...Coca-Cola and the Olympic Games History THE BEGINNINGS The Coca-Cola Company and the modern Olympic Games have enjoyed a mutual growth and common historical bonds. In 1886, Atlanta pharmacist John S. Pemberton invented the secret formula for Coca-Cola. Six years later, Baron Pierre de Coubertin, of France, conceived the idea for a new Olympic Games. In 1896, the first modern Olympic Games were held in Athens, Greece, with 311 athletes from 13 nations. At the same time, Coca-Cola was becoming available outside the United States. AMSTERDAM 1928 The 1928 Olympic Games, which included 46 nations, marked the beginning of The Coca-Cola Company's Olympic involvement - a presence that would continue to grow to this day, through sponsorships, donations and innovative support programs. That summer, a freighter delivered the U.S. Olympic Team and 1,000 cases of Coca-Cola to the Amsterdam event. This was also the first time Olympic Games competitions were held for women, in track and field events. Meanwhile, the tradition of lighting an Olympic Flame at the Games was revived from ancient times. LOS ANGELES 1932 The Coca-Cola Company continued its support of the Olympic Games in Los Angeles in 1932 with the introduction of an Olympic Games scoreboard record indicator, compliments of The Coca-Cola Bottling Company of Los Angeles. While more than 200 teenagers, dressed in white jackets and gloves, served Coca-Cola to crowds of 105,000 in the Los Angeles Coliseum, the indicator broadened...
Words: 2940 - Pages: 12
...Sport (or sports) is all forms of usually competitive physical activity which,[1] through casual or organised participation, aim to use, maintain or improve physical ability and skills while providing entertainment to participants, and in some cases, spectators.[2] Hundreds of sports exist, from those requiring only two participants, through to those with hundreds of simultaneous participants, either in teams or competing as individuals. Sport is generally recognised as activities which are based in physical athleticism or physical dexterity, with the largest major competitions such as the Olympic Games admitting only sports meeting this definition,[3] and other organisations such as the Council of Europe using definitions precluding activities without a physical element from classification as sports.[2] However, a number of competitive, but non-physical, activities claim recognition as mind sports. The International Olympic Committee (through ARISF) recognises both chess and bridge as bona fide sports, and SportAccord, the international sports federation association, recognises five non-physical sports,[4][5] although limits the amount of mind games which can be admitted as sports.[1] Sports are usually governed by a set of rules or customs, which serve to ensure fair competition, and allow consistent adjudication of the winner. Winning can be determined by physical events such as scoring goals or crossing a line first, or by the determination of judges who are scoring elements...
Words: 2367 - Pages: 10
...athletes are often judged before they ever speak to the media. Our perception is formed based on how these individuals are portrayed or personified by the media. For this reason, it can be said that athletes have "Latino thrust upon them". Of all the major sports, Latinos have had the greatest impact on major league baseball. Today nearly 25% of the players in the major leagues were born in Latin America (Berry, 1). As such baseball provides a unique perspective on Latinos in the media. Players rarely provide insight into their personalities rather our perception is based upon what the media wants us to believe. In this regard, baseball media artifacts enable us to see how differently Latinos were personified in the media over time. In the end it will become apparent that while their growth and achievement on the field has escalated, media perceptions have remained relatively unchanged. Over the past century, there have been countless Hispanic players in the major leagues. Television has captured their advancement on the field and has created hundreds of media artifacts. For purpose of analysis herein, two media artifacts were selected. The first artifact was the ESPN 30 for 30 documentary, FernandoNation. This 30 for 30 media artifact is...
Words: 3631 - Pages: 15
...its own laws, government and money but they shared the same language and religion. The two most important city states were Athens and Sparta. Legacy of the Ancient Greeks - (How Ancient Greece influenced modern day culture.) The influence of the Ancient Greeks are still felt by us today. The major impact in our lives today are in the arts, in philosophy, and in science, math, literature and politics. How do we know about ancient Greece We know much about the Ancient Greeks from objects which have survived for thousands of years. Archaeologists have dug up Ancient Greek artifacts and buildings and marine archaeologists have found wrecks of Ancient Greek ships and their cargoes. Pottery has been the most useful find because it was often decorated with scenes of everyday life. We could work out what life was like by studying the pictures on the pots. The Romans liked the buildings, statues and paintings of the Ancient Greeks and copied them. Some of these have survived. Men Men had a much better life in Ancient Greece than women. Only men could be full citizens. Only men made the important decisions. Normally, only men fought in armies, took part in sports and met in public. Women Spartan women were taught reading and writing and skills to protect themselves in battle. They had more freedom than women and girls living in Athens. As well...
