...multiple options to consider before enrolling into an agreement and Ace Cable is conducting research to persuade more people to sign on with the company. The research included defining the population from which the samples were collected. When it comes to the population and the different samples collected, the main goal is to focus on customers and provide outstanding services by conducting customer interviews, and surveys including group interviews of all ages. There are several methods that have taken place concerning collecting samples. The individual interviews we have collected were samples by applying surveys, from face to face interviews, in-store feedback, and telephone surveys. These surveys and interviews are conducted on a daily basis. These surveys are taking place in order to better our business when it comes to Ace cable. Individuals are completing surveys by voicing their opinions when it comes to the services and the channels that are selected. By having these surveys and interviews in place, we are getting the best feedback on what type of services they are looking forward to and what needs to be improved. In regard to group interviews, samples are being collected by surveys that are conducted at the time of the interviews. The surveys samples that are collected deals with expectations, feedback, and improved service. By having these different outcomes taking place, we can collect enough...
Words: 855 - Pages: 4
...CHAPTER 3 RESEARCH METHODOLOGY This chapter presents the method of research utilized in the study, the population, sample size, and sampling technique, description of the respondents, research instrument, data-gathering procedure, and statistical treatment used for data analysis. Research Method Used The descriptive method of educational research was employed in the study, since it describes what traits or what it is of a certain educational phenomenon. Borg defines the descriptive method as a distinctive research methodology of systematic data collection, presentation, and analysis. The method of research is concerned with conditions and relations that exist, practices that prevail, processes that are going on, point of view effects that are being felt, or trends that are developing. This method is the most appropriate method for this study, as Best asserts that the descriptive research goes beyond mere tabulation of data to the analysis and interpretation and meaning of what is being described. It involves a more in depth analysis through the use of numerical and comparative analysis. Population, Sample Size and Sampling Technique Table 1 Frequency and Percentage Distribution of Population and Sample |Course, Year and Section |Population |Sample |% | |BSMT-A1 |48 |12 ...
Words: 1268 - Pages: 6
...INTRODUCTION Definitions Each country has its own currency through which both national and international transactions are performed. All the international business transactions involve an exchange of one currency for another Scope of the study * The study can help in analyzing Growth in currency derivatives. * Companies are looking to get a competitive edge * Quick returns are possible for short term profits in currency derivatives * Future growth of currency derivatives OBJECTIVES OF STUDY * OBJECTIVES OF THE STUDY The basic idea behind undertaking Currency Derivatives project to gain knowledge about currency future market. * To study the basic concept of Currency future * To study the exchange traded currency future * To understand the practical considerations and ways of considering currency future price. * To analyze different currency derivatives products. Limitations of the Study Every study is bound by limitations and as such this is no exceptions. 1. The analysis was purely based on the secondary data. So, any error in the secondary data might also affect the study undertaken. 2. The currency future is new concept and topic related book was not available in library and market. 3. Confidential matters were not disclosed by the company. 4. There were time constraints. Existing & proposed product Produts and services 1.Equity Trading The best way...
Words: 2725 - Pages: 11
...You Face Any Problem Then E Mail Us At JOHNMATE1122@GMAIL.COM MATH 221 Homework Week 1 1. Determine whether the data set is a population or a sample. Explain your reasoning. The age of each resident in an apartment building. Choose the correct answer below. 1. Population, because it is a collection of ages for all people in the apartment building. 2. Sample, because it is a collection of ages for all people in the apartment building, but there are other apartment buildings 3. Population, because it is a subset of all apartment buildings in the city. 4. Sample, because it is a collection of ages for some people in the apartment building. 1. Determine whether the data set is a population or a sample. Explain your reasoning. The salary of each baseball player in a league Choose the correct answer below 1. Sample, because it is a collection of salaries for some baseball players in the league 2. Sample, because it is a collection of salaries for all baseball players in the league, but there are other sports 3. Population, because it is a collection of salaries for all baseball players in the league 4. Population, because it is a subset of all athletes 2. Determine whether the underlined value is a parameter or a statistic. The average age of men who have walked on the moon was 39 years, 11 months, 15 days. Is the value a parameter or a statistic? Parameter Statistic 2 Determine whether the data set is a population or a sample. Explain your reasoning...
