the interface and function of the smart phone. First, we touch about the fabulous design of both the phones. The latest debuted iPhone 5 has created an entirely new design that thinner and lighter than the iPhones before. It is just 7.6 millimeters amazing thin and weighs 112g that made out of glass and aluminum. Moreover, its 4 inches screen is palm-friendly and easily to operate with just one hand. It is not only comfortable you can say about the phone when a crystalline diamond is used to cut the chambers which give the beveled edge wonderful sheen, it makes you gorgeous even when...
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...English-0491 Mrs. Wrobel David Meneses Samsung Phones Vs IPhones IPhone and Samsung phones are the latest and most powerful operating systems on the market right now. When I was a kid there was never iPhones or the Samsung phones, but when I turned 12 I got my first phone and it was some kind of flip phone I can’t remember what kind. Between 15-19 years old I’ve always had a Samsung phone then the past 2 years I had a iPhone, and let me tell you that the iPhone is way nicer than the Samsung phones and more efficient , that’s my opinion. Screens: both the iPhone 6 and Samsung Galaxy S5 have excellent screens. However, they’re about as different as top-end smartphone screens get. The iPhone 6’s is more widescreen, letting the display expand without making the phone any wider than the iPhone 5S. Less concerned with keeping the phone palm-friendly, the 720p 4.8-inch monster screen of the Samsung Galaxy S5 does not compromise on size. Androids have bigger screens than IPhone. Like the Galaxy note which has 5.3” screen while IPhone only has 3.5" screen. But some android phones with big screen is kind of hard to use because of the big screen. It gives bulk, it can't easily be held in one hand, and it's kind of hard and a bit awkward when using it face to face. The screens are both touch that’s a similarity and also they have brightness adjustments to make your screen look nicer and if you want to save battery you just put the brightness all the way down. Apps: The Google Play store...
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...Best Device for Your Needs Introduction to Computer and Network Hardware: ITCO103 - 1401A – 01 IP 1 Best Device for Your Needs Many people are updating their smartphones, laptops and desktops. There are so many options to choose from brand, size and performance. This paper will discuss and compare some of today’s best bargain laptops and computers that will also offer some of today’s most updated software and features. I will also discuss two of the most popular smartphones comparing and contrasting each devices features. While shopping on the internet for the best computer system I had hundreds of choices. I decided to narrow my choices down by picking a device that had all the features I needed in a computer system, but had a reasonable price tag for a full time worker and a part time student budget. The best option for me is the Dell Inspiron 660, and the Canon PIXMA MG2220 all-n-one printer it has all the features and needs that I would need in a personal home desktop system. The price point for this desktop is around $529.00. This device can be purchased at Wal-Mart, Best Buy, and Hhgreeg making it accessible to most for in store purchase. This desktop is also available for purchase online as well from the dell website directly for the price listed above. The system software consists of OS Provided Microsoft Windows 7 Home Premium 64-bit Edition. The system setup specs...
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...that they believe infringe on their patents. It’s a battle made all the more interesting by the fact that throughout all the legal manuevering, Apple remains Samsung’s biggest customer for smartphone parts. Today the fight continues as many observers are anticipating that Apple will file for a restraining order banning Samsung from selling its hotly-anticipated Galaxy S III phone, which is expected to make its U.S. debut on June 21. The phone went on sale in Europe last month and in a CNET UK review it was dubbed the “Ferrari of Android phones” and was expected “to give the iPhone a good run for its money.” However, Apple claims that the Galaxy S III violates two of its software patents and wants to prevent its domestic launch from happening (especially since it would give Samsung the chance to gain some market share ahead of a new iPhone release). Samsung disagrees of course, and says that it will “demonstrate to the court that the Galaxy S III is innovative and distinctive.” The decision to ban the Galaxy S III will need to be made by U.S. District Judge Lucy Koh, who is already set to preside over another Apple vs. Samsung patent trial involving other Samsung phones and tablets expected to begin next month. Koh has said that if Apple seeks the new injunction, it will likely force her to push back the other trail date as she will be forced to reshuffle the other cases on her...
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...iPhone 5 Report | | Assessing and analysing the three levels of the marketing environment | By Simona Zhelyazkova Vasileva, Student Number 201230259 | 2. Executive summary The report provides an analysis and evaluation of the three levels of the marketing environment of iPhone 5. It analyses the relationship between the influence of internal, macro and microenvironment on the product development and the potential success of iPhone 5 in the UK market. The internal environment will be examined by concentrating on product’s strengths, weaknesses, opportunities and threats and its innovative features, using a SWOT analysis. A comparison between previous Apple products and iPhone 5 will be presented. The actors close to the company, the external forces that affect the company’s ability to serve its customers and the exact way they exert an influence on product development will be taken into consideration. The substitutes, which present a threat for iPhone 5 developments and success will be analysed. In addition, the report will take into account previous problems that Apple Company had faced and will attempt to give some solutions to these problems. After presenting detailed information and the results of the investigation of the different forces that exert an impact on iPhone 5 developments, the report will conclude whether the product would be successful. Recommendations for improving the product weaknesses and enhancing the market strategy of the Apple will be...
