...Relations? How is the changing technology environment impacting on Public Relations? Public Relations more than ever before is feeling a direct impact on this fast moving and ever evolving technology based world we live. Traditional forms of media are becoming obsolete, people are participating in more on-line discussions and organisations are much more accountable as more and more people have access to computers, phones and applications 24 hours, seven days a week. ‘In a world where e-mails are returned faster than phone calls and decisions may be made based on corporate websites, it is becoming increasingly important for businesses and business professionals to create and maintain and effective online presence.’ (Gale Cenage Learning, Madiha Bilal Kapadia, 30 November 2011) Recently Qantas was involved in a potential on-line disaster or was it a stroke of Public Relations genius that shifted the focus from the trade union discussions to a pair of first class pyjama’s? Qantas is Australia's largest airline and one of the oldest airlines in the world. Qantas was founded in Winton, on 16 November 1920 as Queensland and Northern Territory Aerial Services Limited by Paul McGuiness, Hudson Fysh, Fergus McMaster and Arthur Baird. Initially the airline operated air mail services subsidised by the Australian government, linking railheads in western Queensland. Between 1926 and 1928 Qantas built several aircraft in Longreach and made the inaugural flight of the Royal Flying Doctor...
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... |CSD Askari 14 |600 |0 |14 |8400 | |5 |Miss Saba |CSD Westrige |600 |0 |15 |9000 | |6 |Miss Neelum |CSD Scheme III |600 |1000 |15 |10000 | |7 |Miss Uzama Iqbal |CSD Super Mall Lahore |600 |1000 |15 |10000 | |8 |Miss Ghazala |CSD Super Market |600 |0 |3 |1800 | |9 |Miss Madiha Iqbal |CSD Naval Complex |600 |0 |11 |6600 | |10...
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...Javeria Khan Permanent Address: Eden Value Homes House#15, Street 03, Block A. Multan road Lahore Pakistan. Email: ribbons.16@hotmail.com[->0] Phone: 03333293843 OBJECTIVE To work in a challenging and professional environment, where I can groom my technical, managerial and interpersonal skills and provide a valuable contribution to the organization. EDUCATIONAL HISTORY Bachelors in Fashion & Designing Pakistan Institute of Fashion Designing (4 years) 2006 – 2010 F.Sc Karachi Public College, Karachi, Pakistan 2003 – 2005 S.S.C St. Peter’s High School, Karachi, Pakistan 2002- 2003 CREATIVE SKILL · Research and inspirational work · Mood boards · Design development · Textile designing TECHNICAL SKILLS · Pattern · Draping · Sewing · Fashion drawings PROJECTS DONE IN PSFD · Lawn print for Nishat linen. · Children wear for Mini Minors. · Projects on themes like military, mafia, ballerina, color assignment. · INTERNSHIPS · Mrs. Kazmi (2months) · Nomi Ansari (2weeks) · Few projects with Yahsir Waheed. (in PIFD) · Attended Fashion...
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...Principles Of Marketing Submitted to: Final project on: Ms. Nadia Rahim Submitted by: Madiha Fazal Sheeba Siddiqui Syed Umer Noman Abdul Sheikh Moiz Afsheen Raza Zaidi Certificate: It is to certify that all the work submitted is authentic and genuine. Preface This project report has been prepared to meet the requirement of the final project of Principles of Marketing of program MBA. For the preparation of this project we have visited K&N’s outlets and its head office and had a meeting with marketing manager of K&N’s. The rationale behind visiting the company is to study and evaluate the marketing and positioning strategies of K&N’s products the history and development of the food market. The report starts with the basic history and introduction of the company, its products and competitors it also covers the general information of the market. The information presented in this report has been obtained from the company’s personnel consumers and the market and company’s websites. Group members Sheeba Siddiqui Syed Umer Noman Madiha Fazal Afsheen Raza Abdul Moiz Contents Introduction 3 History: 3 Working Process: 3 PRODUCTS: 4 CURRENT MARKET SITUATION: 4 COMPETITORS 5 Menu foods: 5 Man-o-salwa 5 Pk Foods 5 Dawn foods 5 Competing products 5 Earlier product to satisfy need: 5 Researching Organizational Marketing Positioning: 6 Target Marketing Segments 6 • Working...
