...whilst simultaneously supporting broader organizational goals. We also can say that customer relationship management is about how to retain the relationship between the organization and consumer or supplier and customers. Thus, organization has to deeply understand about the details and information of customers to increase the profit. So, developing and maintaining the relationship with customers are so important. Meanwhile, we are using Jusco as our company reference. ÆON CO. (M) BHD. (formerly known as Jaya Jusco Stores Bhd.) is a leading retailer in Malaysia. The Company was incorporated on 15 September 1984. It was set up in response to the Malaysian Dato' Seri Dr. Mahathir's invitation to ÆON Japan to help modernise the retailing industry in Malaysia. It can help to improve the country's economic growth. Before that, in 1983, Dr. Mahathir visited Tokyo and discussed the proposition of bringing the Jusco name to Malaysia with the Jusco Co., Ltd. President, Mr. Takuya. At the end, the proposition was accepted. Jaya Jusco was invited to set...
Words: 6419 - Pages: 26
...the future (training and development), evaluating their performance (performance management), rewarding employees (compensation), creating a positive work environment (employee relations), and supporting the organization’s strategy (HR planning and change management). 1. BACKGROUND OF COMPANY 1. JUSCO Store JUSCO is the acronym for Japan United Stores Company, a chain of "general merchandise stores" (or hypermarket) and the largest of its type in Japan. The various JUSCO companies are subsidiaries of ÆON Co., Ltd. The JUSCO name was adopted in 1970 by a company originally founded as a kimono silk trader in 1758. Renamed ÆON in 1989, it operates stores throughout Japan under JUSCO and other names and also has a presence in Malaysia, Hong Kong, mainland China, and Thailand. In 1985 the first JUSCO overseas store was opened, in Plaza Dayabumi, Kuala Lumpur, Malaysia, as a jointly-owned company with Cold Storage (Malaysia) and three local companies. It was the first time that a Japanese company had entered into a significant joint venture in the Malaysian retail industry. JUSCO assumed total operational control of the chain in 1988. Currently 18 JUSCO stores and supermarkets are in operation in Malaysia with another four confirmed openings and three planned stores by 2010. 2. CARREFOUR Company Carrefour is a French international hypermarket chain. The headquater of Carrefour is located in Levallois-Perret, France....
Words: 4926 - Pages: 20
...Introduction- Aeon Co. (M) Bhd ÆON CO. (M) BHD. (formerly known as Jaya Jusco Stores Bhd.) is a leading retailer in Malaysia with a total revenue of RM3.73 billion in the financial year ended 31st December 2009. The Company was incorporated on 15 September 1984. ÆON CO. (M) BHD was set up in response to the Malaysian Government’s invitation to ÆON Japan to help modernize the retailing industry in Malaysia. The ‘JUSCO’ name today is well established among Malaysians as well as foreigners, especially due to its association with the international ÆON group of companies. AEON CO. 2.0 Company’s background information AEON CO. (M) BHD. is a leading retailer in Malaysia with total revenue of RM2.894 billion in the financial year review. The company was incorporated on 15 September 1984. AEON CO. (M) BHD. (AEON or the company) was set up in response to the Malaysian Government’s invitation to AEON Japan to help modernize the retailing industries in Malaysia. The ‘JUSCO’ name today is well established among Malaysians as well as foreigners, especially due to its association with the international ÆON group of companies. AEON has established itself as a leading chain of General Merchandise Stores. AEON’s constant interior refurbishment of stores to project an image designed to satisfy the ever changing needs and desires of consumers is clear evidence of this. The Company’s performance has been further enhanced by the management’s acute understanding of target market needs and...
Words: 395 - Pages: 2
...Supermarket Rankings 1 Tied: Carrefour, Auchan 3 Shanghai City Shop 4 Beijing Ito Yokado 5 Huapu (Jian Mart) 6 Aeon & Jusco Beijing (North China) 7 NGS 8 Walmart 9 Wellcome (Hong Kong) 10 Vanguard 11 Tied: HuaLian (including Lianhua, Hualian, and Century Legend: Mart), Lotus, Jusco (South China), Jusco (Hong Kong), Park and The supermarket has done a lot in this area. The supermarket has some limited policies targeting this area. The supermarket has begun some initial policies to improve this area. Shop, Chaoshifa, Jingkelong, and Wu-mart 19 Tied: Chengdu Ito Yokado, Tesco Key 1. No genetically engineered foods The supermarket has promised to not sell genetically engineered (GE) foods, A traceability system allows for effective oversight of the entire production process from field to store and ensure compliance with the supermarket’s commitments on banning GE foods and above-mentioned priority pesticides. including in their own-brand products as well as other fresh unpackaged grains, vegetables, and fruits. 4. Complementary oversight measures The supermarket promises to implement other control measures such as 2. Ban on pesticide use supplier management policies, an internal alert system, and product testing and inspection mechanisms. Supplier management policies should include contracted The supermarket has promised as immediate action to ban the use of most requirements, independent...
