...INSTITUTE OF MANAGEMENT AT AHMEDABA For Authors: If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service. Information about how to choose which publication to write for and submission guidelines are available for all. Additional help for authors is available for Emerald subscribers. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.com With over forty years' experience, Emerald Group Publishing is a leading independent publisher of global research with impact in business, society, public policy and education. In total, Emerald publishes over 275 journals and more than 130 book series, as well as an extensive range of online products and services. Emerald is both COUNTER 3 and TRANSFER compliant. The organization is a partner of the Committee on Publication Ethics (COPE) and also works with Portico and the...
Words: 9388 - Pages: 38
...the demand for more roads, highways, bridges, railways, dams and canals. Geotextile enhance design, cost effectiveness, durability, and aesthetics of the infrastructure projects. The geotextile industry produces products that perform several functions which include reinforcement, filtration, draining, protection, and separation. The major applications for geotextiles are pavement repair, road industry, erosion control, and waste management. 1.2 ABOUT THE COMPANY Maruti Rub Plast Pvt. Ltd was established in 2008, a group company of Maruti Techno Rubber Private Ltd., which is a renowned brand in the Infrastructure and Construction Sector. It has set up its state-of-the-art manufacturing facility at Greater Noida and installed with World’s best and automated Technical Textile Machine to manufacture Warp- Knitted Geogrids and other Geosynthetic Products. The Flagship Company, Maruti Techno Rubber Private Ltd., are the market leaders in manufacturing Rubber & PVC Products, Water Stop Seals, Rubber Sheets, Shuttering Rubbers, ĵElastomeric Bearing Pads, Hydrophilic Rubber Gaskets, LDPE & HDPE Membranes, Expansion Joints, etc., that are well established in Indian and Middle East & European Markets for the last 25 years. 1.3 ABOUT THE PRODUCTS...
Words: 2378 - Pages: 10
...The objectives of the study can be summarized as follows: * Contribute to the emerging literature on pricing and consumption in examining and defining the key perceived values. * Interpret and expand existing consumer behavior models. * Generate a framework to help marketers to build and monitor the pricing of products. * Stimulate further research on pricing and customer satisfaction. Problem Statement How can mangers use various pricing strategies to build stable, long-term relationships with their customers? Pricing has a significant and broad impact on how consumers view and use products, However, it is more difficult to judge the effects that pricing has on product consumption. The relationship between pricing and consumption lies at the core of customer strategy. The extent to which a customer uses a product during a certain time period often determines whether he or she will buy a product again. So pricing tactics that encourage people to use the products they have paid for help companies building long-term relationships with customers. The link between pricing and consumption is clear, people are more likely to consume a product when they are aware of its cost. But for many executives, the idea that they should draw the consumer’s...
Words: 3163 - Pages: 13
...WHAT IS pH AND HOW IS IT MEASURED? A Technical Handbook for Industry CHAPTER 1 – INTRODUCTION Why Is pH Measurement Necessary? 3 CHAPTER 2 – WATER AND AQUEOUS SOLUTIONS The Properties of Water Ion Product Constant of Water Molarity 4 4 5 CHAPTER 3 – FUNDAMENTALS OF pH Definition of pH pH Values and Hydrogen/Hydroxide Concentration How is pH Measured? Activity versus Concentration The Nernst Equation The Standard Hydrogen Electrode 6 6 7 7 9 9 CHAPTER 4 – THE pH SENSOR pH Electrodes The Measuring Electrode Asymmetry Potential Sodium Ion Error Acid Error Temperature Effects The Reference Electrode The Reference Junction Junction Potentials Gel‐filled Reference Electrode Buffers Calibration 11 13 13 14 15 15 16 17 17 18 18 18 CHAPTER 5 – CARE OF pH ELECTRODES Dehydration Factors Detrimental to Electrode Life Transportation Storage 22 22 22 23 CHAPTER 6 – COMMON APPLICATIONS Cooling Tower Control Food Processing Coal Industry Plating Waste Treatment Ultrapure Water 24 24 24 25 25 BIBLIOGRAPHY 27 GLOSSARY ...
