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Mcdonaldization

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The Negative Effects of McDonalds McDonald’s is one of the most recognized organizations in the world. Since its first restaurant was opened in 1940, McDonald’s has served billions of customers. According to the McDonald’s corporate website, they have over 30,000 restaurants in over 100 countries, which serve around 58 million people each day. The world’s largest chain of hamburger fast-food restaurants is one of the most influential facets of the global marketplace, and its assembly-line process of doing business is driving down costs and sky-rocketing profitability; however, these cost cuts do not come without a price. Although McDonalds and other fast-food restaurant chains like it have been highly successful in terms of efficiency, there are subtle negative effects on the labor force and society as a whole. McDonald’s provides the most efficient method for people to go from a condition of satiety. However, the forthcoming side effects must be recognized and respected in order to fully understand the impact that McDonalds has on our world. Efficiency means the choosing of means to reach a specific end rapidly, with the least amount of cost of effort. The idea of efficiency is specific to the interests of the industry or business, but is typically advertised as a benefit to the customer. Examples are plentiful: the drive-up windows, salad bars, fill your own cup, self-serve gasoline, ATM’s, Voice Mail, microwave dinners and supermarkets with self-checkout. The customer often ends up doing the work that was previously done for them. And the customer pays for the “privilege”. We spend more time, being forced to learn new technologies, remember more numbers, and often pay higher prices in order for the business to operate more efficiently. Efficiency is the most advantageous way of getting from one state to another, such as the best method to get from

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