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...smartphone market segment? 2. What are the advantages and disadvantages of both companies’ strategies? 3. Which actions Apple should take to regain its position (in terms of marketing, product development strategies)? What academic resources have you identified? I have found out some statistics of smartphone market share on online newspapers such as: THE VERGE and REUTERS. Links: http://www.theverge.com/2015/4/29/8512887/samsung-earnings-q1-2015-smartphone-market-share http://www.reuters.com/article/2015/04/29/us-samsung-elec-apple-idUSKBN0NK04K20150429 The iPhone Upgrade Program, iPhone 6s vs Samsung Galaxy S6 news on FORBES. Link: http://www.forbes.com/sites/aarontilley/2015/09/20/following-apples-lead-samsung-plans-its-own-phone-leasing-program-cutting-out-carriers/ http://www.forbes.com/sites/ianmorris/2015/09/26/samsung-galaxy-s6-edge-review-the-only-competitor-to-apples-iphone-6s/ Do you have a preference for a particular faculty member to be your project supervisor? (Preferences will be considered but cannot be guaranteed since students must be allocated amongst all faculty members) I wish to receive helps from Mr....
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...9/29/2014 Difference Between Computer and Calculator Difference Between ● ● ● ● ● ● AA HOME VACANCIES SUBMIT ARTICLE ABOUT CONTACT US Search... and Search... GO Technology Science & Nature Public People Life Style Language Health Education Countries Business Automobile Search Home > Technology > Electronics > Computers > Computer and Calculator Compared Subscribe Posts Comments You can subscribe by RSS or Email to receive the latest news and breaking stories. Enter your email... Sign up Difference Between Computer and Calculator Posted on Feb 25th, 2011 | By olivia Recommend on Google Computer vs Calculator Computers and calculators are similar in the sense that both are calculating devices. But what is the difference between a computer and a calculator? Before the advent of computers, calculators were the tools that were made use of by the students to do computation while solving math problems. Not that they are not used these days, in fact, by the time you would switch on your computer, you would have completed the operation on the hand held device known as calculator. Modern calculators are electronically powered either by dry cell batteries or solar cells. During nineties, there was a calculator in every student’s pocket to aid and assist him in carrying out calculations involved in math problems. With modern computers having a built in calculator to carry on basic math operations, calculators...
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...Apple iPhone 5 vs Samsung Galaxy S III RIVALS * Apple iPhone 5s * Apple iPhone 5c * Samsung Galaxy S4 * Apple iPhone 4s Apple iPhone 5 PA Rating - 9 User Rating - 8.6 Posted: 12 Sep 2012 Market Status: ReleasedUS carrier availability:Available - AT&T, Sprint,Alltel Samsung Galaxy S III PA Rating - 9.3 User Rating - 8.7 Posted: 03 May 2012 Market Status: ReleasedUS carrier availability:Available - U.S. Cellular ADD PHONE TO COMPARE DESIGN | | | | Device type | Smart phone | Smart phone | | OS | iOS (7.x, 6.1, 6) | Android (4.3, 4.1.2, 4.1.1, 4.0.4) TouchWiz UX UI | | Dimensions | 4.87 x 2.31 x 0.30 inches (123.8 x 58.6 x 7.6 mm) | 5.38 x 2.78 x 0.34 inches (136.6 x 70.6 x 8.6 mm) | | Weight | 3.95 oz (112 g) the average is 4.8 oz (137 g) | 4.69 oz (133 g) the average is 4.8 oz (137 g) | | Body material | Aluminium | Polycarbonate | | DISPLAY | | | | Physical size | 4.0 inches | 4.8 inches | | Resolution | 640 x 1136 pixels | 720 x 1280 pixels | | Pixel density | 326 ppi | 306 ppi | | Technology | IPS LCD | Super AMOLED | | Colors | 16 777 216 | 16 777 216 | | Touchscreen | Multi-touch | Multi-touch | | Features | Light sensor, Proximity sensor, Oleophobic coating | Light sensor, Proximity sensor, Scratch-resistant glass | | CAMERA | | | | Camera | 8 megapixels | 8 megapixels | | Flash | LED | LED | | Aperture size | F2.4 | F2.6 | | Camera sensor size | 1/3.2" |...
