Advertising- any sales message paid for by a sponsor.
Approach- the way the salesperson enlists the prospect’s willingness to hear about a product
Balance sheet- shoos the financial position of a company at a particular time
Basic skills competency- the ability to communicate or to give and receive information
Behavior- the way a person acts and reasons.
Behavioristic variables-information about consumer’s variables behavior toward and knowledge and use a product.
Bonding- the employer buys insurance on employees
Budget-plans that show a company’s sales expenses land capitals need for a future period
Business – all the activities of an individual or group of individuals involved in producing and distributing goods and services to customers
Business cycles- alternating periods of growth and inactivity in an economy
Business plan- a comprehensive written proposal that describes a business and its specific goals and objectives.
Business risks- the possibility of business loss or failure
Buyer’s remorse- term used to describe customers second thoughts after a purchase
Buying behavior- the way a person acts and enacts in the market place
Buying motive- an internal force that prompts a person to buy something
Capital- all the money and tooiscsech as machinery and factories that are used in an organizations operation
Career cluster- consists of the various occupation in a certain field at are levels of skill reeducation/ and experience
Close- the completion of a sale
Cognitive dissonance- term used to refer to post devises=on doubt that a customer has about an original purchase
Cold canvass approach- a manse of finding prospects in which the sales person makes as many calls as possible without checking them out beforehand
Collateral- assets the borrower pledges to the bank as security
Communism- a socialist economy tied by a single political party