...Eagle Tours Case Case Description Eagle Tours is a travel services marketing and development company. It organizes domestic and international trips and cruises for businesses and consumers. It competes by providing very knowledgeable and enthusiastic sales people, excellent tour guides and tour coordinators service at a competitive, but not the cheapest price. The Mall Stores and Marketing Eagle has 5 travel stores in large Malls in metro areas of the U.S. The mall stores are places where people can come to get brochures about vacation products and where they can buy vacation products. One of the challenges that Eagle had was that it was unable to attract young people to come in the mall stores and to buy products. How can it create a gathering place for people who love talking about their “trips”. Susan, the marketing manager believes that: “Eagle needs to create a real buzz for our trips. To do this we have to improve our marketing activities and reach more people in their 30s and 20s. It would be great if we could transform our mall stores into an engaging environment for learning from and interacting with customers. Also, it has also been impossible for us to keep our sales people busy during the day. They have little to do during the day, but during the evening customers have to wait 30-45 minutes to ask our sales consultant questions. We are losing customers because they leave before we can talk to them. We offer free coffee and TV programing to customers...
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...Case Study Yi Long MISM 3301-H1 Professor Doug Cartwright Oct 26, 2013 Will TV Succumb to the internet? Summary: Internet Provides have adopted a business model of expanding select programming services while remain competitive with an increasingly digitized world. The online TV technology has became a threat to the future mainstream TV and more household have cut the cord and terminated standard TV service in favor of Internet programming.High-speed internet connections, powerful computers, and portable software devices have become widespread in use and ease of access. It’s changed the way people obtain songs, videos, TV shows and books. File sharing and DVR service have increased the ease which TV shows and music can be uploaded to the internet and shared with others for free. YouTube, which was started in 2005, is the most popular video-sharing website in the world. Over 150,000, unauthorized video clips of copyrighted television programs appeared on YouTube.Hula.com, a website offering streaming video of television shows and movies from NBC, Fox, ABC, Comedy Central and other networks. Hula.com is supported by advertising commercials, and much of its contents are free to viewers. 1. What competitive forces have challenged the television industry? What problems have these forces created? The movies and television shows would threaten the original television industries, such as Youtube, Hulu, because they are provided more than the original and can freely...
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...KoolGames.com was founded in 2004 by three recently graduated Northeastern Computer Science majors. For many years, these students had been avid online gamers. Throughout their college years, these same students teamed up to fine-tune their programming skills and to develop a business plan for their own gaming software company. Shortly after graduation the founders of KoolGames.com presented three game prototypes and their business plan to the venture capital company Almost-Angels Investments, Inc. The venture folks were so impressed that the principals of Almost-Angels extended to KoolGames.com a line of credit totaling $1 million to both complete product development and launch the company. In return Almost-Angels obtained a 36% stake for themselves in the new company. Prior to the formal launch of KoolGames in 2006, Almost-Angels assisted the founders in obtaining copyright ownership for all three of the new games as well as a patent application (still pending) for the unique Web technologies that enable the firm’s electronic gaming environment. That Christmas season (November/December, 2006), Koolgames.com took the market by storm, generating quite a buzz as well as a significant level of initial sales. Within sixty-days of launch, all three of KoolGames’ products were widely available in the People’s Republic of China, Japan and elsewhere in Asia under the Hot-Damn.china label for about 25% of the market price of the U.S.-based product line. Hot-Dame, which has...
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...(01) Instructor: Dr. Adenekan (Nick) Dedeke Email: a.dedeke@neu.edu Office: Hayden 220 D Classroom: Dodge 430 Office Hrs: 3:00 - 4:30 PM MW Class Time/Days: 8:00-9:05 AM (MWTh) Phone: 617-373-5521 Catalog Description The 21st Century enterprise runs on information. Business leaders must have ready access to timely, accurate and relevant information if they are to manage and compete effectively in the global economy. MISM 2301 addresses the central role of information management (IM) and information technology (IT) systems in enabling current business activities. To this end, the course explores how a wide range of enterprises around the world employ information management to operate, to manage and control, and to plan and innovate. The course is entirely case-driven, focusing on real business issues, analysis and problem solving, and out-of-the-box thinking in the creation of value for the enterprise through the effective application of IM and IT. Thus, rather than a focus on specific technical content or skills, MISM 2301 considers the application of IM and IT in running and managing a business and in infusing them with competitive advantage. Prerequisites: None Learning Objectives 1. To identify business needs and the information needed to meet those needs. 2. To introduce the basic types of information systems applications and how they meet business needs. 3. To explore the components of an IT infrastructure and how they support...