Words: 3015 - Pages: 13
...Research Proposal: A CRITICAL ANALYSIS ON THE IMPLICATIONS AND EFFECTS OF CORRUPTION IN THE SOUTH AFRICAN ECONOMY AND HOW IT CAN BE MANAGED About the writer: Tyson Thamsanqa Sibanda Rosebank College South Africa: Bachelor of Business Administration 3 (2015) Contact details; Tyson.msimanga@gmail.com 0027786500000 / 0027815993434 BACKGROUND AND ORIGIN Corruption in South Africa has been so widespread that, unless it is decisively tackled in this presidential term, there is a real danger that it will become embedded as a ‘normal’ aspect of life in our country. Once it becomes part of the ‘culture’ of our society, it will be almost unmanageable to uproot. Corruption is generally defined as the abuse of public office for private gain. It usually comes in two forms. Firstly, the alleged ‘big-time’ corruption which take place when public officials bend the rules to channel patronage to relatives, friends and associates, or accept bribes; as well when private agents bribe public officials to give them exclusive advantages or privileges. Secondly, there is the quiet corruption, which occurs when public servants purposefully neglect their duties to provide public services or goods. Quiet corruption may not involve an exchange of money, but involves providers of public services such as teachers, nurses or other government officials, twisting the rules for their own private welfares. This includes, for example, public servants, such as a minister or nurses not turning up for work when...
Words: 5145 - Pages: 21
...we want to test? 4.Research design specification - What type of methodology to use? - examples: questionnaire, survey 5.Question specification - What questions to ask? In what order? 6.Scale specification - How will preferences be rated? 7.Sampling design specification - What is the total population? What sample size is necessary for this population? What sampling method to use?- examples: Probability Sampling:- (cluster sampling, stratified sampling, simple random sampling, multistage sampling, systematic sampling) & Nonprobability sampling:- (Convenience Sampling,Judgement Sampling, Purposive Sampling, Quota Sampling, Snowball Sampling, etc. ) 8.Data collection - Use mail, telephone, internet, mall intercepts 9.Codification and re-specification - Make adjustments to the raw data so it is compatible with statistical techniques and with the objectives of the research - examples: assigning numbers, consistency checks, substitutions, deletions, weighting, dummy variables, scale transformations, scale standardization 10.Statistical analysis - Perform various descriptive and inferential techniques (see below) on the raw data. Make inferences from the sample to the whole population. Test the results for statistical significance. 11.Interpret and integrate findings -...
Words: 1002 - Pages: 5
...* CONSTANTS – refer to the fundamental quantities that do not change in value. Fixed costs and acceleration due to gravity are examples of such. * VARIABLES – are quantities that may take anyone of a specified set of values. These set of values can be classified as qualitative (categorical) and quantitative (numerical) variables. * It may also refer to any observable characteristics or attributes of group of objects, individual or events. Those variables having cause – and – effect relationships are called independents / endogenous and dependent / exogenous variables. * QUALITATIVE – are non – measurable characteristics that cannot assume a numerical value but can be classified into two or more categories. Data obtained from this type of variable come from qualitative data. * DICHOTOMOUS – consists of one or two values; example of which is gender (male or female) * TRICHOTOMOUS – three values; example is in an opinion poll (for, against or undecided) * MULTINOMOUS – four and more; example of which are the responses coming from the a survey like “Smoking Habits”(always, very often, often, seldom, very seldom) * QUANTITATIVE – are those quantities that can be counted with your bare hands, can be measured with the use of some measuring devices, or can be calculated with the use of mathematical formula. Data involving quantitative variables are called quantitative data. * DISCRETE – consists of variates (actual values) usually obtained...
Words: 2159 - Pages: 9
...CHAPTER 1 INTRODUCTION Introduction The network services first enter Malaysia in the early 1990s during the management of former Prime Minister, Tun Dr. Mahathir Mohamad. The network service which perceived to be some kind of policies that may favor the political supporters was not accepted by some parties. Hence, the service was constraint to gain acceptance by public and did not had any improvement. After the Asian financial crisis which hit Malaysia on year 1997-1998, a new era of market was transformed. A standalone policy and regulatory body known as the Malaysian Communications and Multimedia Commission (MCMC) was formed to bring new length of transparency and public liability to technology sector administration. Since then, broadband connections were widely spread in the market. For example, 1700 broadband connections were provided in approximately 800 libraries and expanded to public location where Internet can be found at most towns. As the government keep pushing toward the development of a broadband society, a large total number of broadband connections of all kind increases from 19,000 to over 200,000 in year 2002. While in year 2004, the government determines to set an amount of RM 800 million to build and improve broadband connectivity at countryside and outskirt. As Malaysia pushing ahead to create a broadband society, broadband service provider can grab this opportunity and promote the service to the consumer. Malaysia has been continuously proving...
