IT for Business project report

Industry: Education coaching industry
Organization: Triumphant Institute of Management Education Pvt. Ltd. (T.I.M.E.)

Introduction

Examination-oriented tuitions have grown into an industry due to rising aspirations, combined with the falling quality of mainstream education. It has become a part of Student's daily routine.

As many as 83 per cent of India’s high school children juggle time around school, extra-curricular activities, and tuitions at these coaching centers, according to a 2012 report by the Asian Development Bank (ADB)

Among the better known ones are Aakash Institute, TIME and FIITJEE. They focus on exams such as the IIM Common Admission Test, Management Aptitude Test, IIT Joint Entrance Examination, as well as international exams such as GMAT, GRE, IELTS and TOEFL etc.

To understand various critical success factors of these coaching institutes and how IT can help to grow them better, we have chosen the Triumphant Institute of Management Education Pvt. Ltd., which is popularly known as TIME.

Question 1:

Select an Industry and an organization within the industry. Identify its Critical Success Factors. Classify the CSFs according to whether they are industry-related, specific to the organization or related to the external environment.

In this exercise you may first identify the generic competitive strategy or the desirable strategy of the organization and the industry structure, based on which identification of the CSFs could be done.

Answer:

Industry specific CSF

Porter’s 5 forces analysis

Bargaining power of buyers (i.e. Students here) | | Medium to High | | Many good players are there. Many options are available to the student. | Bargaining power of Suppliers (i.e. Faculty here) | | Medium to High | | There is a shortage of the quality faculty leading to their high