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...MIS 344 HOMEWORK#1 (DUE DATE 23.03.2012) 1. The Technically Techno Company has several patents for a variety of different Flash memory devices that are used in computers, cell phones, and a variety of other things. A competitor has recently introduced a product based on technology very similar to something patented by Technically Techno last year. Consequently, Technically Techno has sued the other company for copyright infringement. Based on the facts in the case as well as the record of the lawyers involved, Technically Techno believes there is a 40% chance that it will be awarded $300,000 if the lawsuit goes to court. There is a 30% chance that they would be awarded only $50,000 if they go to court and win, and there is a 30% chance they would lose the case and be awarded nothing. The estimated cost of legal fees if they go to court is $50,000. However, the other company has offered to pay Technically Techno $75,000 to settle the dispute without going to court. The estimated legal cost of this would only be $10,000. If Technically Techno wished to maximize the expected gain, should they accept the settlement offer? 2. Jerry Smith is thinking about opening a bicycle shop in his hometown. Jerry can open a small shop, large shop and no shop at all. The profits will depend on the size of the shop and whether the market is favorable or unfavorable for his products. Jerry hired his old marketing professor to conduct a marketing research study. If Jerry builds the large...
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...Bank of America is one of the world's largest financial institutions, serving individual consumers, small and middle market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk-management products and services. Bank of America offers services to more than 4 million small business owners through a suite of innovative, easy-to-use online products and services. The company serves clients in more than 150 countries and has relationships with 99 percent of the U.S. Fortune 500 companies and 83 percent of the Fortune Global 500. Bank of America Corporation stock (NYSE: BAC) is a component of the Dow Jones Industrial Average and is listed on the New York Stock Exchange. In late-2008, Bank of America acquired Merrill Lynch, a long-standing, global investments and financial services firm. The company provides unmatched convenience in the United States, serving more than 59 million consumer and small business relationships with more than 6,100 retail banking offices, more than 18,000 ATMs and an online banking with more than 25 million active users. Even if you are not a Bank of America customer, you have probably used some bank’s ATM system and/or online banking services. The following instructions require you to consider the business processes delivered to you as a consumer of banking services via an ATM and to help you explore the underlying information management requirements of an ATM system. Assignment: ...
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...Assignment Questions: 1. What is Amazon’s business and what factors are critical to its success? [list or table] Amazon’s Businesses | Critical Success Factors | Retail Goods | Operational Efficiency | | - Disintermediated the retail process | | - Largely automated and information intensive fulfillment centers with huge inventories | | Control | | - Information systems that provided information that managers used to squeeze every last drop of productivity out of their processes | | Innovation | | - Created a new type of facility that allowed Amazon control the transaction from start to finish | Cloud Computing Services | Innovation | | - Developed own methods and built Web-enabled information systems from scratch | | Dedication to collecting and using information to run the business | | | | | | | Supply Chain Management | Operational Efficiency | | - Disintermediated the retail process | | - Largely automated and information intensive fulfillment centers with huge inventories | | - Destroys virtually every other retailer’s turnover rate | | | Back-end Fulfillment Services | Dedication to collecting and using information to run the business | | Control | | - Information systems that provided information that managers used to squeeze every last drop of productivity out of their processes | | | | | 2. What challenges did Amazon face when it first entered the marketplace? [list] a....