Words: 10726 - Pages: 43
...In-Plant Training Report 2nd Semester (BCCT) Brandix College in clothing Technology and Management(dip 16) K.A. Vidun S. Piyasumana 2 INTRODUCTION I’m a student of Brandix College who is studying College Diploma in Textile Technology & Management where my name is K.A.Vidun S. Piyasumana. This is the Report of my second semester of my In-Plant Training program. This In-Plant training will let the diploma batch students to join to different Factories and study the whole process. Since the students are beginners to the field, BCCT provided us a guide line to adjust to this environment and continue that studying with the aid of a Guide Line. As I requested some Factories and as the College appointed me, I had to start my InPlant Training in Brandix Green Plant Seeduwa. Commencing on 14th February 2013 I started the Industrial Training for the College Diploma in Clothing Technology & Management Course under the influence and Coordination by Mr. Dinesh Sampath (HR Assistant of Brandix Casualwear Seeduwa) with so many supports & advisers. Initially after walking throughout the factory, I was introduced and guided to each section to study their process, and collect information under the influence of the department chief or Incharge and also from the Minor Staff. Most of the time I had to subject myself for self study, grab the knowledge by walking to the machine Operators and the staff and also be practical in some operations to get the real idea. So therefore...
Words: 14690 - Pages: 59
...Marketing of Logistics Services Term Paper on “A Study on Customer Perception about Professional Courier Services” Title of the study: This project is based on the topic ”A study on customer perception about the professional courier services ". Introduction: The Courier services in India have been growing considerably in recent years. This has resulted in the entry of many multinational courier company and consequently cut throat competition. In the changing scenario of modernization and sophistication it is very important and essential to invent and implement better marketing plans in order to improve quality of the services. Thus marketing success largely depends on the ability to anticipate buyer’s needs. Presently a great deal of awareness has been created in studying customer preference. Professional courier is one of the leading courier services in India. The study is undertaken to analyze customer perception about the Professional courier services. The study concentrates customer preference of Professional couriers as many of its competitors are offering similar services and features to satisfy customer needs and wants. Need of the study Customer is the king in the market. How to satisfy them is a big problem for every company. In order to know how customers could be satisfied, the need for the study arises: * How well the customer accept a...
Words: 4091 - Pages: 17
...A STUDY OF FACTORS INFLUENCING PURCHASE DECISION IN AN ONLINE JEWELRY STORE A STUDY OF FACTORS INFLUENCING PURCHASE DECISION IN AN ONLINE JEWELRY STORE An Independent Study Presented to The Graduate School of Bangkok University In Partial Fulfilment of the Requirements for the Degree Master of Business Administration by Risto-Pekka Myllymäki 2010 © 2010 Risto-Pekka Myllymäki All Right Reserved i Myllymäki, Risto-Pekka. M.B.A. (Master of Business Administration), August 2010, Graduate School, Bangkok University. A study of factors influencing purchase decision in an online jewelry store (63 pp.) Advisor of Independent Study Dr. Paul TJ James ABSTRACT The objective of this study was to find factors influencing purchase decision in an online jewelry store, in order to help Precium Oy Ltd. to prepare its launch of a web store selling silver jewelry. A quantitative online survey was conducted to Finnish Facebook users, who were connected with the owners of Precium Oy Ltd. Out of 502 questionnaires sent, 206 responses were collected in the time of one week. The findings of the study indicate that reliability is the most important upper-level factor influencing purchase decision in an online jewelry store. More detailed factors which create reliability were found, such as familiar payment methods, appearance of the online store and third party recommendations. From the products and services perspective, the appearance of the jewelry was the most important factor influencing...
