...year of the war, when the British intelligence intercepted the coded telegram dispatched by the Foreign Secretary of the German Empire, Arthur Zimmermann, on 16 January 1917. While the two blocs, The Entente Powers (France, The British Empire and Russia) vs. The Central Powers, (Austria-Hungary, Germany and the Ottoman Empire), were fairly evenly balanced between 1914 and 1917, with the year 1917 the Central Powers started to be weakened due to several reasons. The Americans were convinced that the Central Powers were doomed to lose the war, when the Zimmermann telegram was revealed. Therefore, Wilson aspired to take advantage of these circumstances and use the telegram as a pretext for convincing the American public opinion to join to the War and side with the Entente Powers. Given that all the parties involved in the war was motivated with the aim to gain competitive advantage over others, Wilson’s decision can be understood as an attempt on the side of the U.S. to pursue its own interest. In fact, Americans has succeeded in their endeavor to take advantage of the...
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...West Point. Autobiography of Lieut. Henry Ossian Flipper, U. S. A., First Graduate of Color from the U. S. Military Academy New York: H. Lee & co., 1878. Summary Henry Ossian Flipper was the first African American to graduate from the U.S. Military Academy (West Point). Born March 21, 1856, in Thomasville, Georgia, Flipper was the son of Festus Flipper and his wife Isabelle, both of whom were enslaved. Flipper's parents' master took the family to Atlanta where, after Emancipation, Henry Flipper was educated. In 1873, following his studies at American Missionary Association schools and Atlanta University (now Clark Atlanta University), Flipper obtained an appointment to the U.S. Military Academy. While African American cadets had been admitted to West Point previously, Flipper was the first to graduate from the Academy, receiving his degree on June 14, 1877. Finishing fiftieth out of a class of sixty-four, Flipper was given the rank of 2nd Lieutenant and assigned to the all-African American Tenth Cavalry. While serving in Texas and what is now Oklahoma, Flipper was involved in engineering and mining projects, including draining swamps, building wagon roads and installing telegraph lines. In 1880, he fought against the Apache chief Victorio and earned a commendation. In November 1881, he was posted to Fort Davis, Texas, where a superior officer accused him of embezzling $3,791.77 in missing commissary funds, as well as of conduct unbecoming an officer and a gentleman. Flipper...
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...President Kennedy had just been assassinated; a country was mourning its president, a president who had brought hope to end segregation, a president who was handsome and charismatic. A completely different personality took the office and was prepared to win the American citizens’ trust and confidence. Lyndon B. Johnson was this man. The media perceived him as a vulgar Texan and rough around the edges, he was determined to make dramatic changes in the country’s reform laws. President Lyndon Johnson was a unique president who had had the unique experience of being a minority and coming from an impoverished background. According to Whitehouse, “Johnson was born on August 27, 1908, in central Texas, not far from Johnson City, which his family had helped settle. He felt the pinch of rural poverty as he grew up, working his way through Southwest Texas State Teachers College (now known as Texas State University-San Marcos); he learned compassion for the poverty of others when he taught students of Mexican descent.” Because President Johnson understood the needs of impoverished people in the United States, he wasted no time before implementing laws that provided financial and educational support for communities that needed it the most. Some of the most accessed and important programs, which set the United States apart from other countries, were established as reforms in Lyndon Johnson’s presidential term. President Lyndon Johnson was an enforcer of the humanities, he fought for...
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...STUDENT GUIDE TO CULTURAL AWARENESS INDEX LESSON TITLE PAGE 1 Philosophical Aspects of Culture SG- 3 C1 Native American Experience SG- 4 C2 White American Experience SG- 23 C3 Arab American Experience SG- 43 C4 Hispanic American Experience SG- 53 C5 Black American Experience SG- 76 C6 Asian American Experience SG-109 C7 Jewish American Experience SG-126 C8 Women in the Military SG-150 C9 Extremist Organizations/Gangs SG-167 STUDENTS ARE RESPONSIBLE FOR BEING FAMILIARIZED WITH ALL CLASS MATERIAL PRIOR TO CLASS. INFORMATION PAPER ON THE PHILOSOPHICAL ASPECTS OF CULTURAL DIFFERENCE Developed by Edwin J. Nichols, Ph.D. |Ethnic Groups/ |Axiology |Epistemology |Logic |Process | |World Views | | | | | |European |Member-Object |Cognitive |Dichotomous |Technology | |Euro-American |The highest value lies in the object |One knows through counting |Either/Or |All sets are repeatable and| | ...
