...2.www.peapod.com 2.1 Introduction- Peapod is wholly owned subsidiary of international food provider Royal Ahold, and works in partnership with Ahold USA supermarket companies Stop & Shop, Giant Food Stores (Giant-Carlisle) and Giant Food (Giant-Landover). Founded in 1989 by Brothers Andrew and Thomas Parkinson, Peapod has grown from a small, family-run shopping and delivery service in Illinois to America's leading Internet grocer, delivering more than 23 million orders across 24 U.S. markets. As in other pure-play online and clicks-and-bricks alliances, what Peapod brings to the partnership is e-commerce and home shopping expertise, web-based software and ordering systems, web marketing and additional information technology (IT) skills. Ahold’s contributions lie in its considerable buying power, real estate, strong store brand recognition, extensive customer base and category management expertise Products Peapod features over 8,000 products in a range of categories: produce; meat and seafood; deli items; prepared foods; natural and organic foods; Kosher foods; office and school supplies; seasonal items; video products; pet items; health and beauty aids; wine, beer and spirits (in specific markets); and private labels from Stop & Shop and Giant. Markets Served * Illinois - Greater Chicago land * Wisconsin - Milwaukee, Kenosha, Racine, Madison * Indiana - Portions of Lake County in Northwest Indiana * Maryland * District of Columbia * Virginia...
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...Peapod Online Grocery Case Analysis Abstract This paper explores Peapod Online Grocery (2008) and its possibilities for success and failure based on several types of consumer behaviors. Most analysts do not expect the online grocery business to become more popular than the 8 to 10 percent of consumers that are estimated to purchase their products online. Parkinson, one of the founders of Peapod could not disagree more. “He states that this strategy can leverage the buying power of Ahold to make higher volume, lower priced purchases, lower distribution and transportation costs” ( Peter & Olson, 2010). The types of consumers attracted to online grocery shopping are also discussed as well as why these consumers find online grocery services to be convenient. Peapod Grocery Case Analysis Peapod online grocery was founded in 1989 by brothers Andrew and Thomas Parkinson. Back in the early 1990’s, Andrew and Thomas Parkinson believed that they had a sure winner with Peapod. Dual income families with little time can go online and do their grocery shopping in a matter of minutes. Consumers can browse the aisles on their home computer and place orders online, by fax machine or by telephone. The orders are then processed at affiliating stores and delivered to homes with in a 90 minute window. Peapod has grown from a small family shopping and delivery service in Illinois to America’s leading Internet grocer. Peapod delivers to more than 23 million orders across 24...
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...As we approach the new millennium, satellite-based communication systems will be the next frontier for this industry. They will assume a vital role in infrastructure, securing telecommunication links during disasters and supporting humanity's space-based efforts. A new epoch in space-based wireless communications has already begun with the deployment of two low-Earth-orbiting (LEO) communication satellite systems: Iridium and Globalstar. The Motorola-led Iridium consortium successfully launched the last five satellites in its strong network during the last year. The entire Iridium network integrates terrestrial phone systems and satellites. Several other satellite systems having global or broad geographical coverage will join this new arena within the next 3 to 4 years, thereby complementing and extending existing terrestrial wireless services. Users of conventional terrestrial cellular services, business people, travelers, maritime vessels, aeronautical and industrial facilities, journalists, government agencies, the Coast Guard and emergency-related organizations, others on the go, and people living in sparsely populated areas will be able to communicate with each other via these services. Satellite-based mobile communication systems are characterized by the distance of their satellites from Earth. LEO satellites are typically located 310 miles (500 kms) to 932 miles (1,500 kms) above the planet, whereas medium-Earth-orbit (MEO) versions are located from 3,100 miles...
