...explain the characteristics of world class marketing organizations. Illustrate with examples of your choice. To claim to become a world class marketing organization there are certain qualitative and quantitative characteristics which should be possessed by the company. This section of the assignment will discuss these characteristics in detail. Every organization aspires to be a World Class Marketing Organization. World class Marketing organizations identify the needs of customers and develop brands that give lasting value to the customer. These organizations strategically segment the market and target each group separately. They build a very strong bond with each group so that they know exactly how the customer will respond to marketing activities. They analyze the activities of the competitors well enough to develop a competitive edge over its competitors and are very futuristic. They win the mind share of customers and become the champion of customers, so that by no means can competitors capture their customers. They have a rich pipeline of product improvements and new products which enables the organization to strengthen its brands further. These organizations also focuses on SMART Marketing, Marketing Mix, and Objectives while identifying any variances in actual versus planned business performance and plans well ahead the actions it should take to exploit the situation. They know precisely the Return on Investment for each marketing mix element and drive and lead the...
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...business. 4 Changing lifestyle 4 2. Marketing opportunities analysis 4 Competitor overview 4 Fitness First 4 Celebrity Fitness 5 Macro Environmental Analysis 6 Demographic forces 6 Technological forces 7 Economic forces 7 Natural forces 7 Cultural forces 7 Political forces 7 3. Selecting target markets 7 4. Marketing mix strategies 8 Product 8 Price 9 Promotions 9 Placement 9 1. Introduction World Class International is one of Europe's most recognisable fitness network that operates 36 health and fitness clubs in more than 15 countries. The turnover for 2010 was 21 million Euros and World Class employed over 1 000 persons. (www.worldclass.eu) World Class offers everything within the field of individual and corporate health and fitness. Members and guests are guaranteed the highest quality in service and instructions within a safe and friendly club environment. The company's international staff consists of some of the world's most skilled group training instructors and advisors in personal training. World Class International is headquartered in Stockholm, Sweden and has health and fitness clubs throughout Europe and the Middle East. Every World Class center contains first class facilities concerning areas for individual and group training of muscles, stamina and condition, an integrated strength training area, functional and sport specific training, relaxation, body care and social activities. World Class offers its members a complete system for...
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...operation management, focus on 3-4 popular classes, shorten opening hours, and base commissions on performance. My suggestion is based on obtaining better management controls in the following three aspects. People Controls You trust Kate Hoffman so much that you let her take multiple tasks such as marketing, facility up-keeping, scheduling of appointments and record keeping. Kate was paid a salary plus a commission based on gross revenues just as other instructors. Kate might have thought that she did more work than other instructors and deserved more commission. When her expectation was not met, she lacked the motivation to handle multiple tasks and turned to an unethical way – stealing money from unrecorded revenue. If a new manager is hired, Kate can be released from administrative work and concentrate on her instructor job. Thus, further money loss can be avoided, and you can still keep the friendship between Kate and you as before. Furthermore, the newly hired manager can take place of the part time clerical employee. He/she is the only one that is responsible for appointment scheduling, record keeping and reports directly to you. Instructors may facilitate in marketing and facility up-keeping. Action Controls As a small newly established fitness business, Private Fitness Inc. offers too many fitness choices to its clients – 10 in total. Some of them are overlapped. It results in some of the classes are quite popular, but many of them are not and has to be canceled...
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...operation management, focus on 3-4 popular classes, shorten opening hours, and base commissions on performance. My suggestion is based on obtaining better management controls in the following three aspects. People Controls You trust Kate Hoffman so much that you let her take multiple tasks such as marketing, facility up-keeping, scheduling of appointments and record keeping. Kate was paid a salary plus a commission based on gross revenues just as other instructors. Kate might have thought that she did more work than other instructors and deserved more commission. When her expectation was not met, she lacked the motivation to handle multiple tasks and turned to an unethical way – stealing money from unrecorded revenue. If a new manager is hired, Kate can be released from administrative work and concentrate on her instructor job. Thus, further money loss can be avoided, and you can still keep the friendship between Kate and you as before. Furthermore, the newly hired manager can take place of the part time clerical employee. He/she is the only one that is responsible for appointment scheduling, record keeping and reports directly to you. Instructors may facilitate in marketing and facility up-keeping. Action Controls As a small newly established fitness business, Private Fitness Inc. offers too many fitness choices to its clients – 10 in total. Some of them are overlapped. It results in some of...
