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Madam C.J. Walker

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Madam C.J. Walker's Abilities Gen200 December 9, 2010

Madam C.J. Walker's Abilities “While America has produced hundreds of millionaires, few ex-washerwomen are numbered among their ranks” (Inventors Assistance League, 1999-2005). Madam C. J. Walker, an African American, formerly known as Sarah Breedlove, went through many hardships but had the abilities to turn her adversity into prosperity. She went from tending cotton fields to a washerwoman, eventually marrying to escape the abuse of her brother-in-law. She gave birth to a daughter and three years later husband passed away. Madam C.J. Walker decided that she wanted her daughter to have a better life than her own. She had to find the ability to start this journey, to plan, grow and sustain her accomplishments and finally the ability to give back and help others. Many Americans have the dream to start their own company and become successful, but most have the inability to start. Madam C.J. Walker was able to start; she moved her daughter to Denver and worked as a cook while she saved her money to start her business. She discovered the ingredients to put on her scalp to make her hair grow. Many African American people back in her time had poor hygiene and would lose his or her hair. Madam C.J. Walker’s treatment worked wonders on her own scalp and on her friends. She began her own company, selling her Wonderful Hair Grower door to door for a year and a half. Soon she had a following of women selling her products across the country. She began to take out ads in newspapers and soon her products were the talk of Colorado. She married Charles Walker and this when she officially had her name changed to Madam C.J. Walker. “To suggest a touch of elegance to her products, she added “Madam” to their labels (Vare & Ptacek, 1993, p. 4). This is a way that shows her ability to market herself and her products. Madam C.J. Walker was able to plan, market and, grow her business. With all successful businesses, one has to keep moving forward to grow. She moved her business to Pittsburg so she could ship her products across the country easier. Lagace (2007), “One of the secrets to Walker’s success was tapping into the remarkable active African American social life that revolved around the church” (HBS Cases: Beauty Entrepreneur Madam Walker, para. 9). Another revolutionary concept for business was the opening of the training school for Walker sales agents, called Lelia College, after her daughter who was a partner in the college. Business grew so quickly after this, she moved her company to larger facilities. She decided on Indianapolis, which had become the country’s largest inland manufacturing center. Her ability to persevere, to plan, and to grow led to her abilities to give back to her country, race and her community. “My object in life is not simply to make money for myself or to spend it on myself in dressing or running around in an automobile, but I love to use a part of what I make to help others” (Bundles, 1996, p. 6). Not only did Madam C.J. Walker help African American women feel and look better with her products, but she also helped those who worked for her by training them for a lasting career that gave women economic self-sufficiency. Madam C.J. Walker used her wealth and social standing to encourage other women to purse business opportunities and economic independence. She was always generously giving to schools, colleges, orphanages, and more. Later in her life she used her ability to of public speaking and organizational skills to social and political goals. She formed philanthropy clubs to work alongside her existing national association for her sales agents. She launched a powerful campaign against the barbaric practice of lynching. In 1919 Madam C.J. Walker passed away. While her daughter, was the principal heir there were still a score of other beneficiaries of charitable and educational organizations. Madam C.J. Walker’s dream was to make a better life for her daughter, which she did, giving her an education, beautiful places to live and a business to be a part of, but she also gave to her country and her race. At one point she employed more than 3,000 people and became the first African American woman self-made millionaire. She was so generous, the wealthier and more successful she became the more she devoted to black causes. To accomplish the American dream of turning rags to riches one has to be able to start, persevere, plan for the future. Madam C.J. Walker went beyond the American dream and used her abilities of her voice and lent it to important causes of her race and to other women. W. E. B. Du Bois in his obituary for her wrote, “It is given to few persons to transform a people in a generation. Yet this was done by the late Madam C.J. Walker” (Vare & Ptacek, 1993, p. 6).

References Bundles, A. (1996). Madam C.J.Walker. American History, 31(3), 4. Retrieved from the University of Phoenix library, EBSCOhost. Inventions. (2005). Madam C.J. Walker (1869-1919) Cosmetics Manufacturer. Retrieved from http://inventions.org/culture/african/cjwalker.html Vare, E. A., & Ptacek, G. (1993). Women Iventors & Their Discoveries (2nd ed.). Retrieved from the University of Phoenix library, EBSCOhost. Lagace, M. (2007). Working Knowledge. Havard Business School. Retrieved from http://www.hbswk.hbs.edu

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