...A Proposal Undertaking Commissioning Services For Prime Medical College & Hospital Prepared by Bangladesh Institute of Healthcare Management & Research (BIHM&R) Contents 1. 2. 3. INTRODUCTION…………………………………………………………………….1 KEY ISSUES AND OBJECTIVES…………………………………………………2 STAGE 1: DEVELOPMENT OF A 5 YEAR OPERATIONAL PLAN………. …3 3.1 3.2 INTRODUCTION THE FIVE YEAR OPERATIONAL PLAN 4. STAGE 2: COMMISSIONING OF THE HOSPITAL……………………............7 4.1 4.2 4.3 4.4 4.5 4.6 4.7 4.8 4.9 4.10 4.11 OVERALL PROJECT MANAGEMENT EQUIPPING AND BIOMEDICAL ENGINEERING FINANCIAL PROCEDURES AND SYSTEMS SUPPLIES AND LOGISTICAL SYSTEMS AND PROCEDURES INFORMATION COMMUNICATION PROCEDURES AND SYSTEMS HUMAN RESOURCES MANAGEMENT AND RECRUITMENT QUALITY ASSURANCE PROCEDURES AND SYSTEMS OTHER HOSPITAL POLICIES AND PROCEDURES OPERATIONAL TESTING INITIAL MARKETING ACTIVITY CONSTRUCTION COMPLETION AND HANDOVER 5. PERSONNEL…………………………………………..…………………………...19 5.1 5.2 INTRODUCTION THE COMMISSIONING TEAM 6. 7. 8. CLIENT REPORTING…………………………..…….…………………………...21 COSTS AND RESOURCES…………..……………..…………………………...22 TERMS AND CONDITIONS………………………....…………………………...23 8.1 8.2 COST OF SERVICES ADDITIONAL SERVICES Appendix 1 – Commissioning Programme 1. 1.1 INTRODUCTION IHG has been invited, following recent meetings with the Client, to submit proposals for the commissioning and operational management of the Ahsania Mission Cancer and General Hospital. The hospital...
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...Leader at the top of the hierarchy. Directly reporting to the leader will be a Program Manager, a Proposal Manager, and a Marketing Manager. The third level of the organizational structure consists of a Cost Volume Manager, a Contracts Manager, and a Technical Volume Manager. |CAPTURE TEAM LEADER | |PROPOSAL MANAGER |PROGRAM MANAGER |MARKETING MANAGER | |COST VOLUME MANAGER |CONTRACTS MANAGER |TECHNICAL VOLUME MANAGER | RFP Response |Proposal Manager…Responsible for planning and preparing the entire proposal. Builds the proposal schedule, prepares the proposal directive. | |Ensures that the proposal complies with all RFP requirements, integrates bid strategies into the proposal | |Program Manager…..Responsible for executing the program at contract award. Participates in the development of bid strategies and to approve | |decisions that will impact subsequent program planning and execution | |Marketing Manager….Position the company strategically with the customer for the forthcoming bid. e Collects...
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...Course Project: Creating the Marketing Plan Objectives | Introduction | Guidelines | Milestones | Grading Rubrics Objectives The Course Project gives students the opportunity to synthesize all of the concepts in the BUSN319 Marketing course by applying them to develop a comprehensive marketing plan for a new business, product, or service. Introduction Product innovation and marketing are the only enduring competitive advantages that companies can use to survive and thrive in the marketplace. In the next 7 weeks, you are going to participate in designing and writing a marketing plan for a business, product, or service of your choosing. Your active participation in this project, first, is essential to building your understanding of marketing; secondly, you can use a well-written marketing plan to show prospective employers a sample of your work. A marketing plan is a guide for the marketing activities of an organization for a specified period of time, typically about 5 years (note: usually 6 mo, one year). The plan can be used internally to guide the marketing activities or it can be used to communicate with external audiences to raise capital. There are important questions to keep in mind as you design the plan. 1. Is the marketing idea valid? 2. What is unique or distinctive about the product or service that separates it from substitutes and competitors? 3. Does a viable market exist for the product or service? 4. Are the financial projections...
