Part One

Media in our society to day is mainly revolved around supply and demand. As a news director and knowing what will benefit the news television station and our ratings, given two stories, one about local city parks being closed down 3 days a week to save money or a major celebrities death. The story that I would chose to make the lead story would be “a major celebrities death”. Yes, both stories will be appealing to the audience and will have attention but one story is more appealing when it comes to ratings and what will benefit both the audience and the television station.

In today’s society and media today, supply and demand plays a big role on what the media shows and what stories television stations cover. Begin a television news direct you have to chose what would beneficial to the ratings of the station and the audience. The audience is what makes the ratings happen so pleasing them is an advantage to you in the long run. Some time the right is wrong, which is a perfect example in this case. Even though the story concerning the closing of local park due to the fact of the city saving money might be considered important to the city and the people in the city, the story about the celebrity death will grab the attention of people to watch our television station which is something that we want as the media. Covering this sort of story will be an advantage of both traditional and non-traditional media, this goes for radio, newspaper, Internet and television. Its mainly about what sells and sometimes it is about what is important but as a news director this is not the case due the fact of choosing what is important to the television station, as a director and media.

As a news director you know what is right for the people and for the television station as a whole. When viewing television, radio station and media through the Internet, the stories that have the most hype are those ones that do not focus on real issues either considering what is going on in our world, communities or cities. Many of the stories that gain the main coverage has much to do what is going in on in our pop culture, meaning celebrities and their lives. This is proven in every form of media, you can flip through channels on television and many news stations and channels are talking about celebrities and what’s going on in Hollywood. This also applies to radio stations, Internet sights and the paper. This is all due to the fact the media has changed over the past years and centuries. Media and pop culture is what sells now days and what media is mostly based on today. News channels and the way media is delivered has a lot to do with what stories make the cut and which ones don’t. As a director at times rational decisions must be made to benefit the media and making sure that the people get what they want.

Part Two

Over the last years and centauries movies, electronics and video games have evolved as well as influence our culture and vise versa. They all play an important role in our pop culture and our society as today. Many of what we see in the big screen and what video games we play portrays our society and on how all three movies, electronics and video games have changed over the last years. The relationship between the three and our society has much to do with supply and demand and what the consumer wants as well as what would benefit the provider.

Movies and television have changed dramatically over the past centuries and years, the gross that movies make and the ratings that television receives have changed as well. Many of the movies or TV shows that we view reflect on our society and what people or the world as a whole is going through or has gone through in the past centuries. Movies at times have real life scenarios and real life situations that people have experienced. Technology has influenced both as well, from 3D to high definition; to animation this all shows how our society has evolved dramatically through the past years. Many of the shows we view today has much to do on what we read in the tabloids, dealing with drama, rumors, the press, Hollywood and what is in at the moment in our pop culture. The shows today with the highest rating are reality shows, reality shows are almost on every channel in television but then again this is what our society demands and this is what the suppliers benefit form when it comes to ratings. Movies have benefited from the past, the movies that have had the most gross would be remakes from the past years, whether they are remakes of movies, shows, books and comics these have all been very influential in our society for many years.

Technology has benefited the video game empire tremendously. The evolution of technology has made video games much more acceptable for all ages and people around the world. Video games are more virtual and are much more physical then they once were years ago. Even though video games still have a bad rep time to time, video games have a came a long way. Yes, they are still a bit to much when it comes to violence but studies have shown it is not the violence people enjoy it is the accomplishment that they get out of winning. Years ago video games have had bad press about people being addicted to playing and having no social life because of it. With they way technology has evolved people are able to communicated form all over the world with Internet access. Games like the Wii have made video games more physical as well and groups of people are able to play together.

When it all comes down to movies, television and video games will always influence our society and the media as well. Technology will continue to influence all three and our society for years to come; they will always complement one another and tie into each other.