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Microeconomics and the Laws of Supply and Demand

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Microeconomics and the Laws of Supply and Demand
ECO/365
October 15, 2014
University of Phoenix

Microeconomics and the Laws of Supply and Demand
This assignment calls for the students to complete the Supply and Demand web simulation. The simulation is about a property management firm called Goodlife Management, who owns apartment complexes in the city of Atlantis. The simulation provides a number of different scenarios both covering information that we learned about microeconomics and macroeconomics.
Identify two microeconomics and two macroeconomics principles or concepts from the simulation. Explain why you have categorized these principles or concepts as microeconomics or macroeconomics. Microeconomics affects the immediate supply and demand of the company. In the first scenario, GoodLife has 2,000 apartments in its apartment complexes, with a 28% vacancy rate. Susan recommends reducing the rate to 15% while maximizing revenue. We achieved this goal by reducing the rental rate, getting more occupants to move in the apartments, which maximized our revenue. The next scenario, GoodLife has 2,500 apartments available on a temporary month-to-month basis at the rate of $1,100. Susan suggests that we lease out all 2,500 apartments. Though possible to lease all apartments, we are unable to do so at the current rental rate due to the fact that maintenance cost will rise as the tenant and apartment rate rise. So, we raised the rental rate to $1,550 to compensate for maintenance fees for the increase of tenants and apartments. These two scenarios represent the concept of microeconomics, for the impact and result only affected the immediate company. The two scenarios that had outside influences on GoodLife such as, Lintech Inc moving into Atlantis, and the increase in population in Atlantis are both examples of macroeconomics, because those to variables

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