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...CASE STUDY JENNIFER CHILDS PHARMACEUTICALS Contents * Breakdown of case study (Background) * The analyzing method * Model * Analyses of the case study (By method of comparison) * Projects * Product development * Production * operation * Marketing * Analysis of the projects (summary): * Question 1 * Question 2 * Question 3 Case study Breakdown of case study Jennifer Childs is the CEO of a mid-sized global pharmaceutical company that has offices and manufacturing plants in 8 countries. The company is moving in to new markets moving to a globalized company trend. The pharmaceutical company is experiencing and highly profitable year with $ 2 000 000 above projected profit margin. The focus is to use above profit for reinvestment into the company The CEO Jennifer Childs meets with 3 managers of the company to task them to present projects that focus to achieve the mission and vision of the company. The request for personal was given verbally Mission statement (themes) * Reduce cost * increased profit The analyzing method Used is the method where a scenario is established where by the preferred effective and efficient model for success to the requirements is established. This preferred model then is used to compare it to the case study and highlight where problems and issues exists, where by the case study is analyzed and core problems is highlighted Model: The model is based on effective, efficient...
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...MM522 Marketing Plan Guide MM522 MARKETING PLAN GUIDE Objective This Marketing Plan assignment gives you the opportunity to practice develop an integrated business and marketing strategy for a product or service of your choice. This activity will make the course "come alive" through application of the principles from the textbook, course materials and threaded discussions. Assignments such as this also help you develop business-oriented communication skills. The development of this Marketing Plan is an integral part of the course, and will require several weeks of research, critical analysis, critical thinking, and writing. Students tell us the only way to do well on this project is to begin early and work on it consistently throughout the entire course. You have several options when choosing a product or service for your marketing plan. Consider choosing a new product for a new company (your own) or creating a new product for an existing company. Perhaps you would want to do a product extension of an existing product. You might consider a different approach to marketing an existing service. You can target consumers or businesses. You may choose a product or service offered by your employer or your own business, or one from another organization. Ultimately, to maximize your learning experience, choose a product or service in which you have an interest and about which you would like to see your product or service come to the marketplace. Make sure there is information...
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...Proposal for Telework Conference Spring 2014 Research Triangle Park Area, North Carolina The Research Triangle Park (RTP) of Raleigh, North Carolina is one of the most prominent high-tech research and development centers in the United States. Recent estimates indicate that RTP is home to over 170 companies employing 42,000 workers and 10,000 contractors in Durham County and stretching into parts of Wake County. In November 2012, an update to the Park’s Master Plan was released which includes additional growth expectations for workers and infrastructure. A 2009 article in Bizjournals predicts Raleigh will be the fastest-growing metro area through 2025. Continued growth requires continued concerns for the infrastructure to handle the growth. A key concern in any major metropolitan area is transportation. Transportation infrastructure will be stressed and increased workers will require more updates to grow transportation support in conjunction with the increasing population. Ensuring strong business continuity, strong business environment and a viable environment for new business attraction will be critical in the future. In order to bolster the trend of continued and attractive business environment in RTP, a telework model should be explored. Telework is a solution that has been embraced by businesses and government over last several years. Numerous studies have been done that address the advantages of telework for business, government, workers and the surrounding...
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...uniCredit is to provide financial services that are specifically tailored to the needs of personal customers and micro, small and medium scale enterprises. The company currently has nine(9) department which comprises of the Human Resource, Business Development, Internal control, Risk and Compliance, Marketing and Service quality, Credit department, Information Technology, Finance and Administration, Operations, Legal, Small and Medium Enterprises(credit) department performance There had been mixed up in the jobs descriptions of four departments that is Marketing and Service quality, Business Development, SME’s and the credit departments. Mostly both managers at Marketing and Business development ends up taken each other’s role. There has also not been clearly defined role or job description for both Head of SME’s and Credit manager. Again Relationship officers at various branches currently reports to these four departments. They are seen as credit officers who does clients loans appraisal and recoveries and reports to both the head of SME’s and the credit manager, as marketing officers thus sell products of the uniCredit to prospective clients and reports to the marketing manager, as business development officers, who does the account management of clients and reports to the business development manager. This...
