Title: Strategic Planning for the Farming Abalone Crisis,
Room 508/2 Faculty of Economics, Chulalongkorn University
Phayathai Road,Bangkok 10330 Thailand
Putthida Hensawang Prof. Chalaiporn Amonvatana
Executive Summary
Macroeconomics appears to offer a clear answer to the main factor that affects the economy, which are of great practical importance and are constantly debated by politicians, the press and the public. Furthermore, macroeconomists have been trying to forecast economic conditions to help consumers, firms and governments make better decisions. Businesses use macroeconomic analysis to determine whether expanding production will be welcomed by the market, will consumers have enough money to buy the products, or will the products sit on shelves a nd collect dust.
Governments turn to the macro-economy when budgeting spending, creating taxes, deciding on interest rates and making policy decisions.
Abalone is one of the most valuable seafood for everyone and is comparatively costly.
In the past 2 decades, the commercial catch of abalone worldwide has declined slightly regarding to over harvest which led to the development of abalone aquaculture industry. According to, the high price of abalone has incentives for Thai farmers to turn their attention to cultivate abalone for commercial. Recently,
Thailand’s abalone export and import data indicates that this industry is just enfant firm. However, there are a lot of abalone cultivation experimental studies over the past decade, only few farmers cultivate abalone for commercial purposes.
Management is especially important for Phuket Abalone Farm. Since it is a small, family owned enterprise, decision