...Содержание Введение Раздел 1. Основы маркетинговой стратегии предприятия 1.1 Теоретические основы стратегии маркетинга 1.2 Стратегии социальной ответственности в маркетинге компаний 1.3 Пути повышения эффективности управления маркетингом в организации 1.4 Современные тенденции развития маркетинга Раздел 2. Анализ производственно-хозяйственной и маркетинговой деятельности ООО ,,Torpal” 2.1 Общая характеристика предприятия 2.2 Анализ производства и реализации продукции 2.3 Анализ использования трудовых ресурсов 2.4 Анализ себестоимости продукции 2.5 Анализ сбытовой политики 2.6 Планирование, организация и выполнение маркетинговой стратегии на предприятие 2.6.1 Анализ внешней и внутренней среды предприятия 2.6.2 Анализ конкурентов 2.6.3 Стратегическая позиция предприятия и конкурентные преимущества 2.6.4 Оценка рекламной деятельности предприятия 2.6.5 Оценка сервисного обслуживания потребителей 2.6.6 Отношения с дилерами и продвижения продукции на рынок Заключение Введение Для целого ряда организаций в зависимости от того, какие они преследуют цели и какие реализуют стратегии, маркетинг является ключевой функцией, обеспечивающей их успешное функционирование. Маркетинг охватывает предприятие, его ближайшее окружение - рынок и макросреду. Практически, любая деятельность предприятия может направляться и координироваться маркетингом. Стратегия маркетинга определяет, как нужно применять структуру маркетинга, чтобы привлечь и удовлетворить целевые рынки и...
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...Racial Profiling & Police in Canada Secondary Research Abskortski, Milen. "The Pluralism Project at Harvard University." Harvard University. Web. 2 Dec. 2015. Definition: * racial profiling refers to the discriminatory practise of law enforcement that is designed to target individuals for suspicion of crime based on his or her race, ethnicity, beliefs, religion or national origin History of Racial Profiling & Police in Canada Policing over the Past 40 Years * extends from systematic issues debated in court processes to prison practises and routine aspects of policing outside of legal institutions * aallegations that the Canadian criminal justice system is racially biased, were made at various junctures by different groups over the past several decades * Since the early 1900’s, racial profiling by the police has been highly dominant. Public complaints, legal actions, empirical research and a number of high-profile incidents had brought several police practices to the forefront of the debates on racial bias of policing in Canada Stereotypes Associated with Racial Profiling Stereotyping becomes a particular concern when people act on their stereotypical views in a way that affects others. This is what leads to profiling. Although anyone can experience profiling, racialized persons are primarily affected. Typically, but not always, profiling is carried out by people in positions of authority, and can occur in many contexts involving...
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...Hezbollah “The Party of God” Who Are They Ronald M. Reeves Jr. Columbia Southern University MCJ 6453 Professor David Milen Aug 30, 2012 Hezbollah “The Party of God” Who Are They We are not fighting so that the enemy may offer us something. We are fighting to wipe out the enemy ( Hussein Mussawi, Former Hezbollah Leader). Who are the Hezbollah? This little statement from their former leader sums it up what they are and what they stand for. Hezbollah is an Islamic Shi’ite group that has its origins in Iran and they also have a branch in Lebanon. Their name in Arabic means “Party of God”, it is derived from the Surra 5, verse 56 of the Quran: Lo! The Party of God, they are victorious, this group is not only a political party but a terrorist organization (Encyclopedia of the Middle East). The flag for the Hezbollah is yellow with a green AK 47 and green rocket truck with the entire globe in the background. The early history and foundation of Hezbollah, Hezbollah came around long before the Iranian revolution of 1979, they have strong ties with the religious scholars from Iran and Lebanon, These scholars or Shi’ite ulema studied theology in the academies in Iraq. During the 1950’s and 1960’s these academies were very active bringing together an Islamic response to nationalism and secularism (Encyclopedia of the Middle East). At this point we need to briefly discus the difference between Sunni and Shiite Musliams, the origin of Islam began back in 610 A.D. Sunnis...
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...I Introduction: Crane manufacturing industry forms an integral part of the Construction Equipment market. The Global Crane market is undergoing a radical change due to growth of the emerging economies, infrastructure industry and drive towards greater energy efficiency. According to TechNavio’s analysts forecast the Global Crane market is expected to grow at a CAGR of 7.29 % over the period 2013-2018[7]. Fig1- Regional differences, Source - http://www.khl.com/servlet/file/CHRIS%20SLEIGHT.pdf?ITEM_ENT_ID=81256 The Indian industrial crane market amounts to approx. Rs2000 to 2200 crore per annum. Majorly 70% demand comes from the private sector and 30% from the government owned companies (Saibal ray, Yigal Gerchak & Elizabeth M. Jewkes, 2002) India has few factors which would ensure the steady growth of this segment in the next few years. The increase in domestic spending on infrastructure as stated in the Budget 2014-15, increased investment from foreign multinationals would prove to be a key factor in the growth of the construction industry as a whole. ElectroMech is the largest EOT cranes manufacturer in India with Pune being the base. It commands the highest market share and is recording 50% average annual growth. ElectroMech offer precise solutions for wide-ranging applications in manufacturing plants and infrastructure projects through a complete range of Hoists and Cranes. Apart from the standard and semi standard product delivery, Electromech also offers the...