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...THE STATE UNIVERSITY OF NEW YORK At NEW PALTZ “Great Food. Low Prices. Friendly Service.” STRATEGIC MARKETING PLAN GROUP 5: DUYGU KAYACIOGLU JENNIFER CASTILLO ANNA TRUONG-CHAU SCARLETT PANEPINTO ABDON WADE DR. RUSSELL ZWANKA BUS 429-01 Marketing Strategy Monday, November 16, 2015 Table of Contents ● Executive Summary………………………………………………………… 2 ● Stop & Shop Description…………………………………………………… 3 ○ Overview, History and Successes of Company ● Stop & Shop Strategic Plan and Focus………………………………….. 4 ○ Mission/Vision ○ Financial and Nonfinancial Goals ○ Core Competencies and Sustainable Competitive Advantage ● Situational Analysis………………………………………………………….. 6 ○ Microenvironment ○ Macroenvironment ○ SWOT Analysis (Macro and Microenvironment Factors).... ● Market-Product Focus……………………………………………………… 10 ○ Growth Strategies ○ Target Markets ● Marketing Program Strategy and Tactics……………………………….. 12 ○ 4 Elements of Marketing Mix Strategy...
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...Contents BUSINESS ETHICS REPORT 1 1. Introduction 3 2. The Growth Story: Expanding Boundaries 4 3. Problems Due to Expansion 5 4. Response towards the Problems and Further Issues 6 5. Accounting Issues 6 Fraudulent Accounting at U.S. Foodservice 7 6. The Aftermath 7 Role of the Auditor 8 Regulatory Bodies 8 7. The Verdict 8 8. The Road to Recovery program 8 1. Introduction Headquartered in the Netherlands, Royal Ahold is one of the world’s largest international retail grocery and food service companies. At its peak in 2001, Ahold’s reported sales and profits were €66.6 billion and €1.1 billion and it operated 5,155 stores in 27 countries with nearly a quarter of a million employees. Ahold was started as a family firm in 1887 by the Heijn family. It was a family-controlled business, operating primarily in the Netherlands for over 100 years. The company went public in 1948. In 1989, Ahold underwent a major transition from a family-controlled to a management controlled firm. This transition resulted in a phenomenal period of success for the firm. It generated over a 1,000% return for its shareholders and had a market capitalization of €30.6 billion by November 2001. In February 2003, Ahold witnessed a reversal of fortunes and suffered a complete meltdown. The firm was in a complete disastrous state with nothing going in their favour: a failed strategy, an accounting scandal, the firing of professional management, and litigation filings from all parts of...
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...Peapod Tina Phillips Rasmussen College Peapod Peapod, LLC is an online grocery delivery service. Peapod was founded by Andrew and Thomas Parkinson in 1989 as a lifestyle solution for busy families. In 1990, Peapod partnered with Jewel Food Stores to fulfill orders. In the beginning, Andrew, Thomas and their families did the shopping and packing and made deliveries with their own cars. (“Our company”) They joined the internet in 1996 when they created and launched their own website, www.peapod.com, they also made the Inc. 500 list of fastest growing privately held US companies. Peapod was associated with Jewel until 1999 when it opened a facility in Niles, Illinois, and started picking orders from there. Using their own picking center helped them control inventory and product quality. (“Our company”) In 2000, Peapod became a wholly-owned subsidiary of Royal Ahold, the international food provider based in The Netherlands, and pursued exclusive relationships with Ahold USA grocers, Stop & Shop and Giant Foods. Peapod was grown slowly and wisely by leveraging partnerships with other established companies. In mid-2001, when competitors like Webvan were going out of business, Royal Ahold purchased the remaining outstanding shares of Peapod, making Peapod the leader in the online grocery space. Since Peapod joined forces with Ahold they now serve more than 355,000 customers each year. (“Our company”) Peapod operates under a centralized distribution model with...
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...proprietor. With that stated, the losses are also those of the sole proprietor. Since there is no separation in the legal entity between the proprietor and the business, all personal assets become attached to the debt of the business. Another disadvantage can come at the time, or untimely of death of the proprietor. There is no automatic continuation of the business. The business becomes part of the owner’s estate and can become subject to probate and “death tax”. • Liability- You risk everything, there is no legal separation between the business and the individual owner. The owner risks all assets, home, car, everything in his/her name. Unlike a corporation, sole proprietorships have unlimited liability and the proprietor is legally responsible for all debts. • Income Taxes- All business related income or losses must be reported on the owner’s personal income tax return. The business is not separately taxed. Deductions are allowed for business expenses in the same manner as any other type of business. The owner is paid simply by making draws on the business’s checking account. At the end of the year all assets and liabilities belong to the owner, and all income and expenses for the tax year is “Pass-through” to the owner. • Longevity/Continuity- The concern here is that, if the owner fails to take appropriate legal actions, the business will automatically shut down upon his/her...
