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Management

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Submitted By taijulshadin
Words 3050
Pages 13
Case on: profiles of two visionaries: bill gates and Steve jobs

Prepared for:
Rumana Afrose
Lecturer
Department of Business Administration
East West University

Prepared by:
Md. Taijul Islam
ID: 2009-2-10-217

Subject Code: MGT 101Section: 09 |

Date of Submission: November 04, 2013

Table of content:

Introduction
In this assignment contrasting leadership style of Bill Gates and Steve Jobs has been analyzed and main features of the style have been described. The impact of their leadership style individual, team and organizational performance has also been explained. Various global leaders have different leadership style depending on the size and nature of the organization. The two global leaders known for their achievements in their field are Bill Gates and Steve Jobs. Their leadership style has contrasting aspects as well as few similarities.

Profile of Steve jobs: * Name: Steve Jobs * Full Name: Steven Paul Jobs * Aka: Steve Jobs * Aka: Steven Jobs * Birth date: Steven Paul Jobs was born on February 24, 1955, in San Francisco, California. * Education: Reed College, Homestead High School * Occupation: Entrepreneur, Inventor
1 Apr 1976: Apple Computer Inc. is incorporated by Steve Jobs, Steve Wozniak and Ron
Apr 1989: Steve Jobs is named 'Entrepreneur of the decade' by Inc. magazine
Jul 1997: Gil Amelio is ousted by the Apple Board of directors after a disastrous quarter. Steve Jobs is named interim CEO in his place and installs his NeXT executive team at the top of Apple
5 Jan 2000: At Macworld San Francisco, Steve Jobs drops the 'interim' in his title and officially becomes Apple’s CEO.
Apr 2009: Steve receives a liver transplant at the Methodist University Hospital in Memphis, Tennessee. He was weeks away from dying when he got the surgery * Place of death: Palo Alto, California * Death date: October 05, 2011
Profile of bill gates: * Name: bill gates * Full name: William henry gates iii * Birth date: October 28, 1955 (age: 58) * Place of birth: Seattle, Washington * Aka: bill gates * Aka: William henry gates * Aka: William gates * Zodiac sign: Scorpio * Education: lakeside school, Harvard college * Occupation: entrepreneur. Chairman of Microsoft & Co-Chair of the Bill & Melinda Gates Foundation, CEO of Cascade Investment, Chairman of Corbis, Years active 1975–present.Net worth: US$ 76.8 billion (Nov 2013).
1976: Bill Gates founded Microsoft when he formed a contract with MITTS (Micro Instrumentation and Telemetry Systems) to develop a basic operating system for their new microcomputers
1990: Microsoft released its first version of Windows.

Profile of apple Inc.: Logo used since 1998 | Type | Public | Traded as | * NASDAQ: AAPL * NASDAQ-100 component * S&P 500 component | Industry | * Computer hardware * Computer software * Consumer electronics * Digital distribution | Founded | April 1, 1976 (37 years ago)
(incorporated January 3, 1977) | Founder(s) | * Steve Jobs * Steve Wozniak * Ronald Wayne[1] | Headquarters | Apple Campus, 1 Infinite Loop, Cupertino, California, U.S.[2] | Number of locations | 406 retail stores (as of May 2013) | Area served | Worldwide | Key people | Arthur D. Levinson (Chairman)[3]
Tim Cook (CEO),
Steve Jobs (Founder, former CEO) | Products | Products list 2 Products * 2.1 Mac * 2.2 iPad * 2.3 iPod * 2.4 iPhone * 2.5 Apple TV * 2.6 Software | Services | Services list[show] | Revenue | US$ 170.910 billion (2013)[4] | Operating income | US$ 48.999 billion (2013)[4] | Net income | US$ 37.037 billion (2013)[4] | Total assets | US$ 207.000 billion (2013)[4] | Total equity | US$ 123.549 billion (2013)[4] | Employees | 80,000 (2013)[5] | Subsidiaries | FileMaker Inc., Anobit, Braeburn Capital | Website | Apple.com |

