The work MKT 450 Week 5 Discussion Questions and Summary includes answers of the following questions:

1. Who benefits from globalization? Who does not benefit? What changes have you seen in your organization, or one that you are familiar with, as a result of globalization? What changes to the international market do you anticipate over the next five years? How might these changes affect international marketing?

2. What are regional trade organizations, and list some that are prominent? Why are regional trade organizations established? Should a country join a regional trade organization? Why or why not?

3. What are ethical and socially responsible issues that may be implied in the global perspective? What types of ethical issues has your company, or a company that you are familiar with, faced in doing business internationally? How are these ethical issues handled?

and also Week 5 Summary. Business - Marketing Complete the final phase of your New Product Launch Marketing plan. Using the information submitted in your previous LT assignments (and the feedback provided) and the sample Marketing Plan in Marketing and Management (pp. 60-65), consider your product launch to date, reflect on additional learning, and refine to create a Marketing Plan for your new product. Your plan should be no more than 3,500 words. Be sure to include the following:

Executive summary Situational analysis Market growth potential and competitive analysis Segmentation, target market, and positioning Pricing and distribution strategies Marketing communication plan Financial information(including forecasting demand, break-even, sales, promotional budget, and marketing expense) Intended marketing objectives for Y1, Y2, and Y3 Implementation milestones Evaluation and control metrics and methodology to measure performance Co