Words: 2082 - Pages: 9
...15. Subang Parade (LG Floor) 16. Green Town, Ipoh (2-G, Persiaran Greetown 6, Greentown Business Centre) 17. The Summit, Subang USJ (Ground Floor) 18. The Scott Garden, Jalan Klang Lama (F-AP-22, First Floor) 19. Publika,Solaris Dutamas (Lot FC 18, Level UG1) 20. Selayang Mall (GSW1B) 21. First Subang (G-06, Ground Floor) 22. Sri Petaling (No. 73, Jalan Radin Bagus) 23. Plaza Mont Kiara (D-OG-02A, Block D) 24. One Utama (Lot SK 101, 2nd Floor Old New Wing) 25. Sunway Carnival Mall (LG-K4 & LG-K4A, Lower Ground) 26. Aman Suria (B-G-8, Jalan PJU 1/43, Aman Suria Damansara) 27. Kenanga Wholesale City (First Floor) 28. Cheras Leisure Mall (First Floor) 29. AEON Jusco Cheras Selatan (First Floor) 30. Sunway Carnival, Butterworth (Lower Ground Floor) 31. Midvalley Megamall (3rd Floor) 32. AEON Jusco Bandaraya Malaka (Ground Floor) 33. Bangsar Village 1 ( F-29, First Floor) 34. The Curve (Ground Floor) 35. The Mines (3rd Floor) 36. Chatime Galleria Lot 10 (LTC/T4, Bintang Terrace) 37. Platinum Victoria 128, Setapak (G13A, PV 128)...
Words: 1161 - Pages: 5
...business. Feature more of our Smart TV STX-217A – 32inch Motionflow 200Hz – enjoy incredible smooth on-screen motion and detailed fast-moving images in sports or action scenes with technology that delivers four times the number of images than conventional 50Hz TVs. SONI Internet Video – connect your TV directly to the Internet to access online services, stream full-screen videos and watch the programmes you missed on catch-up TV. Full HD 1080 – watch sports, movies and games in superb High Definition detail with a 1920 x 1080 pixel picture resolution. SONI ENGINE 3 – view images with impressive detail, optimal contrast, and truer-to-life colour tones. PRICE OF THE SMART TV: Rm688 Our product will distribute in supermarket like Jusco, Tesco, Giant and etc. We also will make the road show on weekend. Our target customer are foreign workers and low income family. We will do a due date promotion, before the date purchase will discount 20% and free a DVD player (cost RM58). After the due date, we will not discount anymore. The DVD player free until while stocks last. For the low income family, we still got give them warranty for 6 month. If anyone cannot pay the full amount, we also will let them pay by installment for 6 month. All the goods are free delivery service on JB area. We hope you’ll consider to choosing and support our company as a sponsor by fund us. Hope we will nice co-operation and operator established a good partner together in the near future. Looking...
Words: 309 - Pages: 2
...MINISTOP Philippines Case Study Distribution problems on channels institution 1. View point- employees franchisees and costumers 2. Time Context- 2004 3. Short historical background- On May 1980, Ministop was established as a wholly-ownded subsidiary of Jusco Co. Ltd. with an initial capital investment of 30 million yen. Ministop opened its first store in Okurayama in Yokohama, Japan on July 1980. On May 1985, MINISTOP's network breaks the 100 store mark with 80 franchised Stores and 20 stores directly managed. On November 1990, the first MINISTOP overseas store opens in Seoul, South Korea. By March 1998, their are 1,000 MINISTOP stores in full operation, 922 franchised stores and 78 stores directly managed. August 2000 was the date were MINISTOP, Philippines was established by, Robinsons Retail Group, Mitsubishi Corporation and MINISTOP Co., Ltd. on a seal Shareholder's Agreement. By December 2000, The first MINISTOP store in the Philippines opens at the MRT Central Station, a busy commercial hub. On May 2002, MINISTOP holds its first trade conference in the Philippines. The 50th MINISTOP store opens at Parc Chateau Ortigas Center on April 2003. Jan 2004, MINISTOP opens its 100 th store at Center point, Ortigas and celebrates with trade partners through ' Isang Daan to No. 1' conference. 4. Statement of the Problem After the 2 years of launching, mini stop is still losin.g money. Given the condition that it is the most growing convenience store in the Philippines ...