Words: 11054 - Pages: 45
...Service QualityLEARNING OBJECTIVESAfter completing this chapter, you should be able to: 1. Describe and illustrate the five dimensions of service quality. 2. Use the service quality gap model to diagnose quality problems for a service firm. 3. Describe how the SERVQUAL survey instrument is used to measure gaps in a service firm's quality. 4. Illustrate how Taguchi methods and poka-yoke methods are applied to quality design in services. 5. Construct a "house of quality" as part of a quality function deployment project. 6. Construct a statistical process control chart for service operation. 7. Use a fishbone chart in a cause-and-effect analysis. 8. Compare and contrast the quality program features espoused by Philip Crosby and W. Edward Deming. 9. Describe the features of an unconditional service guarantee and its managerial benefits.10. Discuss the concept of a service recovery.Service "with a smile" used to be enough to satisfy most customers. Today, however, some service firms differentiate themselves in the marketplace by offering a "service guarantee." Unlike a product warranty, which promises to repair or replace the faulty item, service guarantees typically offer the dis satisfied customer a refund, discount, or free service. Take, for example, the First Interstate Bank of California. After interviewing its customers, the bank management discovered that they were annoyed by a number of recurring problems, such as inaccurate statements and broken automatic teller machines...
Words: 14259 - Pages: 58
...Journal of Operations Management 17 Ž1999. 411–428 Manufacturing technology and strategy formulation: keys to enhancing competitiveness and improving performance Michael Tracey a , Mark A. Vonderembse a b,) , Jeen-Su Lim b Purdue UniÕersity, West Lafayette, Indiana 47907, USA b UniÕersity of Toledo, Toledo, OH 43606-3390, USA Received 1 July 1997; accepted 23 July 1998 Abstract Porter wPorter, M.E., 1996. What is strategy? Harvard Business Review 74 Ž6., 61–78.x claims that a proper link between strategy and manufacturing operations is a key to developing sustainable competitive advantage. To be successful in this globally competitive, rapidly changing environment, organizations must formulate strategic plans that are consistent with their investment in and use of manufacturing technology. This study proposes that organizations that invest in advanced manufacturing technology and develop mechanisms for manufacturing managers to participate in strategy formulation will have improved competitive capabilities and better performance than firms that do not. Using the result from a large-sample survey, this study develops valid and reliable measures of advanced manufacturing technology and manufacturing managers’ participation in strategy formulation as well as the competitive capabilities of a firm. Linear structural equation analysis ŽLISREL. results show that the relationships between a firm’s practices in these two areas and its competitive capabilities are found...
Words: 9895 - Pages: 40
...Business Research Methods Project On Conjoint Analysis Identifying Key Product Attributes & Product Designing of Mobile Phones Abstract This paper intends to explore consumer preferences for Mobile phones attributes, to determine the optimal combination for consumers, and to provide manufacturers a reference for their marketing strategies. In this study, consumers were divided into several demographics (age, gender, occupation) and individual preferences for various mobile phone attributes were compared. Consumers showed significant demographical difference in their preferences over the combination of mobile phones attributes. The various combination of mobile phone attributes were grouped together. Subjects were asked to rank the 22 product profiles (Pair1 to Pair22) from the most to the least preferred. The variables Pref1 through Pref7 contain the IDs of the associated product profiles, that is, the card IDs. Subject 1, for example, liked pair13 most of all, so PREF1 has the value 13. Analysis of the data is a task that requires the use of command syntax—specifically, the CONJOINT command. The necessary command syntax has been provided in the file conjoint.sps. Literature Review N. Soutar et al. (2008), the study aims to examine its relevance in exploring the trade-offs followers make about leaders. The aim was to have an integrated understanding of leadership. The leaders were assessed on the eight leader attributes obtained from three focus groups...
Words: 3607 - Pages: 15
...Guide to Meteorological Instruments and Methods of Observation WMO-No. 8 Guide to Meteorological Instruments and Methods of Observation WMO-No. 8 Seventh edition 2008 WMO-No. 8 © World Meteorological Organization, 2008 The right of publication in print, electronic and any other form and in any language is reserved by WMO. Short extracts from WMO publications may be reproduced without authorization, provided that the complete source is clearly indicated. Editorial correspondence and requests to publish, reproduce or translate this publication in part or in whole should be addressed to: Chairperson, Publications Board World Meteorological Organization (WMO) 7 bis, avenue de la Paix P.O. Box No. 2300 CH-1211 Geneva 2, Switzerland ISBN 978-92-63-10008-5 NOTE The designations employed in WMO publications and the presentation of material in this publication do not imply the expression of any opinion whatsoever on the part of the Secretariat of WMO concerning the legal status of any country, territory, city or area, or of its authorities, or concerning the delimitation of its frontiers or boundaries. Opinions expressed in WMO publications are those of the authors and do not necessarily reflect those of WMO. The mention of specific companies or products does not imply that they are endorsed or recommended by WMO in preference to others of a similar nature which are not mentioned or advertised. Tel.: +41 (0) 22 730 84 03 Fax: +41 (0) 22 730 80 40 E-mail: publications@wmo...