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...U.S. COMPETITIVE BEER LANDSCAPE Prepared for: Boon Rawd Trading International Co., Ltd. INTRODUCTION The following is a brief sampling of the current U.S. beer category creative and media landscape consisting of competitive brands in relation to Singha Beer. This survey focuses on premium, craft, import and recently launched products. Beer brands detailed include, as requested by the Singha team members indicated: Global: Heineken (Charles, Tom), Stella Artois (Tom) Domestic/Craft: Samuel Adams (Tom) Imported: Dos Equis Imported/Recently Launched: Victoria Thai: Chang Beer (Yai, Charles) Japanese: Sapporo (Tom) Chinese: Tsingtao (Yai, Charles, Tom) Singaporean: Tiger (Yai) The studies provide a summary of each major competitive brand’s situation as well as a look at the campaigns that they are currently running both worldwide and in the U.S. Page 2 of 62 U.S. BEER CATEGORY COMPETITIVE BRANDS DETAILED GLOBAL: Heineken (pg. 4) Stella Artois (pg. 8) DOMESTIC/CRAFT (w/ strong food-affiliation): Samuel Adams (pg. 13) IMPORT: Dos Equis (pg. 20) IMPORT/2010 LAUNCH: Victoria (pg. 27) THAI IMPORT: Chang (pg. 33) OTHER ASIAN IMPORTS: Sapporo (pg. 40), Tsingtao (pg. 47), Tiger (pg. 50) Page 3 of 62 HEINEKEN TOTAL JAN-DEC 2010 U.S. MEDIA SPEND: USD. $70,772,299 MEDIA MIX: TV (Network, Cable, Spot), PRINT (Magazine, Newspaper), OUTDOOR, RADIO, ONLINE U.S. BRAND AWARENESS: VERY HIGH U.S. CAMPAIGN AWARENESS: MODERATE Page 4 of 62 HEINEKEN – SITUATION OVERVIEW Towards...
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...CHAPTER 2. A HISTORY OF DRUG AND ALCOHOL ABUSE IN AMERICA Written by: Tammy L. Anderson To appear in: Harrison, L., Anderson, T., Martin, S., and Robbins, C. Drug and Alcohol Use in Social Context. Belmont, CA: Wadsworth Publishing -1- A HISTORY OF DRUGS AND ALCOHOL IN THE UNITED STATES Introduction The purpose of this chapter is to review the history of drug use and its social control in the United States so that students can gain an improved and thorough understanding of today’s problems and policies. Our approach to this matter is sociological, i.e., exploring how the interconnection between culture, social institutions, groups, and individuals function to create drug-related phenomena. A sociological approach integrates many kinds of social, cultural, political, and economic factors that manifest themselves in everyday life. While pharmacology helps us comprehend how specific drugs impact brain activity, sociology can inform us about the social roots of drugrelated behaviors which ultimately shape beliefs and behavior and motivate social policy. Therefore, a review of drug use in the U.S. and the social response to it must consider many diverse phenomena. This broader framework will move us beyond domestic borders and into the international community, for the history of drug abuse is an international, socio-political marvel. Another idea warrants mentioning before we begin our history lesson. It centers on the idea that drug use and abuse are socially...
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...school-consequence on attendance or discipline. Pull factors include out-of-school enticements like jobs and family. Finally, falling out factors refer to disengagement in students not caused by school or outside pulling factors. Since 1966, most nationally representative studies depicted pull factors as ranking the highest. Also, administrators in one study corroborated pull out factors for younger dropouts, not older ones, while most recent research cites push factors as highest overall. One rationale for this change is a response to rising standards from No Child Left Behind (NCLB), which can be ultimately tested only by future dropout research. education social sciences academics disparities educational measurement and assessment history and sociology of education Introduction The cause of a student dropping out is often termed as the antecedent of dropout because it refers to the pivotal event which leads to dropout. This event, however, is the culmination of a much longer process of leaving school that began long before the date that a student actually discontinues attendance. Historic scholarship on school dropout spans from as early as a 1927 monograph that labeled it “school leaving” and associated those at risk...
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...Distribution, Texas A&M University, 3367 TAMU College Station, TX 77843, United States a r t i c l e i n f o Article history: Received 26 May 2011 Received in revised form 18 March 2012 Accepted 29 April 2012 Available online 1 June 2012 Keywords: Market assessment Sales potential Market potential Emerging market Mexico a b s t r a c t Assessing the potential for a new market is challenging both for new businesses and for already existing businesses that are trying to expand. The primary challenge is the difficulty in identifying the important factors that influence market potential. The other challenge is that once the influencing factors are identified, there are very few structured mechanisms available to show how these factors affect the bottom line of the business. In this paper, the authors present a three step market assessment methodology and illustrate it with an example of a manufacturing company. The proposed methodology is applicable especially to the case of an already existing company trying to expand its operations and sales to a new country or emerging market. The first step assesses the broad market potential of a country; the second step estimates the sales potential for a specific company, and the third step calculates return on investment for the company based on the resources required. Each step of the methodology accounts for several external and internal factors. An example of a fastener manufacturer targeting the Mexican market is...