Words: 407 - Pages: 2
...Course Code & Title : BBDH 2013 HUMAN RESOURCE MANAGEMENT Tutorial Group : 2RMK3 Lecturer : Ms. Pushpa Date of Submission : 13rd Feb 2014 No. | Students’ names | Students’ ID | 1. | NEOH TEE CHIAN | 13WBR09778 | 3. | KUNG CHIN SHIRN | 13WBR09780 | 4. | TAN WEI THENG | 13WBR09781 | 5. | YAM JIA PEI | 13WBR09779 | External Environmental Influence Government Regulation MCF grocery store follows the pricing policy given by the government. For example, the store is not allowed to sell the product higher than the maximum price given to earn more profit, and not selling them below the minimum price in order to attract more customers. Competitor The competitors of MCF Grocery Store include Tesco, Carrefour, Jusco. This is because customer can buy purchase things in one spot because these malls provide wide variety of products. However, our grocery store has its own competitiveness. It is convenience for PV16 residents. If they only want to buy a shampoo, they do not need to travel to Tesco just to purchase one product. Location There is only 1 MCF outlet, which is located at PV16, Setapak. Therefore, the store can only earn the sales and profit from PV16’s residents, since customers from other condominium cannot access to PV16 as they do not have the resident pass. Internal Environmental Influence Goals In MCF grocery store, profit is the major goal and other types of goal such as increased employee satisfaction not well developed. Therefore...
Words: 1228 - Pages: 5
...Executive Summary Parkson Holdings Berhad (Parkson), a board line retailer is based in Kuala Lumpur, Malaysia, a subsidiary of the Lions Group based in Malaysia. The company was formerly known as Amalgamated Containers Berhad and changed its name to Parkson Holdings Berhad in September 2007. Parkson Holdings Berhad's after-tax profit for the Financial years ended June 30, 2011 increase 12 per cent to RM 606,622,000 from RM 533,598,000 in year 2010. However, its revenue increased 7 per cent to RM 2,925,082,000 from RM 2,722,256,000. Financial years ended 2011 ranked 3rd as compare to Financial year ended 2009 which ranked 1st in its 5 years financial performance from 2007 – 2011. Parkson’s Retail operation in Malaysia posted a favorable set of results with gross sales proceeds rising 9 per cent to RM 766 million over the same period in 2010. The Chairman highly alerted on global economy was abruptly affected by the US credit rating downgrade and the debt burden in Europe. As such, Chairman see strong domestic demand in Malaysia is the key to continue to deliver strong revenue and earnings to improve financial performance year ended 30 June 2012. Through the assignment we can know more about parkson, it includes porters five force, value chain, VRIN, SWOT and recommend. 1.0 Company Background Parkson was one of the largest department store companies in China and Parkson currently has 35 outlets in Malaysia. Parkson branded department stores was divided into...
Words: 2731 - Pages: 11
...delights * Signature toast‟ * Savoury starter‟ * Desserts Beverages * The series of origin white coffee * Old town iced cold coffee * Tea * Smoothies More pricing strategies were to be seen as we reviewed the promotions. * The 3pm– 6pm promotion offers 20% discounts on certain items, * Other pricing promotions include the “buy one get one free‟ * Lower prices being offered to students The pricing is reasonable and acceptable RM: 16.00 The Old Town’s Coffee packs are available in Hypermarkets, likes of Jusco, Giant & Tesco. Three promotions are held daily * Tea time * 3pm-6pm * Whole day. Whole day promotions * Certain flavors of noodles The tea time promotions * Light snacks 3pm promotions * Full meals The coffee chain is well advertised on the local...
Words: 494 - Pages: 2
...TERMS OF CONTENT Background of Mydin …………………………………………………………………………….. 2 Content : 1.1 Review changing perspective in marketing planning 1.2 Evaluate an organization’s capability for planning its future marketing activity 1.3 Examine tecniques for organizational auditing and for analyzing external factors that affect marketing planning 1.4 Carry out organizational auditing and analysis of external factors that affect marketing planning in a given situation 2.1 Assess the main barriers to marketing planning 2.2 Examine how organizations ma overcome barriers to marketing planning Conclusion …………………………………………………………………………………………… Recommendation …………………………………………………………………………………… Refferences …………………………………………………………………………………………10 Appendices ………………………………………………………………………………………….11 BACKGROUND OF MYDIN According to (Research, 2010) In Malaysia, the hypermarket business isan extremely competitive venture. Beside the highamount of capital that one needs to invest in, thebusiness also exposes new players to global and well– structured competitors such as Giant, Carrefour andTesco, to name a few. The current paper exploresand describes the experiences of one Malaysianplayer, the Mydin Hypermarket in its quest tochampion the local consumer market. A 2003publication of a US bestseller entitled KMart’s Ten Deadly Sins had a tremendous impact on the businessstrategy and future direction of the Mydin business inthis country. Originally built in the 1990s...