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...Feminism by Madiha Rauf Feminism is a collective struggle towards acceptance of women existence and recognition of their contributions. Its’ basic philosophy is to challenge the social status quo by defining and supporting women rights. Historically the term of feminism is established in western society as a protest against the laws and policies that compelled women to work in a subordinate role in the 18th century. Millett characterizes feminism as a “system of political, economic and social equality between sexes” (Millett, 1970: 74). While it is defined as “politics directed at changing existing power relations between women and men in a society” by Weedon, (1987).Hooks (2000) explains feminism as “a movement to end sexism, sexist exploitation, and oppression”. Feminism is diverse collections of social theories through which many focus on analyzing the social constructions of gender while other focus on gender inequality and promoting women’s rights. By describing major forms of feminism, Tuttle, Lisa (1986) says, radical feminism considers patriarchy as a root cause of women oppressions so believes on radical social changes while liberal feminism asserts the equality of men and women through legal and political reforms. Socialist feminism supports Marx’s ideas &relates the oppression of women to labor exploitation and class structure. While essential and cultural feminism believe that females value because of their special differences & inherent ability to care. Many...
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...We take furniture company of Try Star international .It has two branches one in Lahore and other in Karachi. Old system were centralized and we design a new system of database which is distributed i.e. the database of the Lahore campus is in Lahore and the database of karachi campus is in Karachi i.e a collection of multiple ,logically interrelated databases distributed over a computer network. DDBMS: A distributed database management system is defined as a software system that permits the management of the ddbs and makes the distribution transparent to the users. Why we use distributed database? In centralized system, all queries are handled by the main server and all loads are on the server but in distributed system, a separate server for each site exists. • In centralized system If centre goes down, everything is down. So you need to have offsite redundant servers. • In centralized system there is the single point of failure that can bring an entire company down in the event of a server crash but in distributed system if one server crashed down we get information from main server. Distributed Database design: The design of a distributed computer system involves making decisions on the placement of data and programs across the sites of the computer network .in the case of distributed DBMSs,the distribution of application invoves two things: • The distribution of the distributed DBMS softwares • the distribution of thr application of...
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...IJCSI International Journal of Computer Science Issues, Vol. 9, Issue 4, No 3, July 2012 ISSN (Online): 1694-0814 www.IJCSI.org 407 The Impact of Social Media and Social Networks on Education and Students of Pakistan Waqas Tariq1, Madiha Mehboob2, M. Asfandyar Khan1 and FaseeUllah3 1 Department of Computer Science, City University of Science & Information Technology, Peshawar – Pakistan 2 Department of Management Sciences City University of Science & Information Technology, Peshawar – Pakistan 3 Department of Science & Technology Unit UMM AL QURA University, Makkah, Saudi Arabia Abstract The impact of social websites can be good on students but if we have a closer look on the real impact of social networks. Today it is ruining the future and carrier of students. The social networking websites like https://www.linkedin.com, http://www.facebook.com/, https://twitter.com/ and https://www.orkut.com/ etc. are continuously distracting students from their studies. The main focus of student should be education but unfortunately today’s student are emphasizing on such sites which can be a complete wastage of time. Social Networks was only an electronic connection between users but unfortunately it has become an addiction for students, teenagers and even adults. This paper presents impact of social networks on education, students and impact on life of teenagers, further it describes how social networking websites are auditory and dangerous...
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...Submitted to: MADIHA AWAIS Submitted by: Razia Liaqat BBA02121028 Adil Qamar Noor bba0212102 ASSIGNMENT: Corporate social responsibility and Business ethics LAHORE BUSINESS SCHOOL ATLAS HONDA Atlas Honda limited being Japanese, always believes in quality leadership customer and satisfaction of share holders. The executives and managers at AHL are keen about the staff cooperation and dedication. That’s why promoting teamwork culture is the core activity of the company. The vision of AHL as follows: Vision: “To remain Market leader in the motorcycle industry, emerging as a global competitive centre of production and exports.” Mission: Mission statement is that statement which further reveals the practicalities of any organization, comparable to its vision statement. The mission statement at AHL is below: We see the world through the eyes of dreamer .because we are a company founded by a dreamer .and we are a company built on a dream. PRODUCT: Honda CG 125 Specifications: * 125 cc 4-stroke engines generates * 11-Horse Power with low fuel consumption. It is ideal for high speed, long runs and rough pathways. * Honda CG125 has a CDI Ignition System and a 12-volt battery (instead of 6-volt). The headlight and indicators...
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...February 20, 2014 Submitted by: Abdul Wahab Ali (823) Madiha Anwar (824) Yasser Anwar (802) Brandind models – similarities and differences Submitted to: Mr Hassan Raza Consumer Based Brand Equity Model CBBE model endorses the fact that the power of a brand in actual lies within the minds of its customers. Various components of the CBBE model act as building blocks to enhance the marketing program of a brand. * Salience represents the bottom of the customer-based brand equity pyramid. This refers to what customers associate with a particular brand. * Performance categorizes brand awareness traits, and the types of products associated with the brand. Company reputation for service and reliability also factor in. * Imagery refers to the company image; it relates to emotional marketing, which has been proven more persuasive than factual approaches. The customer-based brand equity model relies on the description of a company's image and other intangible impressions from the user experience. These might include user profiles, experiences, and how a customer relates to the company or products in general. * Judgments and feelings fall on the next step up of the customer-based brand equity model. Generally, these aspects look at what a customer thinks and how a customer feels about a brand. * Resonance describes the resulting customer loyalty and engagement with the brand. It describes whether a brand has a marked presence in the customers' minds or is...