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...EXECUTIVE SUMMARY Asian Paints is India's largest paint company and the third largest paint company in Asia today, with a turnover of Rs 30.2 billion (around USD 680 million). The company has an enviable reputation in the corporate world for professionalism, fast track growth, and building shareholder equity. Asian Paints operates in 22 countries and has 30 paint manufacturing facilities in the world servicing consumers in over 65 countries. Besides Asian Paints, the group operates around the world through its subsidiaries Berger International Limited, Apco Coatings, SCIB Paints. The Company's paint business in India consists of Decorative, Industrial & Automotive coatings. During the fiscal year ended March 31, 2006, paints accounted for 79.1% of the Company's sales. Decorative paints include wall finishes for interior and exterior use, enamels, wood finishes and ancillary products, such as primers and putties. Industrial Coatings comprise high performance coatings, powder coatings and auto refinish coatings. The automotive coating segments are catered to by the joint venture Asian PPG Industries Ltd. The Company also has chemicals businesses consisting of phthalic anhydride and pentaerythritol manufactured at Ankleshwar, Gujarat and Cuddalore, Tamil Nadu, respectively. The Indian paint market is highly saturated with many paint companies with varieties of product. Kansai Nerolac paints Ltd. Berger paints India Ltd. ICI India Ltd. Shalimar...
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...SL 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 Song Name Amanush Theme Amanush Duchokher Oi Jhiley Hai Rama Jiboner Jalchabi Monta Kore Uru Uru O My Love Aamake Aamar Moto Thaakte Dao Bhaage Jaana Hai Kahan Bneche Thakar Gaan (Rupam) Bneche Thakar Gaan (Saptarshi) Chawl Raastaye (Shreya) Chawl Raastaye (Priyam) Phnaade Poriya Bawga Knaade Re Uthche Jege Shawkalgulo Bol Na Aar Dui Prithibi It's Only Pyaar O Yara Vey Pyarelal Keno Aaj Kal Keu Mone Mone Khujechi Toke Raat Berate Pirit Koro Na Sexy Maye Aas Paas Hai Khuda (Unplugged) Aas Pass Hai Khuda Ale Ab Jo Bhi Ho Anjaana Anjaani Hai Magar Anjaana Anjaani Ki Kahani Apna Har Din Jiyo (Remix) Apna Har Din Jiyo Baki Main Bhool Gayi Chhan Ke Mohalla Sara (Remix) Chhan Ke Mohalla Sara Chori Kiya Re Jiya (Female) Chori Kiya Re Jiya (Male) Dabangg Theme Desi Kali Your A Desi Kali (Bawara Sa) (Remix) Desi Kali Your A Desi Kali (Bawara Sa) Desi Kali Your A Desi Kali (Remix) Song Code 5551 5552 5553 5554 5555 5556 5557 5558 5559 55510 55511 55525 55512 55513 55514 55515 55516 55517 55518 55519 55520 55521 55522 55523 55524 55526 55527 55528 55529 55530 55531 55532 55533 55534 55535 55536 55537 55538 55539 55540 55541 Artist/Movie/Album Amanush Amanush Amanush Amanush Amanush Amanush Amanush Autograph Autograph Autograph Autograph Autograph Autograph Autograph Autograph Dui Prithibi Dui Prithibi Dui Prithibi Dui Prithibi Dui Prithibi Josh Josh Josh Josh Josh...
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...2012 Doing business in a more transparent world C O M PA R I N G R E G U L AT I O N F O R D O M E S T I C F I R M S I N 1 8 3 E C O N O M I E S © 2012 The International Bank for Reconstruction and Development / The World Bank 1818 H Street NW Washington, DC 20433 Telephone 202-473-1000 Internet www.worldbank.org All rights reserved. 1 2 3 4 08 07 06 05 A copublication of The World Bank and the International Finance Corporation. This volume is a product of the staff of the World Bank Group. The findings, interpretations and conclusions expressed in this volume do not necessarily reflect the views of the Executive Directors of The World Bank or the governments they represent. The World Bank does not guarantee the accuracy of the data included in this work. Rights and Permissions The material in this publication is copyrighted. Copying and/or transmitting portions or all of this work without permission may be a violation of applicable law. The World Bank encourages dissemination of its work and will normally grant permission to reproduce portions of the work promptly. For permission to photocopy or reprint any part of this work, please send a request with complete information to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, USA; telephone: 978-750-8400; fax: 978-750-4470; Internet: www.copyright.com. All other queries on rights and licenses, including subsidiary rights, should be addressed to the Office of the Publisher, The World Bank, 1818...
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