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...Introduction A corporation is a legal entity that is created under the laws of a state designed to establish the entity as a separate legal entity having its own privileges and liabilities distinct from those of its members. There are many different forms of corporations, most of which are used to conduct business. Early corporations were established by charter (i.e. by an ad hoc act passed by a parliament or legislature). Most jurisdictions now allow the creation of new corporations through registration. An important (but not universal) contemporary feature of a corporation is limited liability. If a corporation fails, shareholders normally only stand to lose their investment and employees will lose their jobs, but neither will be further liable for debts that remain owing to the corporation's creditors. Sole- Proprietorship A business structure in which an individual and his/her company is considered a single entity for tax and liability purposes. A sole proprietorship is a company which is not registered with the state as a limited liability company or corporation. The owner does not pay income tax separately for the company, but he/she reports business income or losses on his/her individual income tax return. The owner is inseparable from the sole proprietorship, so he/she is liable for any business debts also called proprietorship. A business can be set up in a variety of ways, ranging from a sole-proprietorship to a general partnership, an LLC to a corporation. Corporations...
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...financial statements associated with each form of business organization, the following consequences associated with each form of business organization, an explanation of the unique product or service the small business provides, the choice of business organization form for the new business idea, and the rationale for choosing this form of business organization. Different Forms of Business The type of business may not be the first question a new or potential business owner contemplates. It is, however, a question that must be carefully addressed because of the tax, managerial, legal and liability impacts that the business formation has. There are a number of legal forms that a business can take. The most common are sole proprietorship, general partnership, limited liability company or LLC, and C or S corporation. Sole Proprietorship Sole proprietorships are probably the simplest and cheapest forms of business organization. They do not require registration with local, state or federal governments (other than taxes and special regulatory agencies). They are businesses which have one owner and they do not have stock. The sole proprietor owns all assets and is responsible for all debts. If the business cannot pay its bills, creditors can sue the owner to collect. The company does not...
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...Legal Forms of Business Ismael Aguilar Business Law / LAW-531 September 10, 2012 Erica Woodford Legal Forms of Business When an entrepreneur is in desire to start a new business, the available options for the legal forms of business are somehow overwhelming. Each form of business provides different advantages and risks, a good understanding of the main aspects of these form of business is a step that the entrepreneur must complete to avoid future drawbacks. During the following paper, we will discuss different form of business, enlist some of their main characteristics, and provide examples of possible scenarios for new business where these different legal forms of business can be used. Sole Proprietorship The sole proprietorship is the most simplest and common form of business in the United States, where the sole proprietor, is the business (Cheeseman, 2010, p. 530). Some of the advantageous characteristics of this legal form of business are the low capital requirements to start the business, the easy to transfer or sell the business, the tax is reported in the owners income tax, and that the owner receives all the profits. In the risks side, the entire capital contributions can be loos if business fail, and the fact that the sole proprietor has unlimited liability, are two characteristics worth listing. Sole proprietorships are good legal form of business for small entrepreneurial projects that can be funded with the owner’s own capital and personal loans, and where...
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...Legal Forms of Business LAW 531 Legal Forms of Business The first step in a new business is to decide how the business will be structured and the first executive decision will be to choose what type of business organization is the best. There are a number of legal forms that a business can take but to make that choice the following should be taken into account. For example: the size and scope of business, the level of structure, the level of control, tax matters, profit or loss of the business, re-investment issues, etc. There are several legal forms of business: sole proprietorship, partnership, limited liability partnership, Limited Liability Company, corporation, S corporation. Sole proprietorship In a first scenario a handyman who wants to get into business which will have little paper work and set up cost. The entrepreneur doesn’t have a partner and will be running the business alone. For this scenario the best business form will be sole partnership. This is a business with one owner which means the owner and business are inseparable. In other words the owner is the business and the business is the owner. The majority of small businesses start out as sole proprietorships because it has some advantages. • sole proprietorship is easy to form and operate • least expensive form of ownership to organize • owners are in complete control, and may make decisions by themselves • the owner receives all income generated by the business • it is easy dissolve the business...