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...Research Proposal Brand and Consumer Behaviour of Innocent Module title: Research Methods Module number: M25BSS Module Leader: Dr Steve Jew By: Mahdieh Mehrabi Moezabadi (SID: 3576238) MBA MARKETING 1. Title 2. Background 3. Preliminary Review of Literature 4. Research Questions and Objectives 4.1. Questions 4.2. Objectives 5. Research Plan 5.1. Research Perspectives 5.2. Research Design 5.3. Data collection 5.3.1. Methods 5.3.1.1. Secondary Data 5.3.1.2. Primary data 5.3.2. Use of primary and secondary data 5.3.3. Access and sampling strategy 5.3.4. Data analysis and presentation 5.4. Limitations of research 5.4.1. Validity 5.4.2 Reliability 5.4.3. Generalisability 6. Ethical considerations 7. Planning 8. References 1 1 2 5 5 5 5 5 6 6 6 7 7 7 7 8 8 8 9 9 9 9 11 1. Title Brand and Consumer Behaviour of Innocent 2. Background At the time of the integration of world economy, competition has become stronger and for the success of company activity in national, regional, and world markets, one of the most important factors is to effectively manage quality and its means of identification such as trade and quality marks, brands, etc. There has been a growth in the products with different brands and trademarks as well as in consumption of goods. In the modern days, brands symbolize different sets of meanings, generating specific associations or emotions for every consumer. The brand is the competitive advantage for a company and a source of added value which leads to...
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...Marketing Research MKTG 3401 – Fall 2012 Section 01 W/F 11:45 am – 1:25 pm 330 Dodge Professor: Felicia Lassk Office: Hayden Hall 202 Office hours: W, 1:30 – 2:30 p.m. or by appointment Phone: (617) 373-5307 Email: f.lassk@neu.edu Blackboard: blackboard.neu.edu “MKTG 3401 Lassk Fall 2012” Text: Marketing Research, Malhotra, 6th Edition, 2010 – NU custom text. Prerequisites: MKTG 2201, MGSC 1201 and 64 SH toward the degree Course Description: This course focuses on the marketing research process and the analysis of data using SPSS statistical software. It gives students the opportunity to develop an understanding of consumer attitudes and behavior processes as the basis of the design of marketing problems. The course covers topics such as problem definition, research design, sampling, attitude measurement, questionnaire design, data collection, and data analysis. Statistical Package: SPSS is available as a 6-month rental for $35 plus $4.99 download fee. Details on how to access the rental are provided in the Tech Marketplace of MyNEU Portal under “Free and Discounted Software – More Software tab.” SPSS is also available for free through MyApps using MyFiles to house your data files. Please note, to access SPSS with MyApps on campus, you must be connected to “NU-Secure” wi fi. Details to access MyApps and“NU-Secure” wi fi is provided in the MyNEU portal. You must be able to access SPSS through either of these options by 9/19. ...
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...creation of a marketing plan for a product of service. You will propose a “fictional” consumer product or service you wish to bring to market. This final project is designed to walk you through such a task. The components of this project will be submitted in six separate milestones spread throughout the modules of the course. These milestones are the initial product idea (Module One), Part One (Module Two), Part Two (Module Four), Part Three (Module Seven), Part Four (Module Eight) and the full marketing plan (Module Nine). Main Elements of Final Product Marketing Plan Elements (Ten Sections) I. Product or Service Description Describe for the reader what it is that you wish to bring to market. If it is a product, describe the product, its functionality, and how it works. If it is a service, describe the service offering so that the reader understands what they would receive. It is suggested that you create a product or service on your own. Please do not attempt to write a marketing plan for Google or Aflac, as that is beyond the purview of this course. Your description should be complete, including: • Where your company is located • The problem your product/service solves – as seen by the target market (not you) – and to which the target market would say, “Yes, that is a problem and no one has solved it”? • The competitive advantages that you offer • The challenges might you face in the marketing of this product...
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...MARKETING RESEARCH TERM PAPER PROJECT Overview Throughout the semester you will be working in research teams of three to four students each. Your role is that of a marketing research (MR) supplier or research consultant who works for a client organization requiring research information to help make marketing decisions. Each team will prepare a written MR report based on survey research—gathering information from a sample of people from a target population using a questionnaire. Each research team will plan the research design, conduct the fieldwork, analyze the data, and write a research report. This project is designed to provide a major "hands-on" experience since MR is best learned by doing. It will enable you to apply the concepts covered in the textbook and in class and to integrate the inter-related series of steps in the MR process. Research Problem/Opportunity In every presidential election since 1964, young voters between the ages of 18 through 24 have consistently voted at lower rates than all other age groups, although young-adult voting rates have fluctuated from one election to another. Overall, America’s youngest voters have moved towards less engagement over time, as 18- through 24-year-olds’ voting rates dropped from 50.9percent in 1964 to 38.0 percent in 2012 (see Fig. 1). Voting rates have also historically varied according to gender. In every presidential election since 1996, women have voted at higher rates than...