Words: 18252 - Pages: 74
...MARKETING ENGINEERING FOR EXCEL • CASE • VERSION 2.0.0 Case Bookbinders Book Club By Gary L. Lilien & Arvind Rangaswamy Introduction About 50,000 new titles, including new editions, are published in the United States each year, giving rise to a $20+ billion book publishing industry. About 10 percent of the books are sold through mail order. Book retailing in the 1970s was characterized by the growth of chain bookstore operations in concert with the development of shopping malls. Traffic in bookstores in the 1980s was enhanced by the spread of discounting. In the 1990s, the superstore concept of book retailing was responsible for the double-digit growth of the book industry. Generally situated near large shopping centers, superstores maintain large inventories of anywhere from 30,000 to 80,000 titles. Superstores are putting intense competitive pressure on book clubs, mail-order firms and retail outlets. Recently, online superstores, such as www.amazon.com, have emerged, carrying 1–2.5 million titles and further intensifying the pressure on book clubs and mail-order firms. In response to these pressures, book clubs are starting to look at alternative business models that will make them more responsive to their customers’ preferences. Historically, book clubs offered their readers continuity and negative option programs that were based on an extended contractual relationship between the club and its subscribers. In a continuity program, popular...
Words: 1262 - Pages: 6
...develop stronger relationships with mothers in order to re-establish trust and increase loyalty © The Institute of Direct Marketing 2002 3 © The Institute of Direct Marketing 2002 4 Customer Research Huggies brand perceived as the market leader in focus group research Proliferation of information channels, including the Internet Traditional advice from parents being replaced by other sources leading to brand switching Communication Strategy One-to-One approach Targeted mailings using Bounty data Creative message ‘See the world through a baby’s eyes’ Direct mail - three packs pre-birth, five packs post-birth © The Institute of Direct Marketing 2002 5 © The Institute of Direct Marketing 2002 6 1 Direct Mail Pack Collectable information booklets compiled by baby care experts and noncompeting baby product information Two CDs Samples and money-off coupons Direct Mail © The Institute of Direct Marketing 2002 7 © The Institute of Direct Marketing 2002 8 Online Strategy 40% of mothers online Online communication ideally suited to the needs of mothers - control and convenience A vast library of information can be delivered in a personalised way The information is supplied by experts and...
Words: 655 - Pages: 3
...To: Dr. Andrew Hardy, CEO From: ky Date: February 22, 2011 Re: New List Source for the Summer Catalog Mailing Memo It has been brought to my attention in our weekly meeting that the children’s clothing (infant to age 13) catalog division has saturated the current mailing list. As of today, the catalog has been mailed to customers who were listed on the response list which is the direct mail buyers of similar products. So, I am embarrassed to say this but our department has exhausted the list choices, and now we are faced with the decision to go beyond the response lists and we must develop a new compiled list to test in the summer mailings. This list must be complete and ready to launch by May 31, 2011. In our meeting, we decided to focus on the following areas to help develop and launch the new list for the summer mailings. The four areas are…learning about the demographics of our customers, the kinds of list that would be tested, how many list segments would be tested for the summer mailings, and can there be a list developed to include postal address as well as email address to execute a multichannel marketing campaign. The person to head this project is Fred Miller and his contact information is listed in the directory for all questions on this project. CUSTOMER DEMOGRAPHICS In developing a demographic profile, we will determine when and where advertising should be placed to achieve maximum results. In such cases, it is important that the advertising...
Words: 1221 - Pages: 5
...what we are doing. When profits result from a successful marketing campaign, it nevertheless almost always reflects a tiny percentage of returns, and this return must be subject to calculation and assessment. For example, if we send out 1,000 postcards at a cost of €750 (printing and postage) we need to generate enough sales leads to at least pay for the campaign. If we are a clothing boutique say, and our average customer spends €100 per visit we would need to get 7 or 8 new average customers to break even. Direct mail marketing is about building new relationships and getting the word out about the business – we are unlikely to get rich from it. Another problem may be this; if location is important, and we send out inserts through a local direct-mail advertising company we will reach potential customers in our local community. But we will also waste money reaching all the other folks in the geographic area that are not specifically targeted. Again, direct mail marketing campaigns must be targeted to be successful. For example, we might send out 10,000 communications and get few or no responses. Was it the address list? Did people even read the adverts? Or, were they simply ineffective? It is always better to consider targeted...
Words: 1628 - Pages: 7