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...Chapter 1: Case Study Using Information Technologies At Federal Express Tyrone K. Phillips Wayland Baptist University Fall 2013 MISM 5306 VC03 Abstract Technology alone is enough to ensure high quality customer service because customer service is the provision of service to customers before, during and after a purchase is made. With technology customers are able to receive fast and convenient service by using the internet, cell phones, computers etc. According to Turban et al. (2002), “Customers service is a series of activities designed to enhance the level of customer satisfaction-that is, the feeling that a product or service has met the customer expectation.” Customer service can make or break a company therefore it is important in order for the organizations to make a profit and be successful. If an organization has good customer service it will build a positive reputation which results in increase sales and productivity. If a company has bad customer service it can ruin the organizations reputation and hurt its sales and productivity. Along with technology, employees must adjust and satisfy the needs of customers in order for the organization to have high quality customer service as well. Technology can make errors and shut down at times therefore employees must adjust and give good service in order to keep customers satisfied. Federal Express has saved $79.16 million per year by customers using their web site (information technologies) to track packages,...
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...nt tragedy that struck Malaysian Airlines MH-370, the fear of air travel is high. To overcome this fear, I have planned that the Bosnia and Herzegovina team would be flying from Sarajevo International Airport to Rio De Janeiro through Lufthansa Airlines, which is considered the safest airline across the globe amongst all the airlines by leading travel journals, based on its no crash in last decade. The aircrafts operated by the airline have never experience a technical snag in the past and are regularly monitored by trained and experience technicians. Since there is no direct flight from Bosnia and Herzegovina to Rio De Janeiro, the team would be travelling to Frankfurt thru Zagreb by Croatia Airlines, which is another safe airline to travel having no past record of a crash or any major technical failure. Travelling with these trustworthy airlines, the committee and the team can sure about their safety and should have no fear of any plane crash. The second problem for the team and the committee is to manage fans who may become disruptive during games under the influence of alcohol. The team players also might misbehave with the fans and the general public under the influence of alcohol causing embarrassment to the country and the sports. To tackle this problem, the team players and committee members would be under a strict no alcohol policy. This would help the team players to stay calm and maintain their focus on the games. The team would also have a round the clock security...
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...Nicole Wells MISM 2301 CDM, Inc. Knowledge Management Case Study Questions: 1. What approaches does CDM employ to manage the tacit and the explicit knowledge within the organization and why does this effort require such different approaches to manage tacit versus explicit knowledge? [table] | |Tacit Knowledge |Explicit Knowledge |Why it’s different | |Technical disciplines |discussion forums |library of specific management, trade, and |explicit knowledge exists in formal documents and | |( Maintains its own |meeting and conference event notices |technical content |rules | |Intranet portal of explicit|Technical Discipline e-mail accounts |guidelines |It can be more easily documented, archived | |knowledge |directory of contact information on |frameworks |It can be easily broken down into specific and | | |technical experts |case studies |focused bodies of knowledge | | | |templates |It is usually...
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...Julien Levesque May 19, 2010 MISM 2301 Hard Rock Café Case Study 1. What problems did the Rank Group find with the Hard Rock’s three main internal information systems (restaurant operations, merchandising, and financial)? Why was this a problem? Internal Information System | Problem(s)/Why | Restaurant Operations | -lack of a standard: differences in descriptions throughout what were planned to be restaurants with matching menus-no efficient way of tracking all transactions on a grand scale (i.e. all restaurants) | Merchandising | -no chain wide merchandising system: in certain instances, this led to shortages in merchandise. These aren’t affordable because of their importance to the total revenue | Financial | -there was too much recording taking place: 50 ledgers and 90 finance staff members were costly, inefficient time wise, and there was more room for error | 2. What’s the solution? * Operations * utilize a database with standardized descriptions of all food options available; arrange for some form of data movement (i.e. EDI, ETL, RSS); ensure there is efficient access of this database for each and every restaurant via an Internet connection * install machines or new software to record all point of sale transaction activity and send it to a database for processing * Merchandising * Install a merchandise system throughout all restaurants; coordinate with all computers to record changes in inventory after...