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...Discuss ways in which the company might reduce the bank overdraft as required by the bank. Firesafe Ltd. should constantly make efforts to reduce their overdraft as the bank requires them to do so. In the current economic climate banks are being more careful of the money loaned. Banks are currently trying to convert business overdrafts to loans. “Many business banking overdraft facilities are being removed or refused and others converted to term loans by business banking managers” (http://whichcommercialfinance.co.uk). This is beneficial for banks but can affect the way in which a business’ finance is managed. For Firesafe Ltd, it can have serious implications. Loans are legally binding, meaning that they have to pay the loan back within the agreed time frame. This affects the business because if they do not pay off the loan, they can build up interest, and potentially threaten the business. This would increase costs and therefore decrease the chances of Firesafe Ltd to break even or make profit, resulting in bankruptcy. A loan is very different from an overdraft; an overdraft is extremely flexible. A loan is a large fixed sum of money that carries high interest. This means that Firesafe Ltd. would have to change the way it operates and try to increase sales and cut down all unnecessary spending in order to pay back the loan. The main implication of a business overdraft being converted into a loan is that the bank then has control within the firm. For example, Firesafe Ltd...
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...50 Hurt Plaza, S.E., Suite 595, Atlanta, GA 30303‐2915 • 404‐523‐6220 Georgia Humanities Grant Guidelines, Fall 2015 Application deadline: September 30, 2015 Maximum Grant Amount: $2,000 Projects can begin on or after January 30, 2016 Georgia Humanities invites 501(c)‐3 nonprofit organizations to apply for a program grant of up to $2,000 to support local humanities programs. The National Endowment for the Humanities defines the humanities as: The study of history, literature, language (modern and classical), philosophy and archaeology; as relevant to the human environment and with particular attention to reflecting our diverse heritage, traditions, and history and to the significance of the humanities to the current conditions of national life. Eligibility All applicants (nonprofit organizations) must have an IRS 501(c)‐3 status and must include their IRS determination letter with the application. GH also requires a DUNS number. Individuals are ineligible to apply. Organizations with an open GH grant are not eligible to apply until all required final paperwork is submitted. Examples of GH‐funded projects include: film presentations with discussions; literary events; historic walking tours/ printed guide booklets; cemetery programs/tours; living history programs with scholar introductions; exhibitions; oral history projects; educational workshops (children and adults) in college and public libraries; digital adaptations of existing records with ...
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...School of Management Course Syllabus Purpose Seminar/Constructive Action: Intra & Entrepreneurship/Business Planning Course Code: FLD 521 PCA Course Description Students create an intra or entrepreneurial plan for the development and growth of a beneficial and profitable venture incorporating the necessary marketing, financial, legal, organizational and administrative components. Course Objectives After completing the course, the student will be able to: 1. Apply acquired business skills (finance, accounting, marketing, management, negotiation, human relations, legal, and administrative) to create an intra or entrepreneurial business plan for the development and growth of a beneficial and profitable venture. 2. Improve on key business skills including writing, oral communications, goal-setting, and organizational leadership and planning. 3. Produce a business planning document that will enable you to successfully implement your Purpose III Constructive Action project. Course Relevance to CA The course introduces the students to business management: planning, organizing, staffing, directing, and controlling that are applicable to managing entrepreneurial or intrapreneurial ventures. This course prepares the students for real life business operations and teaches them practical application of theoretical learning. Course Prerequisite Purpose I Constructive Action Required Textbook: Stutely, R. (2007). The definitive business plan: the fast-track...
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...wrtg101 Writing Assignment 3 Writing Assignment #3: Research-Supported Essay Click Link Below To Buy: http://hwaid.com/shop/wrtg101-writing-assignment-3/ Writing Assignment #3 will be a research-supported essay. Courses that fulfill the General Education Requirements (GERs) at UMUC all have a common theme—technological transformations. In following this theme throughout this semester in WRTG 101, we have read the analyses of various authors on innovations and technological transformations in education and in other fields. In this essay, you will continue this theme of technological transformations. You have two choices for your essay topic. Please choose one of the two choices. Please note that both choices are identical to the choices you had for writing assignment #2, the cause-effect essay. You may write on the same topic that you wrote on for writing assignment #2; however, you may be asked to adjust the topic in some direction in order to write a more successful research paper. In addition, of course, you will expand on the number of sources you use to defend your argument. 1. TECHNOLOGY AND EDUCATION Analyze the impact of a particular trend in technology on education. Our discussions in the class up to this point might be helpful for you as you consider ideas for this topic. You might analyze any one of the following. These are just examples. Many approaches are possible for this topic. a. The potential effects of Massive Open...
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