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...business in effort to remain afloat. As their business advisor, I would carefully explain the three different legal forms of business organization (sole proprietorship, partnership and corporation). I would begin by informing them of their current legal form of business which is sole proprietorship. Seeing the fact that they are currently operating under this entity, they should be aware of its advantages such as retaining all profits once debt has been paid. Therefore, it would be imperative to focus on the disadvantages because it is a direct link to their problems. Disadvantages like being unlimited liable for all business debts and insufficient capital for new opportunities. Upon learning the disadvantages of their sole proprietorship, I would expect the McGee’s to inquire about the other legal forms of business organizations. There, I would take the opportunity to inform them of a limited liability corporation (LLC), and some of its advantages/ disadvantages. The main attraction of an LLC is its limited liability status. The LLC would limit their personal liability from business debts and damages incurred by the business. Another advantage is tax benefits. The tax rate for a corporation is more favorable, and personal liability is reduced. This structure also allows more flexibility for profit and loss. Speaking of profits and loss, the McGee’s may split up LLC profits and losses any way they wished, as long as it is provided for in the operating agreement. A couple of...
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...The objective to start a business is to achieve business aims by maximizing its profits. A business is established with a single person or by many people. The legal forms of business are: Sole Proprietorship, Partnership, Limited Liability Partnership, Limited Liability Company, S corporation, franchise, and corporate form are the legal forms of business. The common impacts these forms of businesses have are: liability, tax, legal, and managerial. Sole Proprietorships Sole Proprietorships are the simplest form of business because they have one owner and do not require any registration from federal, state, or local governments. This type of business is suitable for a person who prefers to start a small grocery store, plumbing, consultancy, or a tutor. Sole Proprietorships needs a small amount of capital to start the business. This type of business does not have stocks. A sole proprietor owns the assets. At the same time, he is responsible for all his debts. Sole Proprietorships taxes are straightforward and the reported income on this type of business is reported as regular income. There are no legal restrictions in this business and are flexible for many types of enterprises, products, and services. General Partnership Partnership is a business, when two or more partners combine and share equal responsibilities on the liabilities and operations of that business. This type of business can be preferred if there are two licensed partners to start a business. A good...
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...LIT 1 – Task 1 | SUBDOMAIN 310.1 - BUSINESS LAW | Competency 310.1.2: Organizational Forms | | | | The following report will summarize the key differences between the various forms of legal business entities. The ownership forms covered will include sole proprietorship, general partnership, limited partnership, C-corporation, S-corporation, and Limited Liability Company. Also included will be a brief recommendation of the most appropriate form of ownership for the given manufacturing business. | Section A- For each of the various forms of business ownership, a brief description outlining the basic impact on the following criteria will be given; * Liability * Income Taxes * Longevity or continuity of the organization * Control * Profit Retention * Location * Convenience or burden Sole Proprietorship Perhaps the most common form of business ownership, sole proprietorship, is generally the simplest form of business ownership due to the lack of separation between the entity and the individual. While there are positive and negative implications to any form of business ownership, these are generally more exaggerated in the instance of sole proprietorship. The ease of formation and ownership and limited regulation are strong benefits, however, the negative aspects are far greater than in any other form of ownership. The first negative ramification is the lack of ability to continue the company after the owner either becomes unable or...
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...of business organization. Here there is only one owner of the business and no separate legal entity. The next form of business is a general partnership, or ordinary partnership. A general partnership is an association of two or more persons to carry on as co-owners of a business for profit. Here there are general partners, who are liable for the company and have equal say. Another form of business is a limited partnership, which is also known as a special partnership. Limited partnerships are used for different business ventures including investing in real estate, drilling oil and gas wells, investing in movie productions, and more. In this form, there are two possible types of partners: general partners and limited partners. General partners contribute capital, are liable, and are involved in the management. Limited partners contribute capital, however they are not liable for the company and are not involved in the management. A limited liability corporation (LLC) is an unincorporated business entity that combines the most favorable aspects of general partnerships, limited partnerships, and corporations. An LLC operates under state law, not federal law. A limited liability partnership (LLP) is a special form of partnership in which all partners are limited partners, and there are no general partners. The last type of business form is a corporation, which is a fictitious legal entity that is created according to...
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