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...Summary of 5 Date Center Trends for 2013 Author: Lei Tan Professor: Mr. Curtis Floyd Course: MISM 3301 H1 Date: 2-22-2013 Executive Summary With global warming and increased power cost, many companies are trying to innovate their date centers in order to cut down the operating costs. Charles Babcock, the author and columnist of Informationweek.com, has wrote “5 Data Center Trends for 2013” to explain that five important trends we can expect to see gain strength in 2013. In Mr. Babcock’s article, he presents that energy efficiency is what one data center concerns that overwhelms all other things, even more than hardware purchase and labor for operations. The cost of energy has risen to 25% of total operating costs. Therefore, it is one of most important things that innovating data center in order to cut down cost and keep company competitive. Mr. Babcock presents five data center trends such as location drives energy efficiency, using natural gas, the rising of the port-a-data-center, the development of DTrace, and new renewable energy forms. He explains that many enterprises are trying to locate their data centers to somewhere summer nights are cool and winters cold because the right location can drive energy consumption lower. He gives an example of Facebook that it located its new data centers in Prineville, Ore and Forest City, N.C. Facebook built this energy-efficient data center by suing a misting technique with ambient air because it can cool the facility without...
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...Technology Increases a Jobless Future Current Trend #2 MISM 3301-01 Antoinette Y. Guerin 14 October 2014 Technology revolution is fast replacing human’s beings with machines in just about every sector and industry in the global economy. It has been calculated that millions of workers have been eliminated permanently from the economic process, with whole work categories and several job assignments have either disappeared, restructured or revamped. Based on statistics Global unemployment has reached an all-time high, since the great depression. The number of unemployed and underemployed human beings exceeds 500 million. Developing nations are facing increasing technological unemployment as transnational companies build your state of the art high tech production facilities, thus releasing millions of cheap labor who can no longer compete with the speed, cost efficiency, quality control achieved by automated machinery (Riftkin, 2012). Thus workers being replaced in this instance not displaced. It has been said that as we progress in this world that computers, smart phones and driverless cars will take over and eventually, we will see a large reduction in the human involvement in the workforce, all the while destroying the employment figures. While the invention and upgrades of the high demand of technology has made a huge impact on the way many businesses operate, and has had a large impact on the downsizing of some company’s mainly manufacturing business. Computers will...
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...Nicole Wells MISM The Case Study Question Set: The following questions accompany the case and are both useful in helping the student think about WGD case study content and as a homework assignment due prior to an actual in-class discussion of the case. 1. Draw a system diagram showing the product and information flows between WGD and FastFit, starting with FastFit placement of an order through when it makes payment for goods received. This diagram will represent each company as a circle for a total of two circles. Line 1 Line 1 Line 3 Line 3 Line 2 Line 2 WGD WGD FastFit FastFit Line 5 Line 5 Line 4 Line 4 Line 1 | FastFit to WGD which is an information flow that is order placement | Line 2 | Reconfirmation of information and order by Sales team of WGD | Line 3 | Filling in the order- product flow | Line 4 | Sending information of invoice payment | Line 5 | Payment for product | 2. Next, complete a more detailed diagram that has five distinct processes (hence five circles), two for FastFit (Headquarters and the Warehouse)) and three for WGD’s three departments. This diagram should also include the database associated with each WGD department using the cylinder symbol, there are three of these. Now fill in the flows from Q1 above. Then diagram all the flows of information that occur within FastFit and within WGD to support the processing of the order. Do not diagram any computer network details; just illustrate...
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...Disaster Plan Nunki J Rosas IT/240 Sunday, April 7th, 2013. John Helt, MISM, MCSE Disaster Plan Scenario: The IST Department of XYZ Computers is located on the first floor. Payroll and all human resources records are processed daily and bi-weekly for 10,000 employees. After payroll is run, data is backed up using tapes. No firewall is in place, and e-mail is on the same server as payroll. XYZ Computers is located in the southern part of the United States in an area that receives heavy rain. During the weekend, a major water pipe broke and flooded the first floor. The water caused extensive damage to the servers, which were also on the first floor. Create a disaster plan to prevent this sort of problem from happening in the future. Proposed solution: The way in which XYZ Computers has their IST Department set up currently is susceptible to many threats. The lack of a firewall is an open invitation for data to be stolen by prying eyes, and the vulnerability of placing the payroll database is in the same server as the email service. The geographic and weather conditions of the location of the company have a high risk of flooding, yet the Servers were installed on the first floor. Lastly, the backup method in place is sort of outdated and there is no mention on how often the backup takes place; additionally, the backup tapes themselves could be damaged, lost, or stolen. These recommendations are an attempt to improve XYZ Computer’s network data security, prevention of...
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