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Malav Patel 03/19/2015 Business Management 303 John Deichstetter SWOT Analysis
SWOT Analysis of Wal-Mart Unraveling the concept of Wal-Mart exposes a simple idea of providing basic necessities at an affordable rate. A superb way of viewing a business is to look objectively at its’ operations. This begins by looking at their strengths, weaknesses, opportunities and threats or to conduct a SWOT analysis of Wal-Mart. * A strong point of Wal-Mart is that they have developed a loyal customer and employee foundation. This interaction is vital and helps the company grow and learn. They achieved this loyalty with good customer service, great pricing for the products and by moving to areas of the country that are often ignored by other retailers.
As for their employees they offer flexible hours, competitive wages, health insurance and discounts for their purchases. Also the work environment is well established allowing everyone to feel inclusive. The expenditure of the company opens its’ employment to virtually anyone from the ages of 16 to 50.

* Loyal customers * Great pricing * Larger market share * Good locations * Good benefits for full time employee * Good locations * Strong Brand awareness * The company has a core competence involving its use of information technology to support its international logistics system. For example, it can see how individual products are performing countrywide, store-by-store at a glance. This is useful in weeding out bad products that don’t sell well and bumping up products that are more in demand. * A focused strategy is in place for human resource management and development. People are key to Wal-Mart's business. The company invests time and money in training people, and resources in developing them. * Wal-Mart has grown substantially over recent years, and has experienced global

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