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Jb-Hifi Analysis Report

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Executive Summary

JB Hi-Fi is an entertainment and consumer electronics chain store, providing a range of branded home electronic products and music records. The electronic industry is experiencing growth over the last few years mainly due to the introduction of a handful of electronic gadget which captures the attention of consumer. However, this growth focused on a few products such as smart phones, tablet, and music player while the rest of the products are slowing in terms of growth.

Despite competing in a broad market environment, JB Hi-Fi is able to outperform its competitor and placed them well ahead in the market gaining a large marker share. JB Hi-Fi tries to achieve its objectives of expanding its market share by adopting 3 strategies that taps on the current retailing trend. Although its strategy matches with the change in its external environment, there are several issues that affect the implementation phase of its strategic management. This issues need to be addressed in order to successfully implement its strategies.

Its current strategy is working in the short run despite experiencing issue with its implementation phase. This is reflected by JB’s current performance as they are experiencing growth even in a turbulent year in 2011. Overall, beside a few issue with its implementation phase, JB Hi-Fi is working effectively towards its future strategy as well as objective. The retail industry is ever-changing and thus, appropriate strategies have to be constantly updated in order to keep close with the current trend in order to maintain a constant market growth.

Table of Content Executive Summary 1 Table of Content 2 1. Introduction 4 2. Strategic Analysis 4 2.1 External Environment Analysis 4 2.1.1 PESTEL Analysis 4 2.1.2 Porter’s 5 forces model 6 2.1.3 Turbulence Model 6 2.1.4 Opportunities and Threats 7 2.2 Internal Analysis 7 2.2.1

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