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Mars Company

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FORM B: COURSE PLAN

|Course Code & Course Title: ABDT3243 Services Marketing |Programme(s): 2DMK, 2drm |
| | |
|Semester: [ ( ] May [ ] September [ ] January |Academic Year: 2015/2016 |
|(please tick “(”) | |
|Hours/Week: Lecture __2__ , Tutorial __1.5__ , Laboratory/Practical ___-____ |

|Week | |Topics |Reference Material |Remarks* |
| | | |(Books/Titles, Journals, Web articles, etc.) | |
|Week 1 |Lecture |Introduction to Services Marketing (1) |Essentials of Services Marketing - | |
|

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