Words: 2012 - Pages: 9
...Academic Performances of Pacians Student Athletes and Non-Athletes as Influenced by their Study Habits CHAPTER I INTRODUCTION “Learning by Doing” John Dewey “How do study habits affect academic performance?” It is a positive statement when one says that man of modern society is so advanced in education, but won’t mind nor think about what steps he could make or trace what good he could do for his fellowmen. Students are the most essential assets for any educational institute. The social and economic development of the country is directly linked with student academic performance. The student’s performances place an important role in producing the best quality graduates who will become great leader and manpower for the country, thus, responsible for the country’s economic and social development. So, the parent and guardians must do their responsibilities and roles to give what they need in education. Study Habit is the act of devoting time and attention to gaining knowledge usually done regularly. Student grades are one of the primary indicators of such learning. And the extent of student’s learning in academics may be determined by the grades a student earns for a period of learning has been done. If a student earns better or high grades it is concluded that they may also have learned a lot while poor or low grades indicate lesser learning. However, many experiences and studies found out that there are also several factors that affects the grades of students;...
Words: 2553 - Pages: 11
...qwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmrtyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmrtyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmrtyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmqwertyuiopasdfghjklzxcvbnmrtyuiopasdfghjklzxcvbnmqwer...
Words: 4818 - Pages: 20
...name was derived from the term Selang Ur meaning “land of the straits” (ur means “land” in Tamil, selang means “straits” in the Malay language). Selangor is also known by its Arabic honorific, Darul Ehsan (“Abode of Sincerity”). Selangor is hailed as the gateway to Malaysia, given its strategic location to all major travel routes. It is home to the Kuala Lumpur International Airport (KLIA), the country’s main entry point and Port Klang, the largest port in Malaysia. There is an extensive network of highways and expressways in the state, making all parts of Selangor easily accessible. The location of Kuala Lumpur, Malaysia’s capital city and Putrajaya, the new federal administrative centre within the bounds of the state further enhances the touristic appeal of Selangor. The magnificent Kota Darul Ehsan Arch along the Federal Highway welcomes visitors driving into the state, this Moorish styled arch, is the state’s most distinguished landmark, erected to mark the ceding of Kuala Lumpur to the Federal Government in 1974. Minusops Elengi, locally known as “Bunga Tanjung” is the state’s flower. The state’s capital is Shah Alam and the royal capital is Klang. A third major urban centre is Petaling Jaya which was awarded city status on...
Words: 4602 - Pages: 19
...THE CONSEQUENCES OF MASS COMMUNICATION Cultural and Critical Perspectives on Mass Media and Society Kirk Hallahan ii For Jean and Jenna Copyright info to be set by McGraw-Hill. iii Foreward This book is a brief survey of contemporary ideas about the cultural impact of mass media on society. The use of consequences in the title reflects the fact that most cultural researchers prefer this term (instead of media effects) to describe media's influence on human experience. During the past 30 years, culture has emerged as a major theoretical framework in which to investigate media. Chapter I examines how media influence culture generally, as suggested by various contemporary media scholars and others. Chapter II then focuses on critical-cultural theories about the nature of media power and its potentially negative influence. This book can adopted as a supplementary text in introductory mass media courses along with a survey text such as Joseph R. Dominick's The Dynamics of Mass Communication (available from McGraw-Hill). It also can serve as a foundational text for other assigned readings in advanced courses dealing with mass media and society, communication theory, or cultural studies. Students are encouraged to focus thoughtfully on the main ideas, not attempt to merely memorize details. Important concepts and names appear in boldface and are defined in italics. The abridged Subject Index lists the page with the primary discussion of each topic. Sidebars throughout...
