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Market Structure & Maximizing 1

Assignment: Market Structure & Maximizing

University of Phoenix
Xeco/212 Principles of Economics

Market Structure & Maximizing 2
Market structure can be characterized as the number of firms that are competing in a particular market; along with the ways in which the companies within these markets are alike or different and the barriers to entry that exist for these given market. The level of rivalry or competition also plays a powerful role in what kind of structure emerges in a given market. This paper will focus on competitive markets, monopolies, and oligopolies by detailing the distinctions between them such as how is price and output is determined to maximize profit, analyzing their barriers to entry: and what role each market structure plays in the economy. Price control is different in each market structure and is essential to know for maximizing profits. A company ability to control the price of its goods and services is called price management. Businesses that operate in a perfect competition market structure have no control over the price of their goods and services. Companies that have the ability to control the price of the products or services are companies that have the benefit of operating under a market structure called monopoly. Organizations that run under an oligopoly enjoy the same control over price as monopolistic competition or monopoly market structure. The reason why prefect competition does not enable a business to have control over its prices is because in this kind of market structure, there are many business selling similar products and services, with few differences. If one business want to raise its price, that business would lose customers because there would be competing firm to fill the void and take those

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