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СЭЗДС. MBA хөтөлбөр

Удирдлагын Мэдээллийн Систем

Майкл Портерын үнэ цэнийн сүлжээний загвар

Майкл Портерын үнэ цэнийн сүлжээний загвар нь байгууллагад үнэ цэнэ, өрсөлдөх давуу байдлыг бий болгох боломж олгох онцлог үйл ажиллагаануудыг шинжлэхэд тусалдаг загвар юм. Үнэ цэнэд суурилсан удирдлагын онолоор Үнэ цэнийн сүлжээний загвар нь нь Портерын Өрсөлдөх давуу байдлын (өртөг, үнээр манлайлах, ялгарах г.м) онолын хамт харьцангуй өрсөлдөх давуу байдлыг бий болгоход байгууллагад тусалдаг байна. Үнэ цэнийн сүлжээний загварыг байгууллагын үнэ цэнийг бий болгох чадварыг хамгийн дээд хэмжээнд хүргэх хоёр хүчин зүйлийн нэг гэж үздэг. Үнэ цэнийг бий болгох нөгөө хүчин зүйл нь Портерын өөр нэг загвар болох Өрсөлдөх хүчний загварт ашиглагддаг Зах зээл/Салбарыг татах чадвар юм. Байгууллагын үйл ажиллагаа нь үндсэн ба туслах үйл ажиллагаануудыг гинжин сүлжээгээр явагддаг байна. Үндсэн үйл ажиллагаанууд: Inbound Logistic - Ирдэг ложистик Хүлээн авах, хадгалах, бараа материалын удирдлага, тээвэрлэлтийн хуваар зэргийг агуулна. Operations - Үйлдвэрлэл Механик боловсруулалт, баглаа боодол, угсралт, тоног төхөөрөмжийн үйлчилгээ, тест болон орцуудыг эцсийн бүтээгдэхүүн болгон хувиргадаг үнэ цэнийг бий болгож байгаа бусад бүх үйл ажиллагаанууд орно

Outbound logistics - Гадагш илгээдэг ложистик

Багш Дэ.Болормаа

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СЭЗДС. MBA хөтөлбөр

Удирдлагын Мэдээллийн Систем

Бэлэн бүтээгдэхүүнийг хэрэглэгч рүү явуулахад шаардагддаг үйл ажиллагаанууд хамрагдана: агуулахад хадгалах, захиалга биелүүлэх, тээвэрлэх, түгээлтийг удирдах г.м Marketing and Sales - Маркетинг ба Борлуулалт Сувгийн сонголт, сурталчилгаа, урамшуулал, борлуулалт, үнэ тогтоолт, жижиглэн худалдааны удирдлага зэрэг худалдан авагчдад бүтээгдэхүүнийг худалдахтай холбоотой үйл ажиллагаанууд Service - Үйлчилгээ Худалдан авалтын дараа хэрэглэгчдэд үйлчлэх, засварын үйлчилгээ, суурилуулалт, сургалт, сэлбэгийн хангалт, шинэчлэлт сайжруулалт хийх зэрэг бүтээгдэхүүний үнэ цэнийг хадгалж, нэмэгдүүлдэг үйл ажиллагаанууд орно. Туслах буюу дэмжих үйл ажиллагаанууд: Procurement - Бараа, үйлчилгээний худалдан авалт Түүний эд материал, үйлчилгээ, сэлбэг, эд анги, барилга байшин, машин г.м худалдан авах Technology Development – Технологийн хөгжүүлэлт Эрдэм шинжилгээний судалгаа ба хөгжүүлэлт, үйл ажиллагааг автоматжуулах, дизайн гаргах, дизайныг шинэчлэн өөрчлөх зэрэг үнэ цэнийн сүлжээний үйл ажилланаануудыг дэмжих технологиудын хөгжүүлэлтийг агуулна. Human Resource Management – Хүний нөөцийн удирдлага Ажилтан, ажилчид, менежерүүдийг ажилд авах, мэдлэг боловсролыг дээшлүүлж, хөгжүүлэх, хадгалах, шагнаж урамшуулахтай холбоотой үйл ажиллагаанууд орно. Firm Infrastructure – Байгууллагын дэд бүтэц Ерөнхий удирдлага, төлөвлөлтийн удирдлага, хууль эрх зүй, санхүү, нягтлан бодох бүртгэл, олон нийттэй харилцах, чанарын удирдлага г.м үйл ажиллагааг агуулна.

Багш Дэ.Болормаа

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