Profile of Microsoft Inc: | Type | Public | Traded as | * NASDAQ: MSFT * Dow Jones Industrial Average Component * NASDAQ-100 Component * S&P 500 Component | Industry | Computer software, Computer hardware | Founded | Albuquerque, New Mexico, U.S. (April 4, 1975) | Founder(s) | Bill Gates, Paul Allen | Headquarters | Microsoft Redmond Campus, Redmond, Washington, U.S. | Area served | Worldwide | Key people | * Bill Gates (Chairman) * Steve Ballmer (CEO) | Products | * Windows * Office * Dynamics * Azure * Xbox * Surface * Bing * Skype * more... | Revenue | US$ 77.85 billion (2013)[1] | Operating income | US$ 26.76 billion (2013)[1] | Net income | US$ 21.86 billion (2013)[1] | Total assets | US$ 142.43 billion (2013)[1] | Total equity | US$ 78.94 billion (2013)[1] | Employees | 100,518 (September 2013)[2] | Subsidiaries | List of Microsoft subsidiaries | Website | Microsoft.com | |

Link: http://www.biography.com/people/steve-jobs-9354805?page=2#reinventing-apple http://www.biography.com/people/bill-gates-9307520 Summary
Bill Gates is co-founder, chairman and chief executive officer of Microsoft Corporation, world's leading software provider.
His career is quite long as he started his career in programming personal computer at a very young age of 13. He is an instinctive innovator and entrepreneur. He is very focused in his vision which made his company a market leader in software industry (Gates, 1995).
As a leader his leadership style quite different which has a mixture of autocratic, visionary and participative approaches.
He is actively involved in technology development for new products and in making various strategic decisions. He spends most of his time for staying touch with customers and employees around the world. He expects his managers to have their own personal influence and to take decisions assuming they are the CEO of the organization which showed the participative leadership style. He met his managers regularly to discuss the business strategy. The technology and innovation in the organization is completely decided by Bill Gates where the managers do not possess any role which shows a slight autocratic style. The future for the follower (customer) is decided by Bill Gates who lets us move forward with technology which shows visionary style of leadership (Lowe, 2001).

The leadership style of Steve Jobs is an autocratic style. He did not follow a consultative approach (Dym & Hu, 2005). He expected his staff to excel and he criticized their performance bluntly (Sarah, 2011). He also showed visionary style of leadership. He had career set bach at 1985 which contributed him to develop knowledge and skills about technical aspect which combined which his vision gave innovative products (Kramer, 2011). His intelligence and ability to articulate his vision also made his staffs and customer to bring along his journey (Sarah, 2011). He has a charismatic ability to captivate his staffs and customers by his speech which shows charismatic leadership style (Deutschman, 2000)...

Key words

Q10: How did Bill gates and Steve jobs differ in their leadership style?
Bill Gate’s leadership is participative style because he involves his subordinate in decision making. He is a flexible person and he recognized his role was to be visionary of the company. When it is necessary, he brings professional manager for managing and well structure of the organization.
Gates is a strong and energizing person his enthusiasm, hard working nature, judgment skills reflect his personality. His motivating power and involving his friends to working with him became the success of Microsoft.
On the other hand, Steve Job’s leadership is autocratic style, because he centralizes the authority, he never given a chance to subordinate to involving decision making. He thinks that what ever he do is right. His relation with employees not good, he fails to motivate his employees in many times. Some times he acts as anti Gates, and some times request Microsoft to develop software for his computer. His cocky attitude and lack of management skills became a threat of APPLE’S success.
Bill gates style as Fiedler Model

"In Fiedler's model, leadership effectiveness is the result of interaction between the style of the leader and the characteristics of the environment in which the leader works"
"According to Fiedler, the effectiveness of a leader is determined by the degree of match between a dominant trait of the leader and the favorableness of the situation for the leader.... The dominant trait is a personality factor causing the leader to either relationship-oriented or task-orientated"
Relation-oriented leadership:
Leaders who describe their preferred coworker in favorable terms, with a high LPC, are purported to derive major satisfaction from establishing close relationships with felow workers. High LPC leaders are said to be relationship-orientated. These leaders see that good interpersonal relations as a requirement for task accomplishment.
Task-oriented leadership:
Leaders who describe their least preferred coworker unfavorable terms, with a low LPC, are derived major satisfaction by successfully completing a task. These leaders are said to be task-orientated. They are more concerned with successful task accomplishment and worry about interpersonal relations later
The second major factor in Fiedler's theory is known as situational favorableness or environmental variable. This basically is defined as the degree a situation enables a leader to exert influence over a group. Fiedler then extends his analysis by focusing on three key situational factors, which are leader-member, task structure and position power. Each factor is defined in the following.
1. Leader-member relations: the degree to which the employees accept the leader.
2. Task structure: the degree to which the subordinates’ jobs are described in detail.
3. Position power: the amount of formal authority the leader possesses by virtue of his or her position in the organization.
So in this case Bill Gates found most favorable place where positional power is high as he has most authorities in the firm, task structure is also defined as he gives the direction to subordinate/follower to fulfill his vision, and last leader-member relation is also good.
That’s mean Bill Gates is more likely Task-oriented leader who want performance from his subordinate/follower and work has to be done to achieve the goal/objective of the company.

