Presenting ideas successfully to an audience can be challenging; however, if done right, it can greatly benefit both parties. Kirk Osborn spoke on the importance of presenting information through analogies and stories in an engaging manner. By using this method, instead of overwhelming the audience with an overload of information, the audience and presenter interactions become more valuable. Osborn demonstrates the significance in effectively connecting with the audience through not only his stories and analogies, but also his own delivery.
The first example of a successful technology Osborn introduced was Transmeta. However, when it was initially pitched to the public, the company had a difficult time convincing people of Transmeta’s worth.