Words: 572 - Pages: 3
...PEST and SWOExecutive Summary Transportation has played a part in human beings affairs over the years. It gave man a change to travel to different places. Transportation also provided man with the capability to transfer his/her goods, products, materials and belongings from one place to another without experiencing many difficulties. There are many kinds of transportation one of which is the modern railways. A company engaging in railway systems is MTR Corporation. The paper conducted a strategic analysis of the MTR Corporation and its strategic position. The paper performed a SWOT analysis of the company. The paper Identified options for the future development of the organization. The paper evaluated the merits of potential future strategies. The paper also recommended courses of actions that will be implemented by the organization. The findings of the paper state that the company has two strategic options. One is resource led and the other is market led. Among the two options the market led strategic option is more desirable for the company. The paper found out that MTRC’s market led strategic option to increase its railway systems will help in accommodating the needs of the increasing number of tourists and residents of Hong Kong. This option will help the company to maintain its good image in the industry. This option will give the company additional income. The strategic option to increase the railway system will also assist in maintaining the minimal incidents of traffic...
Words: 2115 - Pages: 9
...category and now owns or franchises more than 3,500 restaurants in all 50 states and 29 countries. More than 25 years later, one thing remains the same – Papa John's is still fully committed to delivering on its brand promise of "Better Ingredients. Better Pizza." For 10 out of the last 11 years Papa John's has been rated number one in customer satisfaction among all national pizza chains in the American Customer Satisfaction Index (ACSI). Besides pizza, Papa John’s also serves other menu such as pasta, soup, appetizer and also rice. It may be the same with other restaurants that serve pizza, but in Papa John’s quality is their main priority. In Malaysia, Papa John’s has 19 outlets including Melaka. The only outlet in Melaka is located at AEON Jusco Bandaraya. Its daily...
Words: 2429 - Pages: 10
...RETAIL BUSINESS Since 1985, Malaysia has seen unprecedented growth in retail business. International names like Tesco, Jusco, Carrefour, Isetan, Cold Storage to name a few have made their presents felt among the consumers in the country, influencing the consumers buying behaviour, and affected by these very same consumers in their business strategies and policies (Elle Morena, 2014) Their business models have led to low prices and good quality products. This is also the outcome of supply strategy of high volume purchases, and in the process developing strong supply community. Local mom and pop retailers, though are making a hue and cry about the almost monopolistic business practices by these big retailers, have found new means of surviving. Knowing the local communities almost by names, they have found niche market by offering personalized services such as delivering gas tanks to their homes and supporting community activities such as the Rukun Tetangga. Standardization was the strategies developed for global consumptions. This strategy has become global phenomena, and had a profound impact to the globalization of taste such as the taste for fast food as in Mac Donald's, KFC, Star Bugs and many more. The standardization strategies are manifested in the supply policies, image, branding, human resource policies and many more. However, as consumer s are becoming more and more diverse, standardization as it was requires a re evaluation. The consumer expectations have...
Words: 2425 - Pages: 10
...Company’s marketing mix Any business must consider the marketing mix. The marketing mix is one of the most important elements of an effective marketing campaign. This is a combination of factors that helps a business sell its product. There are a total of seven parts of the marketing mix: price, product, promotion, place, physical environment, people, and process. Companies usually use the four P’s to influence the demand for its products which are product, place, price and promotion. Each of the four elements plays an important role in the success of the marketing plan. Product Strategy Product can define as goods and services or ideas offered to customers. A product can be classified as tangible and intangible. Old Town White Coffee (OTWC) shop offers a wide variety of products their customers. The key product OTWC shop focuses is the coffee product line. They offer 3 different coffee classes which are Old Town White Coffee 3 in 1 blend, Nan yang White Coffee O and simple pure white coffee ready to drink product. There are different flavours of instant 3-in-1 white coffee mix found in the market. For instance, Old Town White Coffee 3-in-1, OldTown White Coffee 3-in-1 Ice Cold, Old Town White Coffee 3-in-1 Hazelnut, and Old Town White Milk Tea 3-in-1. The white coffee is originates from Ipoh, Malaysia. They serve the true and fresh product to the customers and make sure all the customers feel the best taste from the white coffee. The food line of products has local...
Words: 760 - Pages: 4