Level 5 hierarchy

Bill Gates
Bill Gates

Contributing Team Member
Contributing Team Member
Highly Capable Individual
Highly Capable Individual

Level 4 Leaders
Bill Gates has his own visions of what the business needs to do to succeed. He decides on direction and then gets people to implement his vision. This is what level 4 leader refer to as "first what, then who." Level 4 leaders are very much in the conventional mode. They may be effective when it is not too difficult to decide what to do. And Bill Gates is too confident what he wants to do in near future and pursue his vision through his expertise.
Level 5 Leaders
We not put Bill Gates as level five leader because level five leader require both professional will + humility in which definitely he has professional will but there is some doubt about humility, although he is philanthropist who endowed $28 billion dollar in his own Bill & Melinda Gates Foundation and even promise to donate his 95% wealth as he will have aged but even after a lot of critics is there that he is doing all of it just because of status symbol, he is too centralize and blamed for curbing innovation. Leadership style
1. Autocratic style
Control is basic to Gate's nature and his management practice. He has an obsession with detail and with checking up. Exp. Used to sign expenses for his right hand man – STEVE BALLMER.
He is trying to monopolize the World Wide Web software market and has had legal problems with the department of justice. Microsoft restricted the ability of its internet partners to deal with its rivals. Also he dislikes complaints.
2. Delegate style
Brightest talent: Gates paid special attention to recruit and retain the best talent in the software industry. He believed that the recruitment of talented software engineers was one of the most critical elements in the software industry. Gates looked for a bundle of attributes in recruits. These included the capacity to grasp new knowledge quickly, the ability to ask probing questions, and deep familiarity with programming structures. Though a great number of potential recruits applied for jobs at Microsoft, Gates assumed that the best talent would never apply directly. Consequently, Microsoft's HR managers had to hunt for the best talent and offer them a job
Gives autonomy to his manager, he delegates authority to managers to run their independent departments. he use different leadership on organize the company. However Apple achieved great performance and accomplished the set goals and objectives, there also will have pros and cons on it.
The one of the leadership style that used by Steve Jobs is transformational leadership. This type of leadership created a strategic vision, mean that a picture or mental image of what the organization should look like in the future. Transformational leadership is more humane leadership theory, as compared to the transactional theory. This theory believes that employees rise higher through positive motivation than negative motivation. The leader will have a clear idea to guide the employees follow and complete the goal they set. It also can motivate and bonds employees by depiction the company's attractive future.
Transformational leadership believes in inspiring employees to do great work through example and the force of a leader’s personality. It appeals to the higher need of an individual in the Maslow’s hierarchy of needs, which is selfactualization.
From this theory, employees will willingly follow a leader who inspires them. The leader who had vision and passion can transform his followers and together they can achieve the goals. In additions, the energy and enthusiasm are the tonics that give employees to get things done.
Besides that, this effective leadership model that use by Steve Jobs will create an enthusiastic work atmosphere and it will lead the organization with innovations. It will certainly guarantee higher output and efficiency when the employees are working through.

Q2: Compare and contrast the managerial practices of Bill Gates and Steve Jobs.

Bill Gates and Steve Jobs both gave their heart & souls to developing their vision to develop personal computer, but the way they choose was different from other…. Bill gates develop computer language new Altair 8080 pc which became the foundation of Microsoft. Bill continuously develop two other computer languages. When IBM develops their first pc and which need operating system to run the computer, Microsoft develops MS-DOS for IBM.
Gates adopting the changes very fast that are his enthusiasm vision and hard working give him the success. Gates always recognized him as a visionary he always recognize professional management, he decentralize authority to make organization structure better. On the other hand Steve Jobs started apple computer which is hard ware making company. His vision to develop computer with affordable cost and easy to use. When Bill offer the basic to jobs then he rejected jobs proposal and try to develop their own basic with out knowledge of programming, he fail and accept license with Microsoft basic. Jobs play duel personality sometimes he oppose Microsoft sometimes request Microsoft to develop software for their operating system. Jobs force people to choose between Microsoft-IBM operating system and his MAC-operating system. Lack of proper management skills and relation with employees became a barrier of APPLE’s growth.

