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Mgmt 591 Course Project

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Submitted By Val299
Words 2124
Pages 9
Subject: Course Project
Date: Friday, June 21, 2013

Title: Synergizing North American Energies
Eric Hodge
PO Box 20157, El Sobrante, Ca. 94820
Houseofcarpets11@cs.com
510.237.4447
Instructor: Michelle Branner

About us:
North American Energies founded in 2008 is headquarted in Richmond, California. NAE has 100 employees and 5 locations in the US and Canada, and is a privately held corporation.

Overview of Organization
North American Energies (nae) is a 5 year old company that supplies processed raw material in the form of charcoal and bio-fuels to public and private power generation companies. Currently hundreds of power plants (about 42% of all plants in the U.S. use coal) are running on coal which is an undesirable fuel because it gives off sulfur dioxide emissions, causes acid rain, and creates mercury pollution. Charcoaled hemp can be used to fuel and or be used alongside the coal. Since the hemp is a plant it only gives off CO2 and the new crop that is planted sucks up the CO2 that was previously emitted into the atmosphere. Thus the net CO2 emissions are zero. This makes it a clean burning fuel.
Coal-Fired Power Plants are under mandate to begin shutdown. It is cheaper to change the fuel than to shutdown the plants and build new ones.
The company has grown 50% a year for the last 4 years and is positioned to double in size the upcoming year. Nae contracts with farms in Canada and owns and operates factories in Canada and the US. They have capitalized on the rebirth of industrial hemp as an alternate clean burning fuel. Nae cannot keep up with the demand of their business and have contracted with other farmers to meet customer demand.

The growth has been dynamic and the company was not prepared for the increase. The rapid expansion has left the company with a lack of synergy among employees and managers.

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