Words: 41097 - Pages: 165
...Project Report ON Samsung Submitted To: - Submitted By: - Central Uniersity of Jharkhand Samsung History Samsung's history dates to 1938 when "Samsung General Stores" opened in North Kyung-sang Province, Korea. The company conducted its trade business until the 1950s when it became a producer of basic commodities such as sugar and wool. In 1958, Samsung be-came involved in the insurance industry by incorporating a local fire & marine insurance company. During the 1960s, Samsung became one of the first Korean companies to actively expand its overseas trade. The group consolidated its manufacturing base by adding paper and fertilizer businesses. Samsung continued with expansion into the life insurance business, strengthened its retail operations and then moved into the communications sector, successfully establishing a newspaper and a broadcasting company. The 1970s were a crucial period in shaping present-day Samsung. Its strengths in the semiconductor, information and telecommunications industries grew from the significant investments made during this period. Samsung also took a meaningful step toward heavy industries by venturing into aircraft manufacturing, shipbuilding and construction, as well as chemical industries. In the 1980s, Samsung expanded its efforts into exploring the larger markets overseas...
Words: 5443 - Pages: 22
...Walt Disney From Wikipedia, the free encyclopedia Walter Elias "Walt" Disney (December 5, 1901 – December 15, 1966) was an American film producer, director, screenwriter, voice actor, animator, entrepreneur,entertainer, international icon,[3] and philanthropist, well known for his influence in the field of entertainment during the 20th century. Along with his brother Roy O. Disney, he was co-founder of Walt Disney Productions, which later became one of the best-known motion picture producers in the world. The corporation is now known as The Walt Disney Company and had an annual revenue of approximately US$36 billion in the 2010 financial year.[4] Disney is particularly noted as a film producer and a popular showman, as well as an innovator in animation and theme park design. He and his staff created some of the world's most well-known fictional characters including Mickey Mouse, for whom Disney himself provided the original voice. During his lifetime he received four honorary Academy Awards and won 22 Academy Awards from a total of 59 nominations, including a record four in one year,[5] giving him more awards and nominations than any other individual in history.[6] Disney also won seven Emmy Awards and gave his name to the Disneyland and Walt Disney World Resorttheme parks in the U.S., as well as the international resorts Tokyo Disney Resort, Disneyland Paris, and Hong Kong Disneyland. The year after his December 15, 1966 death from lung cancer in Burbank, California, construction...
Words: 7912 - Pages: 32
...KENYA GENERAL INFORMATION Kenya, officially the Republic of Kenya, is a sovereign state in Africa. Its capital and largest city is Nairobi. Kenya lies on the equator with the Indian Ocean to the south-east, Tanzania to the south, Uganda to the west, South Sudan to the north-west, Ethiopia to the north and Somalia to the north-east. Kenya covers 581,309 km2 (224,445 sq mi) and has a population of about 44 million in July 2012. The country named after Mount Kenya, the second highest mountain in Africa. The country has a warm and humid climate along its Indian Ocean coastline, with wildlife-rich savannah grasslands inland towards the capital. Nairobi has a cool climate that gets colder approaching Mount Kenya, which has three permanently snow-capped peaks. Further inland there is a warm and humid climate around Lake Victoria, and temperate forested and hilly areas in the western region. The northeastern regions along the border with Somalia and Ethiopia are arid and semi-arid areas with near-desert landscapes. Lake Victoria, the world's second largest fresh-water lake and the world's largest tropical lake, is situated to the southwest and is shared with Uganda and Tanzania. Kenya is famous for its safaris and diverse wildlife reserves and national parks such as the East and West Tsavo National Park, the Maasai Mara, Lake Nakuru National Park, and Aberdares National Park. There are several world heritage sites such as Lamu, and world renowned beaches such as Kilifi where international...
