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Managing, Communications, Knowledge and Information

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Submitted By zahirul02
Words 3864
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Introduction
General Electric (GE) is an American multinational conglomerate corporation which operate through the different segments e.g. energy, technology infrastructure, capital finance, consumer and industrial. [1]. Management of the GE Co. and CS Corporation concerned to improve employee productivity and empowerment by improving communication and cooperation among the different component of the business. For this reason, they need to develop appropriate communication strategies within the organisation. Report is prepared covering various related topics to produce communication strategies to contribute to the GE Co. business growth. This report on the GE Co. and CS Corporation is subdivided by the four Tasks (Task 1 to Task 4).

Task 1
This task cover the assessment of information and knowledge needs internally and externally to improve decision making and taking process within the General Electric and Cypress Semiconductor Corporation.
1.1 Range of decisions to be taken
Decision is a choice made between one or more alternatives (Robbins et al., 2004). According to George and Jones, decision making may be defined as "the process by which members of an organisation usually choose a specific course of action to respond to both problems and opportunities" [2]. Various types of decision such as structured, semi-structured and unstructured are in details below. [2]
Structured decisions
Structured decisions are repetitive and routine problems for which standard solution exist. Structured problems are routinely encounter by manager and are to some extent straight forward. Example - finding an appropriate investment level, finding an optimal investment strategy. [2]

Semi structured decisions
Semi structured decisions requires a combination of standard procedure and individual judgement. This types of decisions are fall between structured and unstructured

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