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Microeconomics and the Law of Supply and Demand

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ECO365
November 24, 2014

Microeconomics and the Law of Supply and Demand
The Supply and Demand simulation concept is essential to understand the effects of pricing and availability to consumers on real world commodities. This simulation captures the impact of different scenarios and situation of the property management company, Goodlife Management in the city of Atlantis. In the scenarios and based on the situations that occurred, these factors influences the equilibrium such as adjusting the rental rate of the apartments to maximize revenue. An attempt to increase the price to ensure a sufficient number of apartments to be rented to satisfy the demands, and making modification to the firm's trend from rental apartments to homeownership in order to meet the needs of a growing population due to Lintech Inc (University of Phoenix, 2014). Macroeconomics VS. Microeconomics
In the simulation, the concepts of both, study of Microeconomics and Macroeconomics, are examined. Macroeconomics focuses on factors that affect the economy as a whole (Colander, 2013). In the scenario where Lintech company was introduced, the changes led to the whole economy of the city of Atlantis, not just the financial situation of Goodlife Management firm. The firm perceived the increase of residential demands due to the company workers that relocated in the area. However, in the scenario, when the firm increased the rental price due to the foreseen increase of demand of more apartments need to be rented, Goodlife' s apartments became high-priced, and not too many people were able to afford it. The higher rent stimulated the city of Atlantis council to place a cap of $1,550 limit on rental rate. On the concept of Microeconomics, the scenarios were more efficient and practical, the rental rates were overhauled by reaching the maximum revenue. The rental prices also include the cost of

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