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...FINAL PROJECT ` Statistical Analysis of Marketing Questionnaire pertaining to small business success in Karachi Submitted By: Asad Ali Beenish Aslam Madiha Saleem Sunniya Zehra Rizvi Course: Methods in Business Research Instructors: Ejaz H.Mian Saima Husain Class: BBA (MIS) IV Date: November 26, 2008 Table Of Contents Acknowledgements 2 1. Introduction 3 2. Analysis Methodology 4 3. Questionnaire Data 5 4. Analysis 9 4.1 Simple Observations and Correlations 9 4.2 Expectations v. Observations X 4.3 Limitations X 6. Conclusions x 7. Appendix X Acknowledgements The following people have been very influential in the smooth running and development of this project report. We would like to thank them for their help and guidance during the making of this project: • Mr. Ajmal Hussain, nephew of the owner of Akhtar compound. We thank him for allowing us to visit and carry out our survey in his compound. He provided assistance and guidance to us in carrying out our survey in the compounds. • Mr. Faiz and Mr. Farhan. Their help is was indispensible towards the completion of this project. They took us around the different...
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...Information and communications technology Information and communications technology (ICT) is often used as an extended synonym for information technology (IT), but is a more specific term that stresses the role of unified communications and the integration of telecommunications (telephone lines and wireless signals), computers as well as necessary enterprise software, middleware, storage, and audio-visual systems, which enable users to access, store, transmit, and manipulate information. The term ICT is also used to refer to the convergence of audio-visual and telephone networks with computer networks through a single cabling or link system. There are large economic incentives (huge cost savings due to elimination of the telephone network) to merge the telephone network with the computer network system using a single unified system of cabling, signal distribution and management. Information and communication technology expenditure (% of GDP) in Pakistan was reported at 4.37 in 2008, according to the World Bank. Information and communications technology expenditures include computer hardware (computers, storage devices, printers, and other peripherals); computer software (operating systems, programming tools, utilities, applications, and internal software development); computer services (information technology consulting, computer and network systems integration, Web hosting, data processing services, and other services); and communications services (voice and data communications...
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...Final Time Table - Fall 2014 ( v 20141113-1130 ) CIIT_Lahore FA14-BEC-A (Semester 1) (DDP) 2 10:00 - 11:30 HUM-Huma Ijaz 1 8:30 - 10:00 Phy-Dr. Saif Ur Rehman 3 11:30 - 1:00 4 1:30 - 3:00 5 3:00 - 4:30 HUM-Dr. Musferah Mehfooz 6 4:30 - 6:00 7 6:00 - 7:30 Subjects Count English Physics for Chemical Comprehension and Engineers Composition Islamic Studies N-7 HUM-Huma Ijaz N-1 Math-Imran Zulfiqar Chem-Amjad Riaz Cheema Chemical Process Principles I N-11 Calculus I 2 Chemical Process Principles I 2 English Comprehension and Composition 2 Islamic Studies 2 Lab-Engineering Drawing 2 Lab-Physics for Chemical Engineers 2 Physics for Chemical Engineers 2 Tuesday Monday English Comprehension and Composition Calculus I N-7 N-12 Chem-Amjad Riaz N-11 Wednesday Phy-Dr. Saif Ur Rehman Physics for Chemical Chemical Process Engineers Principles I N-18 HUM-Dr. Musferah Mehfooz N-19 Math-Imran Zulfiqar Cheema Dr. Saif Ur Rehman / Dr. Ishrat Sultana Thursday Islamic Studies Calculus I Lab-Physics for Chemical Engineers N-15 N-3 Applied Physics Lab Chem-Muhammad Imran Rafiq Friday Lab-Engineering Drawing PC Lab-C Lessons/week 14 Timetable generated:11/13/2014 aSc Timetables Final Time Table - Fall 2014 ( v 20141113-1130 ) CIIT_Lahore FA14-BEC-B (Semester 1) (DDP) 2 10:00 - 11:30 Math-Syed Tahir Raza Rizvi 1 8:30 - 10:00 HUM-Huma Ijaz 3 11:30...