Words: 12708 - Pages: 51
...Chapter 4: The Price of Luxury Luxury Trends Best Five-Star Values Best Value for $135 Chapter 5: International Travel Habits Most Popular U.S. Cities for Foreign Travelers Top International Spenders for U.S. Hotel Rooms Chapter 6: Prices Paid at Home and Away Traveling Abroad Traveling at Home More at Home or Away? Chapter 7: Wanderlust Cuisine Art & Design Shopping Health & Wellness Adventure Music Chapter 8: 2014 Travel Trend Predictions Major Sporting Events Drive Travel Special Focus on Business and Meetings Professionals Travel Like a Local Chapter 9: Travel Talk Hotels.com Highlights of 2013 and About Hotels.com Page 2 Pages 3-5 Page 6-15 Pages 16-19 Pages 20-24 Pages 25-27 Pages 28-29 Pages 30-31 Pages 32-37 Pages 38-39 Pages 40-42 Page 43 H o t e l s . c o m ® H o t e l P r i c e I n d e x ™ F u l l Y e a r 2 0 1 3 1|P a g e Introduction The Hotels.com® Hotel Price IndexTM (HPI®) is a regular report on hotel prices in major destinations across the world. The HPI is based on bookings made on Hotels.com sites and prices shown are those actually paid by customers per room per night, rather than advertised rates. Now in its tenth year, the HPI is respected as the definitive report on hotel prices paid around the world and is increasingly used as a reference...
Words: 16392 - Pages: 66
...ANSWERS TO COMMA COMBINE PRACTICE Commas essential nonessential answers 1. Patterson Tower, the recently completed office building, is a monument to concrete ugliness. 2. The movie that I wanted to see is no longer playing. 3. Each person who enters the contest must send in two box tops. 4. John decided, nonetheless, not to buy the car. 5. The Mississippi River, which once flowed north into Hudson Bay, flows south into the Gulf of Mexico. 6. Your cat, watching the dog intently, walked carefully away. 7. The cat that was watching the dog most intently walked carefully away. 8. TV commercials, sometimes the most entertaining parts of a program, are essentially flashy corporate propaganda. 9. The dam project, which many in the government consider to be a sign of national strength, will destroy hundreds of villages and vast areas of wildlife habitat along the river banks. 10. The free-jazz musician Sun Ra claimed to be from Saturn. 11. The one woman who did not attend the meeting said that she had to study for her chemistry exam. [who did not attend the meeting is an essential clause, defining the specific woman in question.] 1 2. He did not however intend to return the money he borrowed. [however is a Non-Essentials word.] 1 3. West Point cadets, who break the honor code, are expelled. [who break the honor code is an essential clause, defining a subset of cadets.] 1 4. She was as a matter of fact chiefly interested in becoming a Hollywood celebrity. [as a matter of...
Words: 7861 - Pages: 32
...Event Marketing HOW TO SUCCESSFULLY PROMOTE EVENTS, FESTIVALS, CONVENTIONS, AND EXPOSITIONS Leonard H. Hoyle, CAE, CMP JOHN WILEY & SONS, INC. Event Marketing The Wiley Event Management Series SERIES EDITOR: DR. JOE GOLDBLATT, CSEP Special Events: Twenty-first Century Global Event Management, Third Edition by Dr. Joe Goldblatt, CSEP Dictionary of Event Management, Second Edition by Dr. Joe Goldblatt, CSEP, and Kathleen S. Nelson, CSEP Corporate Event Project Management by William O’Toole and Phyllis Mikolaitis, CSEP Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions by Leonard H. Hoyle, CAE, CMP Event Risk Management and Safety by Peter E. Tarlow, Ph.D. Event Sponsorship by Bruce E. Skinner and Vladimir Rukavina The Complete Guide to Destination Management by Pat Schauman, CMP, CSEP Event Marketing HOW TO SUCCESSFULLY PROMOTE EVENTS, FESTIVALS, CONVENTIONS, AND EXPOSITIONS Leonard H. Hoyle, CAE, CMP JOHN WILEY & SONS, INC. This book is printed on acid-free paper. Copyright © 2002 by John Wiley & Sons, Inc., New York. All rights reserved. Published simultaneously in Canada. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher...
Words: 72488 - Pages: 290
... 1 Mat Clark – IELTS Speaking IELTS SPEAKING – MAT CLARK Preface During my 5 years as an IELTS examiner in China, I have seen thousands of Chinese IELTS candidates perform OK in the speaking interview. Most people would agree that an OK score in speaking is 5 or 6. Many students now realize that a score of 5 or 6 for speaking is not enough for their study requirements and this is why I wrote this book. Many students spend months preparing for the IELTS speaking test and still find it difficult to score 7 or higher. In fact some candidates actually score lower than they potentially could have scored. There are a few reasons behind this poor performance and these will be discussed in detail throughout this book, but one major factor is the lack of...
Words: 50246 - Pages: 201
