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Value Chain Application of FedEx
The value chain for FedEx can be realised from the start of packing up the package from various locations. The employees of FedEx collect packages from different locations like residences, drop-boxes, business houses, or centres. FedEx creates value for its customers by picking-up the packages from anywhere and anytime. It also assures timely delivery of the packages by providing a money back guarantee for the customers whose packages do not delivered on time.
The employees, after collecting, bring the packages to the centre which can also be defined as a hub. The packages are then sorted out in accordance with the destinations. The packages are shipped either by trucks or ships or planes thereafter for the delivery. The delivery of the packages is perhaps the most important value creating act of the whole process. The drivers are supposed to perform their task effectively and efficiently to increase the best value of service to deliver the package on time to right destinations. They are even expected to exceed the expectation of the customers to increase loyalty of them.
The customer loyalty can be gained by delivering excellent customer service. It can be provided in different stages of the whole process. FedEx provides a very high level of service while collecting packages , sorting them out and delivering them in their respective destinations via different modes. It also provides the facility to its customers to track the package when they are on the way. This is extremely value creating act of FedEx. The customers can know the status of their packages anytime they want to know. This provides an incredible sense of security in customers.
All the primary activities are able to transpire as a result of supporting activities like infrastructure of the company such as building, planes, ships, and automobiles.

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