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...Current Market Conditions Competitive analysis To successfully complete a current market conditions competitive analysis of Apple’s iPhone one must first examine the history of this product. Apple released the first generation of iPhone on June 29, 2007. Apple’s CEO Steve Jobs made an announcement to introduce the iPhone in San Francisco at the MacWorld Conference and Expo. Jobs told the crowd the iPhone was five years ahead of the market of cell phones. The development of the iPhone was based on the combination of an MP3 player and telephone. The phone was the first of its kind. The iPhone was exclusive for AT& T customers because of the agreement with the two companies. AT& T was the only wireless carrier to carry the iPhone for the first five years. Apple would have to create an operating system because other data network was too slow. The iPhone runs Apple’s iOS mobile operating system. The iPhone has a multi-touch screen, virtual keyboard, Wi-Fi and cellular connectivity. Currently, there are seven generations, and they each have revised iOS operating system. The iPhone had the ability to run only applications Apple created. “However, in 2008, Apple introduced a kit that allows anyone to write programs that could run on the iPhone (Gresham, 1999-2013). Today, there are approximately 425,000 applications available to iPhone users. Factors to consider There are several factors that affect demand, supply, and equilibrium prices in the market in which competitor...
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...Introduction Our group selected to analyze Samsung Electronics, the division of Samsung, and its one of the most popular cellphones, Samsung Galaxy Note 2. We will analyze our product from four parts, including description of the company and product, situational analysis, environmental scan and segmentation/targeting, and marketing mix 4P’s. Part 1: Company/Product Description of Company and Its Product Samsung Group is a South Korean multinational conglomerate company founded in 1938, which is diversified into many areas including fashion, electronics, construction, medicine and more (Samsung, 2014). But now, Samsung Electronics, particularly mobile phones, have become one its most important source of income. On September 26, 2012, Samsung Electronics released its brand new product - Galaxy Note 2, which was sold more than 30 million units as of September 25, 2013 (Smith, 2013). Description of the Reasons to Choose Company and Its Product There are two reasons we want to choose Samsung Galaxy Note 2. First, Samsung Electronics leads the global market in high-tech electronic manufacturing and digital media. Samsung not only has significant influence on South Korea economy as the largest South Korea chaebol (business conglomerate), but also is the world’s largest information technology company measured by 2012 revenues, and 4th in market value (Danka & Shibaloy, 2012). To be more specific, Samsung contributed 17% of South Korea’s $1,082 billion GDP according to...
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...4P’s Analysis of Apple’s iPhone 5 26-Nov-12 [Type the company name] [Type the author name] Word Count: 3038 Table of Contents 1. INTRODUCTION 2 1.1 Background of 4P’s principal 2 1.1.1 Product 2 1.1.2 Price 3 1.1.3 Promotion 3 1.1.4 Place 3 1.2 Purpose of the report 4 1.3 Brief information of product 4 2. Application of 4P’s of Marketing and iPhone 5 5 2.1 Product 5 2.1.1 Value through Design 6 2.1.2 Value through Features 7 2.1.3 Value through Brand Image 7 2.2 Price 8 2.2.1 Value through Price Options 8 2.2.2 Value through Purchase Options 8 2.2.3 Value through Higher Benefits vs. Price 9 References 10 Figure 1 10 Figure 2 11 1. INTRODUCTION Marketing is defined by Dr Philip Kotler as “The science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit. Marketing identifies unfulfilled needs and desires.” (Goldblatt 2012, p 238) Therefore, marketing is the process that enlightens the potential customers about how a product or service is capable of delivering the value. This paper aims to analyze the 4P’s of marketing and how they are helpful in devising an effective marketing strategy capable of depicting the significance of the product in the customers’ life. For this purpose, iPhone 5 has been selected as the product for analysis. 1.1 Background of 4P’s principal 4P’s stands for four basic elements involved in the marketing of a commodity. These elements include...
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...TEAM MARKETING STRATEGY Fundamentals of Marketing Apple iPhone 6 TABLE OF CONTENTS Contents 1. Executive Summary 3 2. Introduction 4 3. Section One 4 3.1 Industry Overview 4 3.2 Competitors 5 3.2.1 Samsung 5 3.2.2 HTC 6 3.3 Key player of importance 6 3.4 Technology Trends 6 3.5 Demographic Trends 7 4. Section Two : Segmentation 8 4.1 Consumer Characteristics 8 4.2 Segmentation Framework 9 4.3 Segment Profiles 9 5. Conclusion 11 6. References 11 Executive Summary Apple’s iPhone is a leader in the global smartphone market with 231.2 million units sold in 2015 (Villapaz 2015). Although the number of mobile phone users continues to increase, the smartphone market has seen some decline. This report presents the background information required for Apple to further their iPhone 6 marketing efforts. The following report carries out a detailed environmental analysis to support strategic marketing. Over two sections, the report presents information about the demographic and consumer segmentation to explore the purchase decision for an Apple iPhone 6. Section one has an industry outline and breakdown, followed by research on competitors, industry, product trends, and demographics of the target market. It looks at the risks and opportunities that could result from technological development or a shift in the demographic. The second section presents an overview of the consumer. Segmentation of the consumers...
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