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Manuel

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Submitted By mclouthier
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BMW
Jalisco, Puebla, Querétaro, Guanajuato * Qué criterios consideraría para apoyar su decisión * Qué clase de fuentes consultaría? * Construya una tabla de decisión y explique su modelo?
Criterios
1. Costo Terreno 2. Costo Mano de obra 3. Cantidad de gente capacitada en la Región para trabajo de planta automotriz. 4. Ubicación estratégica de la región/zona 5. Infraestructura 6. Apoyos económicos/fiscales del estado.
Fuentes
Primarias: * Investigación de terrenos
Secundarias:
* Internas (Información sobre clientes) * Externas (Base de datos web, Gobierno del estado, INEGI)

Criterios | Descripción criterio | Fuente | Ponderación /Importancia | Costo y ventaja del terreno | Los estados para atraer inversiones incluyen ofrecerle al inversionista terrenos atractivos para sus plantas industriales. | Fuentes Primarias (Avaluó y análisis de terreno) | Alto | Costo Mano de obra | Se buscan los precios de mano de obra más competitivos. | Fuentes Secundarias ExternasComparación de nominas de distintas plantas. INEGI | Medio | Cantidad de gente capacitada en la Región para trabajo de planta automotriz. | Los trabajadores de la industria automotriz, en algunos estados tienen reconocimiento por su calidad. | Fuentes Secundarias Externas.Fuentes de universidades e INEGI | Alto | Ubicación estratégica de la región/zona | Recepción de insumos y autopartes, así como para la colocación de los vehículos en el mercado interno y en el de exportación. | Fuentes SecundariasInternas (información sobre proveedores y clientes) | Alto | Infraestructura del Estado. | La oferta de comunicaciones terrestres y aéreas, la disponibilidad y el costo de energía, y el avance tecnológico de las telecomunicaciones disponibles | Fuentes Secundarias Externas.Precios de los servicios, así como calidad de vida de la gente e infraestructura. | Medio | Apoyos Económicos/Fiscales del Estado | Estímulos de tipo fiscal para la planta. | Fuentes Secundarias Externas.Información del Gobierno del Estado o Gobierno Federal. | Medio |

Modelo: Se buscaran los puntos anteriores por Estado (Jalisco, Guanajuato, Querétaro y Puebla) a los cuales se les dará una ponderación. El estado que tenga mejores condiciones será el elegido.

Fuentes Secundarias
http://oncetv-ipn.net/noticias/blog/economia/?p=875

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