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...CALIFORNIA An Interpretive History TENTH EDITION James J. Rawls Instructor of History Diablo Valley College Walton Bean Late Professor of History University of California, Berkeley TM TM CALIFORNIA: AN INTERPRETIVE HISTORY, TENTH EDITION Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions © 2008, 2003, and 1998. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on acid-free paper. 1234567890 QFR/QFR 10987654321 ISBN: 978-0-07-340696-1 MHID: 0-07-340696-1 Vice President & Editor-in-Chief: Michael Ryan Vice President EDP/Central Publishing Services: Kimberly Meriwether David Publisher: Christopher Freitag Sponsoring Editor: Matthew Busbridge Executive Marketing Manager: Pamela S. Cooper Editorial Coordinator: Nikki Weissman Project Manager: Erin Melloy Design Coordinator: Margarite Reynolds Cover Designer: Carole Lawson Cover Image: Albert Bierstadt, American (born in Germany), 1830–1902...
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...CHAPTER 1 Foundations of Strategic Marketing Management The primary purpose of marketing is to create long-term and mutually beneficial exchange relationships between an entity and the publics (individuals and organizations) with which it interacts. Though this fundamental purpose of marketing is timeless, the manner in which organizations undertake it continues to evolve. No longer do marketing managers function solely to direct day-to-day operations; they must make strategic decisions as well. This elevation of marketing perspectives to a strategic position in organizations has resulted in expanded responsibilities for marketing managers. Increasingly, they find themselves involved in charting the direction of the organization and contributing to decisions that will create and sustain a competitive advantage and affect long-term organizational performance. The transition of the marketing manager from being only an implementer to being a maker of organization strategy has resulted in (1) the creation of the chief marketing officer (CMO) position in many organizations and (2) the popularity of strategic marketing management as a course of study and practice. Today, almost onehalf of Fortune 1000 companies have a CMO. Although responsibilities vary across companies, a common expectation is that a CMO will assume a leadership role in defining the mission of the business; analysis of environmental, competitive, and business situations; developing business objectives and goals;...
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...SEDL – Advancing Research, Improving Education The Impact of School, Family, and Community Connections on Student Achievement Annual Synthesis 2002 A New Wave of Evidence Anne T. Henderson Karen L. Mapp SEDL – Advancing Research, Improving Education The Impact of School, Family, and Community Connections on Student Achievement Annual Synthesis 2002 A New Wave of Evidence Anne T. Henderson Karen L. Mapp Contributors Amy Averett Joan Buttram Deborah Donnelly Marilyn Fowler Catherine Jordan Margaret Myers Evangelina Orozco Lacy Wood National Center for Family and Community Connections with Schools SEDL 4700 Mueller Blvd. Austin, Texas 78723 Voice: 512-476-6861 or 800-476-6861 Fax: 512-476-2286 Web site: www.sedl.org E-mail: info@sedl.org Copyright © 2002 by Southwest Educational Development Laboratory (SEDL). All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or any information storage and retrieval system, without permission in writing from SEDL or by submitting a copyright request form accessible at http://www.sedl.org/about/copyright_request.html on the SEDL Web site. This publication was produced in whole or in part with funds from the Institute of Education Sciences, U.S. Department of Education, under contract number ED-01-CO-0009. The content herein does not necessarily reflect the views of the U.S. Department...
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...This is a protected document. Please enter your student or faculty username and password. Username: Password: Log In Need assistance logging in? Contact Technical Support. Doc ID: 1009-0001-1993-00001994 Toll Free: 877.428.8447 M-F, 6am MST or Sat-Sun, 7am-12am MST Find us on Facebook and Follow us on Twitter! F I F T H E D I T I O N An Introduction to Multicultural Education James A. Banks University of Washington, Seattle Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City São Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo ISBN 1-269-53060-7 An Introduction to Multicultural Education, Fifth Edition, by James A. Banks. Published by Pearson. Copyright © 2014 by Pearson Education, Inc. Vice President/Editorial Director: Jeffery Johnston Executive Editor: Linda Bishop Editorial Assistant: Laura Marenghi Senior Marketing Manager: Darcy Betts Production Editor: Karen Mason Production Project Manager: Elizabeth Gale Napolitano Manager, Central Design: Jayne Conte Cover Designer: Laura Gardner Cover Art: “Sea and Sky” (013) 2003 © Marvin Oliver Artist Full Service Project Manager: Niraj Bhatt, Aptara® , Inc. Composition: Aptara® , Inc. Printer/Binder/Cover Printer: Courier Westford Text Font: ITC Stone Serif Std 10/12 Text Credits: Page 11, Stiglitz excerpt: From Stiglitz, J.E. (2012). The price...