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...Creating a Returning Student Concierge position would be beneficial for Chattahoochee Technical College Angela C. Reisen SNHU HEA 520 Abstract Chattahoochee Technical College (CTC) would benefit from having a Returning Student Concierge in several different ways. A Returning Student Concierge “is the single-point of contact at a college or university who helps returning adult students navigate the application, enrollment, and registration processes and overcome barriers to college success” (Education, 2010). Through my research, the amount of material I found on this subject was limited, but what I did find has shown me this position is well needed at CTC. Being that I work with current students on a daily basis I feel this is what our college needs to keep our retention rate up for the returning population of our student body. After reading my point of view, I hope you will be persuaded to believe in the importance of this position as well. Table of Contents Background & Significance.........................................................................................................4-5 Executive Summary.....................................................................................................................6-7 Literature Review………………………………………………………………………………..8 Methods.........................................................................................................................................9 Time Line........................................
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...VERSANT Dattabase Fundamenttalls Manuall VERSANT Da abase Fundamen a s Manua June 2003 VERSANT Dattabase Fundamenttalls Manuall VERSANT Da abase Fundamen a s Manua June 2003 VERSANT Database Fundamentals Manual This page is intentionally blank. 2 VERSANT Database Fundamentals Manual Table of Contents Chapter 1: System Description ..............................................................................................................8 Versant Developer Suite 6.0: An Overview..........................................................................................9 VERSANT Features ........................................................................................................................12 Storage Architecture ......................................................................................................................22 Software Structure .........................................................................................................................24 Language Interfaces .......................................................................................................................25 System Usage Notes.......................................................................................................................28 Chapter 2: Objects.............................................................................................................................34 Object Types.................................
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...1. What is the simplest SQL retrieval? The simplest versions of the most important SQL command are SELECT, FROM statement. Then if you need to limit the result you introduce the WHERE clause. In the WHERE clause you can use operators such as LIKE, AND, OR, EQUAL, BETWEEN and IN. 2. What is the purpose of the Where clause when using SELECT? The purpose of this clause is to be able to list any conditions that are to be applied to the data retrieved. 3. What are data types and why are they important? A data type is a classification identifying one of various types of data, they are important because assigning data types gives meaning to collections of information 4. Provide an example of the GROUP by clause, when would you use this clause? SELECT Salesperson, SUM(Revenue) AS ‘Total’, MIN(Revenue) AS ‘Smallest’, MAX(Revenue) AS ‘Largest’, AVG(Revenue) AS ‘Average’, COUNT(Revenue) AS ‘Number’ FROM Orders GROUP BY Salesperson You use this clause when you need to see the information in a certain order 5. What is an aggregate function (provide 4)? How are they used? An aggregate function is a function where the values of multiple rows are grouped together as input on certain criteria to form a single value of more significant meaning or measurement AVG() - Returns the average value (average) COUNT() - Returns the number of rows (count) FIRST() - Returns the first value LAST() - Returns the last value 6. Provide example using the COUNT()...
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...using System; using System.Collections.Generic; using System.Linq; using System.Text; namespace CIS247_Week3ilabrevised_JohnDoe //John Doe //CIS 247A Week 3 iLab //Employee Class Program { class Employee { private string firstName; private string lastName; private char gender; private int dependents; private double annualSalary; private double pay; public static int numEmployees = 0; public const string DEFAULT_FIRST = " not given"; public const string DEFAULT_LAST = " not given"; public const char DEFAULT_GENDER = 'U'; public const int DEFAULT_DEPENDENTS = 0; private const double DEFAULT_ANNUALSALARY = 20000; public Employee() { FirstName = DEFAULT_FIRST; LastName = DEFAULT_LAST; Gender = DEFAULT_GENDER; Dependents = DEFAULT_DEPENDENTS; AnnualSalary = DEFAULT_ANNUALSALARY; numEmployees++; } public Employee(string first, string last, char gen, int dep, double salary) { firstName = first; lastName = last; gender = gen; annualSalary = salary; numEmployees++; } public string FirstName { get { return firstName; } set {firstName = value;} } public string LastName { get { return lastName; } set {lastName = value;} } public char Gender { get { return gender; } set {gender = value;} } public int Dependents { get { return dependents; } set { dependents = value;} } public double AnnualSalary { get { return annualSalary; } set { if(value > 19999) ...
