...Laurentian Bakeries Case Study Cases in Financial Management Case Synopsis Founded in 1984 Laurentian Bakeries Inc. operates in the industry of manufacturing a vast variety of frozen baked products within their three operating plants in Montreal, Winnipeg and Toronto. The operating plants produce items such as frozen pizza in Winnipeg, MB, pies in Montreal, QC and Cakes in Toronto, ON- with each representing 30%, 30% and 40% of the total revenue stream respectively. The buyers for this company include large institutional clients such domino’s pizza, etc. which have a significantly higher level of power whereas the seller of the products consists of several food producers which have a relatively low level of power. With the cost of setting up a plant of this scale being high, substitute products will also remain high in the market causing the overall profit margin to be low. With the company’s ongoing effort for continuous improvement Danielle Knowles (VP of operations) proposed to expand one of the operating plants in Winnipeg-which was based on the opportunity if the company expanded into the U.S. market. Statement The statement of the problem is how Danielle Knowles will prepare a capital project expenditure proposal to expand the company’s frozen pizza plant in Winnipeg; which is consistent and in line with the company’s capital allocation policy. The proposal should also satisfy the company’s continuous effort for improvement, identification of lost...
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...Question 1: Explain the theoretical rationale for the NPV approach to investment appraisal and compare the strengths and weaknesses of the NPV approach to two other commonly used approaches. (30 marks) After reading the ‘Laurentian Bakeries’ case study, answer the following question: Question 2: Appraise Laurentian Bakeries’ expansion into the US frozen pizza market. (70 marks) You should answer Question 1 of this assignment in no more than 1000 words. The examiner would expect to see a detailed discussion of the theoretical rationale for the NPV rule. Note that describing the properties of NPV does not count as an explanation of the theoretical rationale. For Question 2, the examiner would be keen to find out if you have a clear understanding of the case study and the technique for calculating the NPV of a project. On the next page is a copy of the assessment sheet the examiner will use in order to arrive at a mark. You should answer Question 2 in no more than 1500 words. 1. Did the coursework demonstrate a clear understanding of the case study? (a) Were the assumptions made by the student appropriate? Assumptions on the incremental cash flows that would arise from the expansion of the operations in The US:Example:A. The market value of the site and existing building.B. Demolition costs and site clearance.D. Lost earnings on other products due to executive time spent on the new facility.G. the reduction in the corporation’s tax bill resulting from tax depreciation of the...
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