M1A3
The vision and mission statement of Livoria Sandwiches is for them to maintain their strong reputation amongst their current loyal customers for quality while maintaining a unique product. In providing a supply of a different product, Livoria is competing to some degree using a differentiation strategy which will allow Livoria to charge a premium on their products, and allow them to be competitive based upon the perceived difference they have from the rest of the market segment.
The key stakeholders preferences include exploring possible franchising, enhancing their vegetarian menu with an ultimate quantitative goal being to have a $1.1M net income by 2015. Within these key stakeholder preferences, both Paul and Sam would like to maintain a focus on preserving their high quality and continue to avoid using their line of credit.

The weaknesses and constraints of Livoria Sandwiches operations at this point in time are a limited supply of capital, specifically cash, which is negatively effected by both the back taxes and the requirement to have $20,000 as a minimum cash balance at all times. The lack of cash is even more so negatively effected due to the $500,000 liability that must be paid by 2015. Another operational constraint for the business is that they rely completely on one supplier for all of their store ingredients. The heavy reliance on one supplier and the consequences of this is displayed by the fire at Food Terminal, and the difficulty in securing a supplier at the same price as Food Terminal.
The strengths and Key Success Factors for Livoria Sandwiches are having a high quality customizable product, being located in an area of their city that is experiencing heavy population growth that is also a popular area for vegetarians, their resource efficiency and ability to operate their business without any debt.

The current Financial Assessment of