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... nevertheless most importantly by my professor. Although, writing can be challenging when writing for professors or future employer or other authority in that category. Due to pressure of excelling , anxiety of doing passing/ failing or anticipation of the ending, for instance if a writing task is given by a supervisor or professor, the paper is not adequate. There is possibility that you can be written up, fired or receive an deteriorating grade . On the other hand, there is a affirmative side, That’s my target . Which will enable me to advance in all of my writing coursework in this class and future classes. In addition, I plan to use my writing skills , not only in the class room setting , but my professional life, instituting my writing ability through my resume, cover letter, or assigned writing task. I also will use writing in my personal life, Through reading more books and which is said to boost your writing skills. However, I take an slightly special approach when setting goals for my dissertations. The first step that take is writing down my ideas about the subject given. Next, I distribute those thoughts and organize them with the outline procedure. Proceeding, I design a first draft, which is...
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...Shape class
/** * This is a class that represent any shape. This is the superclass of all shapes. * @author yklam2 * */ public class Shape { private boolean canvas[][]; private int width; private int height; /** * Create an empty shape. */ public Shape() { this(0, 0); } /** * Create a shape with a specific width
and height
. * @param width The width
of this shape. * @param height The height
of this shape. */ protected Shape(int width, int height) { this.width = width; this.height = height; canvas = new boolean[height][width]; } /** * Set a pixel * @param row The row
of the pixel. * @param column The column
of the pixel. */ protected void setPixel(int row, int column) { if(row >=0 && row < height && column >=0 && column < width) canvas[row][column] = true; } /** * Clear a pixel * @param row The row
of the pixel. * @param column The column
of the pixel. */ protected void clearPixel(int row, int column) { if(row >=0 && row < height && column >=0 && column < width) canvas[row][column] = false; } /** * Get the area of this shape. Area is the number of pixel set in this * @return The area. */ public int getArea() { int area = 0;
shape.
for(boolean [] row: canvas) for(boolean pixel: row) if(pixel) ++area; } return area;
/* (non-Javadoc) * @see java.lang.Object#toString() */ public String toString() { String drawing = ""; for(boolean [] row: canvas) { if(drawing.length() > 0) //...
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...In a classroom setting, discipline and management are two key components for classroom success. The term classroom management is often used interchangeably with the term classroom discipline. However, the two ideas are very different in their application. Management and discipline are two halves of the same coin, they are intrinsicly connected to each other, but they have their own individual properties, with their own look and feel. Classroom management deals with how things in a class are done. Classroom management is the sole responsibility of the teacher. It encompasses all of the teacher’s interactions with students, classroom environment, rules and procedures, instructional strategies and development of engaging work. In a well managed classroom, the teacher implements policies and develops routines that stabilize and direct the flow of a class. Effective teachers manage their classes so that students spend their time more productively. Elements of classroom management vary. No two classes are alike. However the foundational elements a teacher takes into account before students ever set foot in the build can lend to better classroom management. Things such as classroom layout and organization.A neat and organized classroom tells your students you mean business and you expect them to keep the classroom organized as well. Deciding how to divide up classroom time is another important aspect to classroom management.Lunch, recess, breaks, down-time between lessons and activities...