Words: 216230 - Pages: 865
...2006:56 MASTER'S THESIS Relationship between Service Quality and Customer Satisfaction In the case of CCG (Customer Centric Group) CO Ali Dehghan Luleå University of Technology Master Thesis, Continuation Courses Marketing and e-commerce Department of Business Administration and Social Sciences Division of Industrial marketing and e-commerce 2006:56 - ISSN: 1653-0187 - ISRN: LTU-PB-EX--06/56--SE Relationship between service quality and customer satisfaction: In the case of CCG( Customer Centric Group) CO Supervisors: Dr.Albadvi , Dr.Khalifa Referee: Dr.Charsoghi Prepared by: Ali Dehghan Tarbiat Modares University Faculty of Engineering Department Industrial Engineering Lulea University of Technology Department of Business Administration and Social Sciences Division of Industrial Marketing and E-Commerce MSc PROGRAM IN MARKETING AND ELECTRONIC COMMERCE Joint 2006 1 ABSTRACT RELATIONSHIP BETWEEN SERVICE QUALITY & CUSTOMER SATISFACTION: IN THE CASE OF CCG (CUSTOMER CENTRIC GROUP) CO These days all the organizations are realizing the significance of customer –centered philosophies .One of the key challenges of them is how they manage service quality, which holds a great importance to customer satisfaction. The purpose of this research was to gain a better understanding of the service quality dimensions that affect customer satisfaction from customer perspective. Based on a detailed literature review, a frame of reference was...
Words: 26711 - Pages: 107
...LAWS AND REGULATIONS SHOULD BE REVIEWED. 2. API IS NOT UNDERTAKING TO MEET THE DUTIES OF EMPLOYERS, MANUFACTURERS, OR SUPPLIERS TO WARN AND PROPERLY TRAIN AND EQUIP THEIR EMPLOYEES, AND OTHERS EXPOSED, CONCERNING HEALTH AND SAFETY RISKS AND PRECAUTIONS, NOR UNDERTAKING THEIR OBLIGATIONS UNDER LOCAL, STATE, OR FEDERAL LAWS. 3. INFORMATION CONCERNING SAFETY AND HEALTH RISKS AND PROPER PRECAUTIONS WITH RESPECT TO PARTICULAR MATERIALS AND CONDITIONS SHOULD BE OBTAINED FROM THE EMPLOYER, THE MANUFACTURER OR SUPPLIER OF THAT MATERIAL, OR THE MATERIAL SAFETY DATA SHEET. 4. NOTHING CONTAINED IN ANY API PUBLICATION IS TO BE CONSTRUED AS GRANTING ANY RIGHT, BY IMPLICATION OR OTHERWISE, FOR THE MANUFACTURE, SALE, OR USE OF ANY METHOD, APPARATUS, OR PRODUCT COVERED BY LETTERS PATENT. NEITHER SHOULD ANYTHING CONTAINED IN THE PUBLICATION BE CONSTRUED AS INSURING ANYONE AGAINST LIABILITY FOR INFRINGEMENT OF LETTERS PATENT. 5. GENERALLY, API STANDARDS ARE REVIEWED AND REVISED, REAFFIRMED, OR WITHDRAWN AT LEAST EVERY FIVE YEARS. SOMETIMES A ONETIME EXTENSION OF UP TO TWO YEARS WILL BE ADDED TO THIS REVIEW CYCLE. THIS PUBLICATION WILL NO LONGER BE IN EFFECT FIVE YEARS AFTER ITS PUBLICATION DATE AS AN OPERATIVE API STANDARD OR, WHERE AN EXTENSION HAS BEEN GRANTED, UPON REPUBLICATION. STATUS OF THE PUBLICATION CAN BE ASCERTAINED FROM THE API AUTHORING DEPARTMENT [TELEPHONE (202)...
Words: 27566 - Pages: 111
...Electronics Co., Ltd. is a South Korean multinational electronics company headquartered in Suwon, South Korea. It is the flagship subsidiary of the Samsung Group and has been the world's largest information technology company by revenues since 2009. Samsung Electronics has assembly plants and sales networks in 88 countries and employs around 370,000 people. Samsung has previously been known for its position as a manufacturer of components such as lithium-ion batteries, semiconductors, chips, flash memory and hard drive devices for clients such as Apple, Sony, HTC and Nokia. In recent years, Samsung Electronics has expanded upon its manufacturing roots and diversified into consumer markets leading to an ever increasing portfolio of products and revenue stream. Fig. 1.1: Samsung Logo Samsung Electronics currently stands as one of the world's largest vendors in the mobile phone and smart phone markets fueled by the popularity of its Samsung Galaxy line of devices. The company is also one of the largest vendors in the tablet computer market thanks to its Android-powered Samsung Galaxy Tab collection and is generally regarded as pioneering the phablet market through the Samsung Galaxy Note family of devices. Samsung has been the world's largest maker of LCD panels since 2002, the world's largest television manufacturer since 2006, and world's largest manufacturer of mobile phones since 2011. Samsung Electronics displaced Apple Inc. as the world's largest technology...
