...EKONOMICKÁ UNIVERZITA V BRATISLAVE NÁRODOHOSPODÁRSKA FAKULTA MEGATRENDS OF QUALITY OF LIVE (Seminar work) 2013 Bc. Peter Moravčík Introduction Identifying and defining a Mega trend is one of the most controversial parts of the entire process, but also one of the most important. Without an accurate definition, but run the risk of over or under defining our starting point, which automatically puts us in the wrong position to launch. We would like to try in first chapter of this seminar work. In second chapter of this seminar work we describe one of new Mega trend – smart product. Smart products by industry advocates assumes that new product features such as anticipating and optimizing for future events after the product measures and scans the relevant conditions will be welcomed and valued by consumers. Further, many companies have built business and service plans that assume smart products will command premium prices and build recurring revenue streams, creating competitive advantage. However, the smart product value proposition for consumers is complex. In some cases industry for embedded intelligence is no grounded in an understanding of the many challenges presented by smart products and their evolving ecosystems. There are numerous examples of smart products that never captured the consumer market or that fell out of favour when lower-cost, more generic offerings came along. Consumers also have...
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...An eGain White Paper Customer Support Megatrends and Next Practices 2010 Update © 2010 eGain Communications Corporation. All rights reserved. “May you live in interesting times!” The popular Chinese saying invokes both a blessing and a curse—depending on what you make of it. These are interesting times for customer support executives. As the rise of the Internet (and now, mobile Internet) and social networks collide with forces of globalization, support organizations find themselves in the eye of the storm. They are buffeted by powerful winds of change, ranging from the dramatic migration of most phone business to the Web to the high-profile outsourcing of agent positions to low-cost countries. To add to it, CxOs are redefining expectations from their service and support operations as they seek to build competitive advantage through distinctive customer service. This white paper discusses the eight megatrends transforming customer support organizations today. Resistance is futile. Taking a passive stance is like trying to ignore a tsunami. Megatrends are not fads; they won’t go away after a while. The trick is to embrace change and stay ahead of these trends instead of getting swept away. So what are these megatrends? Megatrend 1: Customer is royalty; her wish must be your command Megatrend 2: Change is the only constant with mergers, acquisitions, consolidation, outsourcing, and offshoring Megatrend 3: Your agents need 20 pound megabrains...
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...AMIBIOS8™ Check Point and Beep Code List Version 2.0 – June 10, 2008 American Megatrends, Inc. Checkpoint & Beep Code List 2.0 Copyright (c) 2008 American Megatrends, Inc. All Rights Reserved. American Megatrends, Inc. 5555 Oakbrook Parkway Suite 200 Norcross, GA 30093 (USA) This publication contains proprietary information which is protected by copyright. No part of this publication may be reproduced, transcribed, stored in a retrieval system, translated into any language or computer language, or transmitted in any form whatsoever without the prior written consent of the publisher, American Megatrends, Inc. American Megatrends, Inc. retains the right to update, change, modify this publication at any time, without notice. For Additional Information Call American Megatrends BIOS Sales Department at 1-800-828-9264 for additional information. Limitations of Liability In no event shall American Megatrends be held liable for any loss, expenses, or damages of any kind whatsoever, whether direct, indirect, incidental, or consequential, arising from the design or use of this product or the support materials provided with the product. Limited Warranty No warranties are made, either express or implied, with regard to the contents of this work, its merchantability, or fitness for a particular use. American Megatrends assumes no responsibility for errors and omissions or for the uses made of the material contained herein or reader decisions based on such use. Trademark and Copyright...
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...Executive Summary Megatrends affect the whole economy over years. In 2014, the new business of streaming started in Europe. People get the chance to influence their own televi-sion program. Most TVs have the ability to install applications, like Netflix. Older screens can be updated by a small hardware player to get this capability. Usually living room video entertainment is done by traditional companies like the RTL group. The customer can switch the channels, but is not able to choose his program by a remote click. Netflix is the pioneer and market leader in the US in streaming and offers shows and movies by video on demand. New streaming companies will mix up the tradi-tional market. A kind of quantum leap infects the television screen. The conver-gence of technologies combines an internet stream on the classic television. Traditional companies, like RTL, should consider following a different another strategic management course than for example Netflix. This assignment analyzes the streaming market, the forces, threats and opportu-nities as a Macro Environment Analysis. It’s a fast growing business and has a huge potential. The company Netflix is screened by a Micro Environment Analysis to show their portfolio and key figures. In the targeting and positioning part, a possible way of a strategic corporate management is developed, by references on the analysis of Porter’s three generic strategies, Ansoff and Mintzberg. For the final conclusion the current strategy...