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...Women My psychology class meets every Thursday morning. It is a small class of five students and one instructor. Being in such a small class was unsettling at first because I felt I could not be overlooked by the instructor. I have gotten accustomed to bigger classes where I would blend into the crowd and just be a name in the instructor’s book. Over the last three weeks, I have observed my classmates and my instructor and have learned a thing or two about them. I have also realized how being in a smaller class is actually much more pleasant than previously anticipated. Our classroom is fairly big considering the size of the class. There are eight tables with four chairs at each table. The walls are tasteless, showing only one poster advertising Bryant & Stratton’s impeccable ability to create the world’s best workforce. The teacher’s corner sits at the front of the room while the projector screen hangs on the left wall. Because this is a small class, this poses no problems but I can imagine the seating dilemma if the room were actually full while using the projector system. Mr. Streett is the instructor for this class, a recent graduate from Radford University with a Master’s of Art in Experimental Psychology. He speaks quickly repeating short sentences rephrased but implying the same meaning to help his students grasp the concept being taught. Though he seems to know his stuff, he comes to class unprepared, taking the first 30 minutes of class to make copies...
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...(FF) had been running a small, for-profit preschool program for young children between the ages of two and four for several decades. FF was one of several privately run programs in the suburban Boston area. For each of the three age groups (i.e., two-, three- and four- year olds), there were two classes per day for a total of six classes in the facility each day. The classes were held both in the morning and in the afternoon, five days a week between September and June; there were approximately 200 days (40 weeks), or 1,200 class meetings, per year. Only about one- third of FF's local competitors offered classes during the summer months. The morning classes ran from 9:00 a.m. to noon, and the afternoon meetings ran from 1:00 p.m. to 4:00 p.m. Lunch was not served in either class. However, each class served a snack to the children. Class size varied from nine to 15 students per class. Although there was a lot of pressure from parents to reduce class sizes, a recent article in an industry newsletter showed that, given current demographics, the market for such programs could increase by 10% a year for the next five years. The year before, a parent suggested that the school begin hosting birthday parties on the weekend. Since FF's three classrooms were empty during this time, it seemed like a good use of the space and could generate additional revenue. Over the past year, the school had managed to quickly build a sizable side business hosting birthday parties. Approximately...
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...Java Class MIS 304 is not a class for everyone. Not just any student should take the class. This class is structured to assist students in learning how to program using the Java language. This class does not make a student an expert in the language of Java, but instead gives the student the basic fundamentals needed to have practical use of the language and gives them a solid foundation upon which they can build if they choose to do so. The material covered in the class is adequate. Java can be a complex language to learn, but in MIS 304 one is taught the basics and nothing too detailed or complicated. The resources that are given to the students are very good. I know that the Java book used for the class is one of the best reference materials on Java that is on the market today. The lab facilities and proctors are also great resources. The only problem I feel that exists is that students don’t take advantage of the resources they have available. Students hardly look through their book for answering questions they might have. Also students hardly even bring their books to the lab when doing programs. They sometimes look for proctors to fix their problems instead of fixing it themselves. I think it should be emphasized to students that the proctors are not their to do the programs for them, but to rather help them figure out what is going wrong in their programs. Also it should be emphasized that the book should be with them when working on programs so that if questions or...
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...similar to a class, which can contain only constants, method signatures, and nested types. There are no method bodies. Interfaces cannot be instantiated—they can only be implemented by classes or extended by other interfaces. In Java, a class can inherit from only one class but it can implement more than one interface. | Superclass Instance Method | Superclass Static Method | Subclass Instance Method | Overrides | Generates a compile-time error | Subclass Static Method | Generates a compile-time error | Hides | An abstract class is a class that is declared abstract. Abstract classes cannot be instantiated, but they can be subclassed. It can contain abstract methods that did not have implemented. Subclasses then provide the implementations for the abstract methods. An abstract method is a method that is declared without an implementation (without braces, and followed by a semicolon), like this: Except for the Object class, a class has exactly one direct superclass. A class inherits fields and methods from all its superclasses, whether direct or indirect. A subclass can override methods that it inherits, or it can hide fields or methods that it inherits. (Note that hiding fields is generally bad programming practice.) The Object class is the top of the class hierarchy. All classes are descendants from this class and inherit methods from it. Useful methods inherited from Object include toString(), equals(), clone(), and getClass(). You can prevent a class from being...
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