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...Theories for Dividend Policy and Factors Affecting Dividend Payout A Review of the Literature Prepared for, 11038 Corporate Finance 307 School of Economics and Finance Curtin Business School Curtin University Miri Sarawak Campus Abstract The main objective of this literature review is to highlight the major theories for dividend policy that have been discussed and argued by many researchers over the years. It is aim to helping firms’ management to set their dividend policy and provide additional knowledge to investors. The theoretical aspect is agency theory which has negative relationship between percentages of insiders and ratio of dividend payout. The signaling theory is applicable in the real world but there is no evidence to support changes in dividend payout signaling the current and future performance of the firm. Bird-in-the-hand theory which risk adverse investors prefer receive dividend now instead of sell their shares in future for capital gain and this theory was not agreed by MM. Next is tax preference theory to study whether the level of firm leverage ratio will affect the dividend payout but it is not applicable for Indian firms. Lastly will discuss about how firm size and financial leverage can affect the firms’ dividend payout. In conclusion, since firms are free to choose whether to distribute dividend or retained their earnings, so there are not right or wrong theories and factors for dividend policy. Government regulations on firms and corporate...
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...People Perception of Islamic Banking Muhammad Sohail Bhatti Student MS Islamic Banking & Finance University of Management & Technology Abstract: This research was conducted to gauge the perception of general public about Islamic Banking in Pakistan. Questionnaires were distributed to customers of Islamic Banking and conventional banking. The results revealed that most of the people do not have adequate knowledge of the concepts of Islamic Banking. Some of the participants did not even know that “Riba” is forbidden in Islam. Less awareness about the Islamic banking concepts can be the main cause of negative perception among general public. This study also revealed that many people think that Islamic banks have not played their proper role in creating the awareness and knowledge about the concepts and working of Islamic banking. The study might help the Islamic Banks to reconsider their marketing strategies so that the negative perceptions of the general public may be changed to a positive one. Key Words: Islamic Banking, Perception Introduction: Islamic Banking is relatively new concept as compared to conventional banking. The history of conventional banking dates back to about two hundred years. Whereas Islamic banking is only in its infancy stage and started only about 17 years ago. People are so used to the conventional side of the banking that it is a little hard for them to understand the Islamic Banking concepts and the working and services offered by them...
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...BBA MERIT LIST FOR BBA(Hons) Program FALL 2012 SEMESTER Ref No Name 1 ABDUL REHMAN 2 HESHAM NAEEM 3 SUMBAL EJAZ 4 MUHAMMAD ZAIN AKRAM 6 HAMMAD SHAHID 7 AWAIS-UL-HASSAN EJAZ 8 HASHIR ALI 9 MUHAMMAD SAAD SALEEM 10 NOUMAN FARRUKH 14 FARA SHABBIR 15 MUHAMMAD AHMAD LODHI 16 WAJID TALAL 17 MOHAMMAD SHAKIR KHAN 19 MOHSIN RIAZ 24 MAAZ NAZAR 25 MUHAMMAD SALMAN KHAN 27 ALI MAQSOOD 28 SEHBA FAYYAZ 30 SANA YAHYA 31 MUHAMMAD KAMRAN MANZOOR 32 HAFIZ JHANZAB ANJUM 33 ASLAM IRSHAD 34 MUHAMMAD SOHAIB ANWER 35 MUHAMMAD KHURRAM SAEED 42 HAMMAD SADDIQUE 43 SAAD DANIYAL MUSSADIQ 50 ABDUL WALEED BUTT 51 ZUBAIR TANVEER 52 SAJID KHALID 53 SULAIMAN DAWOOD 54 HUNAIN FAISAL 55 TAMOOR SADIQ 56 MUHAMMAD ABEER AZMAT 57 MUHAMMAD BILAL SAJJAD 58 HAFIZ MUHAMMAD ASHIR 61 MUHAMMAD MURAD NAWAZ 64 NAYAB MAZHAR 65 FAIZAN KHALID 66 ARBAAZ ALI KHAN 67 MUHAMMAD UZAIR UL HASSAN 68 KHISAL IFTIKHAR 70 HAMZA KHALID BUTT 74 FAREEHA NADEEM 75 ABAD HAYEE 78 NAMRA SOHAIL 79 ABEER JALEEL DAR 80 MUHAMMAD KHIZER ASHFAQ 81 USAMA AKMAL 85 TALAL QASIM 89 MUHAMMAD JUNAID 90 MUHAMMAD SAJID 92 MAHNOOR MURTAZA 93 YAMAN SHARIF 96 RASHID IQBAL 97 KHATIJA SHAFIQ 98 AMMAR 99 USMAN AZAM 101 SAYED MUHAMMAD ANAS ZAIDI 103 ABDUL RAHEEM QAZI 104 WAQAS NADEEM 107 AREEBA WASEEM 112 HAMID ALI 113 AYESHA SATTAR 115 JAHNZEB IQBAL 117 AIMAN 118 HUSSNAIN SAFDAR 120 DURRAB NADEEM 122 IRFAN SHAHID 125 SABA BAQAI 126 MUHAMMAD FARRUKH NAWAZ 127 ABDUL HASEEB 128 MUHAMMAD SOHAIB SHAFIQUE ...
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