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...and strategic thinkers, have deep integrity and intellectual openness, find new ways to create loyalty, lead increasingly diverse and independent teams over which they may not always have direct authority, and relinquish their own power in favor of collaborative approaches inside and outside the organization. Megatrends are long-term processes of transformation on a global scale with a broad scope and dramatic impact To successfully develop this combination of skills and qualities – and adopt what is, in effect, a ‘post-heroic’ leadership style – they may need to abandon much of the thinking and behavior that propelled them to the top of their organizations in the first place. But if they want their businesses to survive and thrive over the next two decades they have no choice. Unless they dramatically change their leadership style, starting from today, their organizations will lose out in the race for innovation, the march to globalization and the war for talent. They will be, quite simply, unsustainable. This is the conclusion Hay Group has reached after working with Germany-based foresight company Z-Punkt to identify the megatrends they believe...
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...------------------------------------------------- ------------------------------------------------- Title: Applying Strategic Management to Mazda and Unilever ------------------------------------------------- 1. Background of Mazda Motor and its Competitive Environment 1) Company Background Mazda Motor Corporation is a Japanese automaker founded in 1920 based in Hiroshima Prefecture, Japan. From the minus operating income in 2000, over Lehman crash, now Mazda recorded the highest sales and operation income. (Figure1 and Table1) Figure 1: Financial trend of Mazda (source from Mazda Annual Report, 2014) Table 1: Detailed financial information of Mazda (Mazda corporate website) Mazda doesn’t pursue sales volume, instead they pursues increasing the ratio of SKIACTIV products which introduce outstanding environmental and safety performance technologies to 85% this fiscal year. Figure2. Mazda Annual Report, 2014 After collapse of bubble economy in Japan (1980’s), and the cause of losses related to the 1997 Asian financial crisis, Mazda faced in danger of bankruptcy, became a subsidiary of Ford Motors and welcomed a president from Ford in the late 1990’s. It was an edge if Mazda regains management prerogative or completely become an affiliate company of Ford. 2) Competitive Environments Background (circa 100 words) G.M. Volkswagen are big three in the market and Mazda is ranked as 15 in 2010 (Table 2) (Table2. Worldwide 2010 production of the first 20...
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...1. Currently, what are the two most prominent IS-based innovations within your industry? Describe each innovation, and discuss the following factors: (50 marks) a. Why is it an innovation? What makes it innovative?（compare） b. How is the innovation related to the megatrends? (innovation-megatrends) c. Where in the value chain is the innovation deployed? How does it help a company achieve a competitive advantage? (company) d. How will it affect the industry’s competitive environment? (industry) UPS has also an extensive information system specifically adapted to the needs of parcel collection. Each parcel handled requires numerous data elements that are transmitted over a optic cable network supported by satellite and wireless communication. This network is named UPS net. The storage is necessary for the management of the very complex logistics of the several millions of parcels sent each week having different origins, destinations and recipients. UPS is also working on computer software to simplify shipping red tape, optimize routing strategies and facilitate package tracking. The system also enables customers to locate and track their parcel directly from the Internet. The telematics system with data mining * Competitive Advantage: UPS is a leader in the package delivery services. The company has gained competitive advantage in accessing up-to-date information as quickly and immediately as possible. This information system helps the...
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...BS2232 Business Policy Session 1 – Introduction to Business Policy and Strategic Management Dr. Carola Wolf Term 1, 2012/2013 Business Policy and Strategic Management Business policy is the study of the roles and responsibilities of managers at all levels of the organization (top, middle, lower level management), the significant issues affecting organizational success and the decisions affecting organization in long-run. Business Policy demands a broadened understanding of how competition, world economies, politics, and social trends effect organizational effectiveness. Strategic Management includes a set of managerial decisions and actions that determines the long-run performance of a corporation. Including activities of internal and external environment scanning, strategy formulation, strategy implementation and evaluation and control The Relation Between Business Policy & Strategic Management Issues of Business Policy provide a frame for strategic decision making and strategy implementation, guiding managers and employees in their daily actions to act in the interest of the strategy defined by an organization and help organizing organizations in a way to support the strategy (e.g. choice of organizational structure, issues of corporate governance, organization of human resources, leadership etc.) In our course, we integrate both aspects – Business Policy and Strategic Management – to gain a better understanding of how both areas complement each...