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...National Differences in Political Economy Learning objectives • Understand how the political systems of countries differ. • Understand how the economic systems of countries differ. • Understand how the legal systems of countries differ. • Be able to explain what determines the level of economic development of a nation. • Discuss the macro-political and economic changes taking place worldwide. • Describe how transition economies are moving towards market based systems. • Articulate the implications for management practice of national differences in political economy. This chapter discusses differences in national political, economic, and legal systems, highlighting the ways in which managers in global settings need to be sensitive to these differences. Political differences are described along two dimensions: collectivist vs. individualist and democratic vs. totalitarian. Economic systems are explored in terms of market characteristics: market economies, command economies, and mixed economies. Legal systems are discussed in terms of the protections they offer for business: intellectual property, product safety, liability and contracts. The opening case explores the political and economic situation in Venezuela since Hugo Chavez was elected president in 1998. The closing case describes the challenges facing Indonesia, a vast country populated mainly by Muslims that stretches over 17,000 islands. Indonesia...
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...the Hidden History of the Last Fifty Years RUSS BAKER Contents Foreword by James Moore 1. How Did Bush Happen? 2. Poppy’s Secret 3. Viva Zapata 4. Where Was Poppy? 5. Oswald’s Friend 6. The Hit 7. After Camelot 8. Wings for W. 9. The Nixonian Bushes 10. Downing Nixon, Part I: The Setup 11. Downing Nixon, Part II: The Execution 12. In from the Cold 13. Poppy’s Proxy and the Saudis 14. Poppy’s Web 15. The Handoff 16. The Quacking Duck 17. Playing Hardball 18. Meet the Help 19. The Conversion 20. The Skeleton in W.’s Closet 21. Shock and . . . Oil? 22. Deflection for Reelection 23. Domestic Disturbance 24. Conclusion Afterword Author’s Note Acknowledgments Notes Foreword When a governor or any state official seeks elective national office, his (or her) reputation and what the country knows about the candidate’s background is initially determined by the work of local and regional media. Generally, those journalists do a competent job of reporting on the prospect’s record. In the case of Governor George W. Bush, Texas reporters had written numerous stories about his failed businesses in the oil patch, the dubious land grab and questionable funding behind a new stadium for Bush’s baseball team, the Texas Rangers, and his various political contradictions and hypocrisies while serving in Austin. I was one of those Texas journalists. I spent about a decade trying to find accurate information on Bush’s record in the Texas National Guard...
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...Sixth Edition INTERNATIONAL FINANCIAL MANAGEMENT Cheol S. Eun Bruce G. Resnick International Financial Management Sixth Edition The McGraw-Hill/Irwin Series in Finance, Insurance, and Real Estate Stephen A. Ross Franco Modigliani Professor of Finance and Economics Sloan School of Management Massachusetts Institute of Technology Consulting Editor FINANCIAL MANAGEMENT Adair Excel Applications for Corporate Finance First Edition Block, Hirt, and Danielsen Foundations of Financial Management Fourteenth Edition Brealey, Myers, and Allen Principles of Corporate Finance Tenth Edition Brealey, Myers, and Allen Principles of Corporate Finance, Concise Second Edition Brealey, Myers, and Marcus Fundamentals of Corporate Finance Sixth Edition Brooks FinGame Online 5.0 Bruner Case Studies in Finance: Managing for Corporate Value Creation Sixth Edition Chew The New Corporate Finance: Where Theory Meets Practice Third Edition Cornett, Adair, and Nofsinger Finance: Applications and Theory First Edition Cornett, Adair, and Nofsinger Finance: M Book First Edition DeMello Cases in Finance Second Edition Grinblatt (editor) Stephen A. Ross, Mentor: Influence through Generations Grinblatt and Titman Financial Markets and Corporate Strategy Second Edition Higgins Analysis for Financial Management Ninth Edition Kellison Theory of Interest Third Edition Kester, Ruback, and Tufano Case Problems in Finance Twelfth Edition Ross, Westerfield, and Jaffe Corporate Finance Ninth Edition...
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