Motorcycle as an Economic Driver in Indonesia

Indonesia is an archipelago comprising approximately 17,508 islands, 33 provinces and it has 238 million people with hundreds of ethnic. Most of Indonesian working in rural – sub urban area because of the development disparity is high. It’s a normal when a person worked far away from his home town, because the development on other area its much better than his home town. Because if it, the mobility of Indonesian were very high but the mass transportation is poor. Indonesia also lack of reliable transportation facility, for those who has better social economic will buy car, but for those who mid-low class society event mass transportation is too expensive. The motorcycle relieves the disparity of high-class society and the mid-low society. It just same as the Internet which provides information without discriminate the social class of the user. The high-class and the mid-low class will have the same information about almost anything. Motorcycle also relieves the economic barrier among those social classes and also became a tool to escalate their mobility and productivity. 20 years ago, a family spends 30%-60% of their income only for daily transportation. At that time It does also hard imagine to work far away form home because it will highly cost and expensive. But now, using motorcycle, mid-low society can work 50km – 100km distance from their house without any additional fees. In the last 5 years, many of financial company provide easy way to have a motorcycle. Only by paying 15% of its price for down payment and THB 1.650 every month for three years installments, people can have a brand new motorcycle. The growth of motorcycle market also overwhelming, compared 2010, the Indonesian motorcycle market growth 24% last year (become 8 million unit YTD December 2011), moreover some area like