Q3: What do you think about the future of Microsoft and Apple Computer?
With the success of windows, Office Application and Internet explorer Microsoft became a house hold name and Bill gates became as business genius..
Bill Gates adopting the changes very fast his innovative mind all time busy to developing products. Recent Microsoft develops a number of products like smartphone with loaded Microsoft window. Microsoft has tied with number of hand set manufacturer. Microsoft denies that it get into manufacturing consumer product like telephone, microwaves oven. It will drive innovation in these products by coming up new ideas at what product can do networking them. Microsoft is getting into new exciting business that could catapult it from being a software giant to a major player in from being a software giant to a major player in almost all aspect of human life.

On the other hand APPLE goes wrong direction in 1990s. Because Steve Jobs is very slow to adopting changes that’s the main reason falling the market share. When Jobs realize changes is the only way to survive the market then apple develops innovative iMac which is internet friendly & stylist computer. After sometime Apple gains market. With the iphone, Apple TV, and name charges job&co are setting a new course for the outfit once knows only for its computer.
The new name and device represent APPLE’s strategic shift away from its origins as a personal computing company that has at point struggled both survive and to set the computing world’s agenda.

Conclusion:
Bill Gates, Co-Founder and Chairman of Microsoft, and Steve Jobs, Co-founder and CEO of Apple, are possibly the two most iconic leaders in technology today. With personal wealth worth billions of dollars, both leaders share a passion for their products and a controversial style of leadership. In fact, their beginnings are similar: Jobs dropped out of Reed to create Apple, and Gates left Harvard to start Microsoft. While both young men, Jobs and Gates both became immensely successful with innovative products. Both men lost their business partners as their success grew, Wozniak left Apple after an accident and then to pursue his own interests and Allen departed Microsoft after successfully battling cancer. And in both cases, their secret to their success is in their leadership styles. Yet, this is where they part in similarity. Gates represents the ultimate business man, defined by competitiveness, opportunism, and efficiency. In contrast, Jobs is an idealist, characterized by his unyielding commitment to his own vision. Rather than summarize them alone, I've placed their own words in context of observations on their leadership styles.

Carly Fiorina and Steve Jobs both had very different leadership traits and styles. Leadership effectiveness is often dependent on other factors such as environmental influences and certain situations. Steve Jobs proved to come out a better leader over Carly Fiorina. He showed a higher sensitivity and great relations with his followers, which Ms. Fiorina did not attain. Ms. Fiorina was a good businesswoman but she could not prove herself as a leader. She saw her down fall when she could not relate to her employees, and without followers, there cannot be a leader. So, even though both Carly Fiorina and Steve Jobs held top positions in two of the most prestigious companies, Jobs proved to be the true leader of the two.

Recommendation: (2013, 03). Pros of Steve Jobs Leadership Style. StudyMode.com. Retrieved 03, 2013, from http://www.studymode.com/essays/Pros-Of-Steve-Jobs-Leadership-Style-1482228.html

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...INTRODUCTION In thinking about an ideal Total Quality Management (TQM) in a government organization of the 21st century, what follow is innovation, globalization, and a new culture that organizations need to adapt constantly to meet new market situations and competitive business world. "TQM refers to a management process and set of disciplines that are coordinated to ensure that the organization consistently meets and exceeds customer requirements. It allows organizations to survive the global business competition and allows for a continuous improvement (kaizen) to the needs of the rapidly changing world by having organizations move from the current way of doing things to a new and possibly different way of doing things based on systematic management of data of all processes and practices that eliminates waste. TQM require engagement of all divisions; departments and senior management to organize all its strategy and operations around customer needs and develops a culture that allows employee participation. For service organizations, TQM has become a philosophy of management that is driven from the continuous improvement of customer satisfaction that offers meaning to an organization existence in delivering meaningful services to customers and satisfaction and growth to members of the organization. It is from this premises that TQM strategy is to achieve excellence in quality service, low cost, high productivity and organizational effectiveness [Evans, J & Lindsay, W. 2008]...

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