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...Ethical Leadership: Right Relationships and the Emotional Bottom Line The Gold Standard for Success by Desmond Berghofer and Geraldine Schwartz Fraud and falsification are highly destructive to market capitalism and, more broadly, to the underpinnings of our society…Our market system depends critically on trust. Trust in the word of our colleagues and trust in the word of those with whom we do business. Alan Greenspan (1) Former Federal Reserve Chairman Wisdom traditions that encompass the history of human civilization have right relationships as their core value. Each of these traditions enjoins their leaders and citizens to act with compassion and thoughtful tenderness towards others, which is the hallmark of the noblest spirit of our humanity. Trillions of acts of decency, respect and fair play have allowed societies to evolve from their primitive beginnings to conditions where the rule of law and a constitution of rights and privileges protect men and women in modern diverse democracies. Unfortunately, it is when hard won improvements to the common good go terribly wrong that we most notice them. This does not mean, however, that we should take rare incidents of wrong doing to be the description of society. Rather, we need to mine human wisdom for the gold standard across time in order to establish “best practices” for the future. In so doing we come to understand that we are social creatures, driven by our emotions whose life force flows into the spaces between...
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...Creating and Delivering Value Man is guided by the idea of utility in his purchase decisions. He will select a product that offers him the maximum utility for the money he parts with. More often the buyer seeks much more to utility. He seeks VALUE * All buyers seek Value in all their purchases and they look for it in the form of benefits. * Customer compares the Total Cost & Value of all competitors’ offers before he takes a decision. * Marketing is out & out a value game. * Customer Value is the composite of tangible values as well as intangible values. * The two categories not mutually exclusive; they overlap and blend * Intangible values are equally vital as tangible ones Tangible Values * Functional value * Economic value * Convenience value * Sensory/aesthetic value- Scenic Beauty * Service (people) value Intangible Values * Social value * Prestige/status value * Sentiment value * Belief value Activity: Give examples of brands which position themselves based on the above value types Value creation can be through two types: 1. Co-creation – Creating value by taking inputs from the consumer and incorporating it in the product/service Examples discussed in class: * Mia from Tanishq – ‘My expressions’ * BMW launched co-creation lab * Fiat Punto * ‘Courtyard’ from Marriott Travel brilliantly.com * Spencer – retail chain * Inkfruit – Crowd sourcing * Amazon * Lays...
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...In recent years Clorox’s primary products have reached maturity & it has spent heavily on acquiring, R&D, manufacturing, marketing of sustainable but not too profitable products. The growth rate of green products has slowed down lately however potential for such products stays strong. To expand and survive in the marketplace the company needs to reinvent and look at building a long-term competitive position by focusing on consumer megatrends of health, wellness and environmental sustainability, which is also the aim of its centennial strategy. The main issue is whether Clorox should continue to leverage growth around it sustainable products or focus on just lowering costs and increasing profitability in the short term. Alternatives considered: - Clorox could give up the green strategy, as this is an expensive strategy and not one to give short-term returns and focus entirely on leveraging the primary products further to countries outside the U.S to fuel profits and expansion. - It could continue with its brand Brita but divest from Burt’s Bees and Greenworks as Brita has already been established as a leader in its segment and as a cost effective environment friendly alternative. This position could be further pushed to accelerate growth and market share within the sustainable yet profitable space. - Also, it could continue investing in and developing its sustainable brands as this is where the future lies. This is what will set Clorox apart from its competitors and has the...
