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Mobile Commerce : the Past , Present , and Future

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1. What is the ‘8-second rule’ of the Internet and why is it important to m-commerce technology? We can define the 8-second rule as an old rule of the Internet. Also, it is the rough unit of measure of the performance of a web server. In a fact, if the loading time of a web page exceeded eight seconds, Internet users would not wait any longer while Internet users have reliable Internet connections, which allow them to upload almost all websites in less than a second. M-commerce is the ability to conduct a transaction while using a mobile. There are two frequent types of usage of the m-commerce .Firstly; a mobile user can buy something online from his mobile web connection. Secondly, he can use his mobile device as a way of physical payment in a shop which thus replaces money, checks or credit card.

2. Why might it be useful to m-commerce providers to have records of their users’ purchase histories? It is useful for m-commerce to provide and show the records of their users’ purchase which is help keeping track of the past users’ purchases .Also, it can be useful to providers in both the two aspects of m-commerce, shopping via mobile phone and mobile payment. The old records will give information to the provider about the specific tastes of individual clients which is enable providers to promote personalized offers to their clients based on the client’s interests. On the other hand, regarding the mobile payment side, past records can provide information about the types of stores and situations where the service has been more utilized.

3. What is the biggest concern most cell phone users have about using m-commerce services? What are some other concerns?
There are many things that worry the user such as unsafe electronic payments, improper use of personal data, data gathering as a liability for users, and privacy

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