Words: 6472 - Pages: 26
...marketing tools–product, price, place, and promotion–that the firm blends to produce the response it wants in the target market Company Background Found in 1938, Kee Wah Bakery has grown from a small grocery shop to a household name renowned for its bakery products in over half a century, with outlets and business filaments that stretch from Hong Kong to Mainland China, Taiwan, North America and Japan. The brand now has now become a household name among locals, as well as other Asian communities around the world. In terms of product range, aside from traditional bakery products such as mooncakes and bridal pastries, Kee Wah has also been continuously pushing the envelope of modern Chinese pastries by re-invention old-day favorites with modern touches, by incorporating new ingredients and tastes into a wide variety of traditional and innovative new products. Mission Statement Kee Wah is a traditional family operated company with modern management style that strives to preserve the long tradition of Chinese pastries while at the same time adheres to the philosophy of high quality and hygiene standard demanded by modern day customers. All packaging we carefully designed to be both functional and stylish, by incorporating nostalgic oriental essences with modern elegance. The recently introduced Kee Gift series is a stepforward in design and marketing concept which caters to visiting tourists in an effort to introduce traditional Chinese pastries and bakery products to the international...
Words: 5144 - Pages: 21
...LOGISTICIANS SMART BOOK [pic] Table of Contents Page Number I. Introduction and Reference Data 1. Purpose of the Supply Battle Book 5 2. Logistics Related Web sites 6 3. Logistics Publications 8 II. Explanation of Codes 1. MILSTRIP Record Positions 16 2. Document Identifier Codes (DIC) 16 3. Routing Identifier Code (RIC) 18 4. Stock Number (NSN) Composition (NSNs, FPNs, and MCNs) 19 5. Unit of Issue Code (UI) 20 6. Department of Defense Activity Code (DODAAC) 22 7. Demand Code (DC) 22 8. Unit Identification Code (UIC) 22 9. Signal Code (SC) 22 10. Fund Code (FC) 22 11. End Item Code (EIC) 23 12. Project Code (PC) 23 13. Priority Designator Codes and (UMMIPS) 23 14. Advice Codes (AC) 23 15. Line Item Number (LIN) 24 16. Accounting Requirement Code (ARC) 24 17. Acquisition Advice Code (AAC) 24 18. Automatic Return Item Code (ARI) 26 19. Condition Code (CC) 26 20. Control Inventory Item Code (CIIC) 28 21. Equipment Readiness Code (ERC) 30 22. Equipment Category Code (ECC) 30 23. Essentiality Code (EC) 30 24. Level of Work Code (LWC) 31 25. Maintenance Repair Code (MRC) 31 26. Part Source Code (SRC) 32 27. Recoverability...
Words: 17337 - Pages: 70
...THE IMPACT OF ADVERTISING ON CONSUMER PURCHASE DECISION. (A study of GIJ students) E. K. BONNEY 2014 TABLE OF CONTENT TABLE OF CONTENT ........................................................................................................................... i LIST OF TABLES, PLATES AND FIGURE ....................................................................................... iii ABBREVIATIONS ............................................................................................................................... iv ACKNOWLEDGEMENTS AND DEDICATION ................................................................................. v ABSTRACT........................................................................................................................................... vi CHAPTER ONE ..................................................................................................................................... 1 1. INTRODUCTION .......................................................................................................................... 1 1.1. BACKGROUND STATEMENT ............................................................................................ 1 1.2. PROBLEM STATEMENT ..................................................................................................... 9 1.3. RESEARCH OBJECTIVES / AIMS .................................................................................... 10 1...
Words: 14326 - Pages: 58
...facing a different reality, with its declining sales and less market share, forcing research companies (Gartner, Canalys, etc.) to change their expectations. This situation leads us to another important and often ignored perspective of innovation challenges, i.e. consumers' resistance; as consumers' adoption and purchase decision makes a significant difference in the success of innovative products. Problem: Innovation has been called as a key factor for companies to survive and grow in the long run, especially in the dynamic & complex markets and uncertain economic circumstances. Despite the successful outcome of innovations, inhibition or delay in the diffusion of innovation may translate this success into market failure, where resistance has been called as one of the main reasons for inhibiting or delaying the innovation diffusion . Consumers adoption of innovation depend upon several factors: the most important of which are specified as consumers’ characteristics (psychological characteristics of consumers; how they view the innovativeness with respect to that particular product), and the innovation characteristics (outcome and effects of innovation). Past research on innovation &...
Words: 25400 - Pages: 102