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...MEGATRENDS UNDERPINNING TOURISM TO 2020 Analysis of key drivers for change Larry Dwyer, Deborah Edwards, Nina Mistilis, Carolina Roman, Noel Scott and Chris Cooper Analysis of Key Drivers for Change Technical Reports The technical report series present data and its analysis, meta-studies and conceptual studies, and are considered to be of value to industry, government and researchers. Unlike the Sustainable Tourism Cooperative Research Centre’s Monograph series, these reports have not been subjected to an external peer review process. As such, the scientific accuracy and merit of the research reported here is the responsibility of the authors, who should be contacted for clarification of any content. Author contact details are at the back of this report. National Library of Australia Cataloguing in Publication Data Dwyer, Larry. Megatrends underpinning tourism to 2020: analysis of key drivers for change. Bibliography. ISBN 9781920965525. 1. Tourism - Economic aspects - Australia. 2. Tourism - Social aspects - Australia. 3. Tourism - Political aspects - Australia. 4. Tourism - Environmental aspects - Australia. 5. Tourism - Australia. I. Cooperative Research Centre for Sustainable Tourism. II. Title. 338.47910994 Copyright © CRC for Sustainable Tourism Pty Ltd 2008 All rights reserved. Apart from fair dealing for the purposes of study, research, criticism or review as permitted under the Copyright Act, no part of this book may be reproduced by any process without...
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...Company visit/ guest lecture | Highlite Kerkrade | Subject and relation to marketing, finance or law in week … and lesson | A company trip to Highlite was arranged by the course coordinator Mauk Wilbers. | | Summary of company visit/ guest lecture (between 240-280 words). Study the company website. Do research and find a competitor, client and supplier for this company. Give your comment on the relation with these 3 parties. Think in terms of opportunities and threats (external analysis) and Porter’s framework. Describe the three questions you prepared for the company visit or guest lecture concerning export, law, finance and/or supply chain management and logistics, the analysis and the answers. | When we went to Highlite Kerkrade we were taken in by the vice president Patrick Hervelle, who has been working at the company for sixteen years. The company was started in 1994 with an earlier version created in 1993 in Huls. When they first started they were only hired for bands and provided their sound equipment but that quickly escalated. Highlite is the main importer and wholesaler of audio and lighting for the entertainment and architectural industry; they are a ‘one stop solution’. Right now they have 141 fulltime employees with 28 across Europe and on the road. They have a yearly turnover of 40-45 million euros; they import 30 million from China and export their product to over 70 countries and have more than 4000 customers worldwide. They have started their own...
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...The New Population Bomb The Four Megatrends That Will Change the World Facts The UN Population Division projects that global population will nearly halt by 2050. By that time, the world’s population will have stabilized at 9.15B people. Global income will increase far more than population over the next four decades. Four historic shifts will fundamentally alter the world’s population over the next four decades: the relative demographic weight of the worlds developed countries will drop by nearly 25 percent, shifting economic power to the developing nations; the developed countries labor forces will substantially age and decline, constraining economic growth in the developed world and raising the demand for immigrant workers; most of the worlds expected population growth will increasingly be concentrated in today’s poorest and youngest countries; and for the first time in history, most of the worlds population will become urbanized. The West is experiencing a drastic decline in population growth, and its relative decline is even more dramatic if one also considers changes in income. The proportion of global GDP produced by Europe, the US and Canada fell from 68% in 1950 to 47% in 2003. This will decline even more steeply in the future, and in 2050, the global GDP produced by these countries will be <30%. This means that, the world’s GDP growth between 2003 and 2050 will occur outside Europe, the US and Canada. From now on, therefore, the main driver of global economic expansion...
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...VisionMobile Mobile Megatrends 2011 how telecoms business is transforming in the software era. updated 8 March 2011 Copyright VisionMobile 2011 Knowledge. Passion. Innovation. Andreas Constantinou Michael Vakulenko Matos Kapetanakis (c) VisionMobile 2011 Licensed under Creative Commons Attribution 3.0 Unported License (http://www.creativecommons.org/licenses/by/3.0) You are free to Share or Remix any part of this work as long as you attribute this work to VisionMobile (www.visionmobile.com). Copyright VisionMobile 2011 VisionMobile research Distilling market noise into market sense Research competitive analysis, commissioned research, company due diligence Developer Economics 2010: Everything on mobile development Training open source economics, Android commercials, mobile industry dynamics Market maps Competitive landscape maps of the mobile industry Strategy definition strategy design, ecosystem positioning, product definition Active Idle Screen Who will own the screen? Open Source Chessboard business impacts of mobile open source, the competitive landscape and how to design your company strategy Mobile Industry Atlas, 3rd ed. 1,100+ companies, 69 market sectors Mobile Megatrends series Top-100 analyst blog GPLv2 vs GPLv3 White Paper The Android Game Plan the commercial mechanics behind Android and how Google runs the show 4,000+ subscribers 20,000+ monthly uniques 90% mobile industry insiders 100 million club tracking...
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